Attachment C - VPC Summary - Z-53-25-7.pdf

City of Phoenix — Formal (2025-10-15)

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City of Phoenix • Planning & Development Department 
200 West Washington Street, 3rd Floor • Phoenix, Arizona  85003-1611 • (602) 262-6882 
Village Planning Committee Meeting Summary 
Z-53-25-7
Date of VPC Meeting 
August 12, 2025 
Request From 
R-5 SPVTABDO, C-1 SPVTABDO, C-3 SPVTABDO,
and P-1 SPVTABDO
Request To 
WU Code T5:6 SPVTABDO 
Proposal 
Mixed-use, multifamily residential 
Location 
Southeast corner of Central Avenue and Broadway 
Road 
VPC Recommendation 
Approval, per the staff recommendation, with a 
modification 
VPC Vote 
12-0
Four members of the public registered to speak and did not indicate support or opposition. 
One member of the public donated their time to Fernando Ruis. 
STAFF PRESENTATION 
Samuel Rogers, staff, presented the request, the location of the subject site, the 
surrounding context, the General Plan Land Use Map designation, the site plan, the staff 
recommendation, the staff findings, and concluded by presenting the proposed 
stipulations. 
Committee Member Coleman asked whether the City would retain ownership of the 
site. Mr. Rogers stated that he would defer to the applicant. 
Committee Member Tamala Daniels asked whether Elias Valencia had reviewed the 
request. Mr. Rogers stated that he was unsure but would follow up and send the 
information to him. 
APPLICANT PRESENTATION 
Eric Prochnow, staff, introduced the item, provided background on the subject site, 
explained that the purpose of the rezoning is to prepare the site for a future Request for 
Proposals (RFP) for redevelopment, and stated that the development team would return 
to the Village Planning Committee once a specific proposal has been selected. Mr. 
Prochnow described the planning context, explained that the property is adjacent to the 
light rail, and supports broader City goals for transit-oriented development. Mr. Prochnow 
stated that the zoning request is for Walkable Urban Code (WU Code), presented desired 
ATTACHMENT C

South Mountain Village Planning Committee 
Meeting Summary 
Z-53-25-7 
August 12, 2025 
Page 2 of 9 
 
RFP elements, summarized the community outreach efforts and feedback, and stated 
that staff is requesting a recommendation of approval. 
 
QUESTIONS FROM THE COMMITTEE 
 
Committee Member Greg Brownell asked how the City would ensure that the proposed 
elements are implemented. Mr. Prochnow explained that a developer agreement would 
be executed as part of the process. Committee Member Brownell asked whether the 
developer selected through the RFP would follow the same zoning and entitlement 
process as other applicants. Mr. Prochnow explained the structure of the RFP process. 
Committee Member Brownell shared concern that once the property is sold, requirements 
may not be enforced, referencing a previous project where the developer did not comply 
with agreed-upon conditions. 
 
Xandon Keating, staff, explained the difference between the RFP and rezoning 
processes, stated that the City will evaluate developer proposals, stated that public 
easements will be required and dedicated through the development process, and 
explained the timing of land title transfer to the selected developer. 
 
Committee Member Petra Falcon expressed concern that the process was premature 
and that she did not want to lose key elements that had been promised to the community. 
Chair Arthur Greathouse III asked what the original planning vision for the site had 
been. Committee Member T. Daniels stated that community input over several years 
had emphasized the need for entrepreneurship incubation, trade schools, and STEM-
focused development. Committee Member George Brooks questioned why the current 
plan did not follow the vision established through the (South Central Transit Oriented 
Development (TOD) Community Plan process. 
 
Committee Member F. Daniels asked whether the project team had engaged with 
community members from the South Central TOD planning process. Mr. Prochnow 
stated that outreach had been conducted. Mr. Rogers displayed the South Central TOD 
Community Plan, stated the proposal is consistent with the land use map in the TOD 
plan, stated that the current proposal aligns with allowable uses in the Walkable Urban 
(WU) Code, and explained the WU Code would support a range of community-desired 
uses. 
 
Committee Member Fred Daniels asked if members of the community are included on 
RFP panels. Mr. Keating confirmed that members of the community are included on RFP 
panels.  
 
Committee Member Tamala Daniels emphasized that the most important component 
the community requested—an entrepreneur hub—was not included. Committee Member 
Brooks stated that the approach felt hypocritical and resembled past projects that had

South Mountain Village Planning Committee 
Meeting Summary 
Z-53-25-7 
August 12, 2025 
Page 3 of 9 
 
failed to meet community expectations. Chair Greathouse asked members to focus on 
concrete suggestions. 
 
Committee Member Brooks recommended returning to the community’s original 
proposal. Mr. Keating responded that staff has met with groups recommended during the 
planning process and that his division was not part of the original TOD planning. Mr. 
Keating stated that the intent is to bring forward a proposal that reflects community 
priorities, explained that staff is still drafting the RFP, explained that important concepts 
can still be incorporated, and emphasized that zoning the site ahead of the RFP gives the 
City more control over outcomes. Committee Member Brooks recalled previous projects 
where promises were not kept.  
 
Chair Greathouse asked whether it was possible to increase the amount of commercial 
space and target specific uses. Mr. Keating cautioned against limiting the uses too 
strictly, noting that over-prescription may affect viability, shared that prospective 
developers are already aware of the community’s desires, and stated that the project 
team is listening. 
 
Committee Member F. Daniels recommended involving the original South Central TOD 
Community Plan stakeholders. Mr. Keating stated that while he could not make firm 
commitments, staff does not want to exclude important ideas and wants to build 
something that reflects community needs. 
 
Vice Chair Emma Viera reminded the Committee that the action under consideration is a 
rezoning request and asked whether the Committee supports rezoning the property into 
the Walkable Urban Code 
 
Committee Member T. Daniels asked what zone would allow for the desired community 
uses. Mr. Rogers stated that the WU Code was the most flexible zoning option to 
accommodate a mix of uses. Committee Member T. Daniels asked whether Elias 
Valencia had been consulted. Mr. Rogers stated that Elias Valencia is no longer with the 
City of Phoenix, but stated he would follow up Mr. Valencia. 
 
Committee Member Marchuck inquired about the lack of a stipulation for a landscape 
plan and asked whether one could be added. Mr. Rogers confirmed that a stipulation 
could be added requiring the applicant to return to the Committee for review and 
comment on the landscape plan. Committee Member Marchuck suggested mirroring the 
approach used in rezoning case Z-58-24-8. Mr. Keating stated that the applicant team is 
not opposed to requiring the landscape plan come back to the VPC for review.  
 
Mr. Keating described the RFP scoring panel and clarified that it required unanimous 
approval. Committee Member Brownell stated that the panel was not a typical 
committee. Committee Member Marchuck asked whether community members within a

South Mountain Village Planning Committee 
Meeting Summary 
Z-53-25-7 
August 12, 2025 
Page 4 of 9 
 
half-mile radius could be included on the panel. Mr. Keating stated that requiring specific 
members of the community to sit on the RFP panel could create more issues.  
 
Committee Member Marchuck expressed concern about transparency and rules of 
order. 
 
Committee Member Jackson asked whether the development would align with a 
specific place type. Mr. Rogers explained how the proposal aligns with the place type. 
 
Committee Member Shephard asked whether churches and schools would be 
permitted. Mr. Rogers stated that those uses are generally allowed under the WU Code. 
 
Committee Member Trent Marchuk inquired about the parking ratios for affordable 
housing under the proposed zoning and asked whether a development could potentially 
provide zero parking spaces. Mr. Rogers stated the development is required to provide 
0.5 parking spaces per affordable housing unit and 0.75 parking spaces per market rate 
unit.  
 
PUBLIC COMMENT 
 
Carolyn Short asked for clarification on the percent of affordable units.  
 
Jose Melero stated that he is a nearby resident and charter school employee, 
emphasized traffic safety, and asked that traffic impacts be seriously considered during 
development. 
 
Fernando Ruis explained that he represents Project America, stated that his 
organization was faith-based and planned to develop a STEM-focused project, stated 
support for affordable housing but opposed the 50% affordability requirement, and 
suggested 30% instead. Mr. Ruis emphasized cultural preservation, including recognition 
of the Hohokam, and shared that their planned paseo that would connect with the 
proposed paseo for the proposal. 
 
Israel Diaz explained that he is a resident and business owner on 2nd Street, advocated 
for preserving existing homes, encouraged walkability, and developing something iconic 
for South Phoenix. Isreal stated a desire to avoid high-rise buildings and shared concerns 
about affordability and displacement. 
 
APPLICANT RESPONSE 
 
Mr. Rogers explained that the rezoning stipulation requires a minimum of 30 percent of 
units be affordable, while the RFP will require 50 percent of units be affordable.

South Mountain Village Planning Committee 
Meeting Summary 
Z-53-25-7 
August 12, 2025 
Page 5 of 9 
 
Mr. Keating explained that the 50 percent affordability requirement was Council direction 
and agreed with concerns about sensitivity on the east side, noting that building height 
would be limited to 30 feet along that edge. 
 
FLOOR/PUBLIC DISCUSSION CLOSED: MOTION, DISCUSSION, AND VOTE 
 
Committee Member Marchuck asked why WU Code T5:6 zoning was proposed instead 
of WU Code T5:5. Mr. Prochnow stated that staff had recommended WU Code T5:6. Mr. 
Rogers explained that designated place type allows incentive heights up to 80 feet if 30 
percent of units are provided as affordable housing and stated that the WU Code T5:6 
allows for heights up to 80 feet.  
 
Committee Member Brownell requested that staff send out information about the WU 
Code and how it relates to light rail development. Mr. Rogers confirmed he would 
provide additional information. 
 
MOTION 
Committee Member Trent Marchuk motioned to recommend approval of Z-53-25-7, per 
the staff recommendation, with a modification. Committee Member Petra Falcon 
seconded the motion.  
 
VOTE 
12-0, motion to recommend approval of Z-53-25-7, per the staff recommendation, with a 
modification passed with Committee Members Beehler, Brooks, Brownell, Coleman, F. 
Daniels, T. Daniels, Falcon, Jackson, Marchuck, Shepard, Viera, and Greathouse in 
favor.  
 
VPC recommended stipulations: 
 
1. 
The maximum building height shall not exceed 56 feet, except that the maximum 
building height may be increased to 80 feet, subject to a minimum of 30% of the 
dwelling units are provided as Affordable Housing, as approved by the Planning 
and Development Department and Housing Department. 
 
 
2. 
The development shall contain a vertical mix of land uses such as residential and 
nonresidential uses, as approved by the Planning and Development Department. 
A minimum of 4,000 square feet of non-residential uses shall be provided along 
Central Avenue and shall not include lobby, exercise, reception areas or other 
similar uses intended for exclusive use by residents. 
 
 
3. 
The development shall utilize the storefront, gallery, arcade, or forecourt 
frontages, or a combination thereof, per the requirements of Section 1305.B. 
along Central Avenue.

South Mountain Village Planning Committee 
Meeting Summary 
Z-53-25-7 
August 12, 2025 
Page 6 of 9 
 
4. 
The ground floor of the building at the northwestern corner of the site shall be 
enhanced with angled or rounded building corners, as approved by the Planning 
and Development Department.  
 
 
5. 
The building height shall not exceed 30 feet within 35 feet of the east property 
line, as approved by the Planning and Development Department. 
 
 
6. 
The site plan and elevations shall be presented for review and comment to 
the South Mountain Village Planning Committee prior to preliminary site 
plan approval. THE CONCEPTUAL SITE PLAN, LANDSCAPE PLAN, AND 
ELEVATIONS FOR FUTURE DEVELOPMENT OF THE SITE SHALL BE 
REVIEWED AND APPROVED BY THE PLANNING HEARING OFFICER 
THROUGH THE PUBLIC HEARING PROCESS, INCLUDING REVIEW BY THE 
SOUTH MOUNTAIN VILLAGE PLANNING COMMITTEE, FOR STIPULATION 
MODIFICATION PRIOR TO PRELIMINARY SITE PLAN APPROVAL. THIS IS 
A LEGISLATIVE REVIEW FOR CONCEPTUAL PURPOSES ONLY. SPECIFIC 
DEVELOPMENT STANDARDS AND REQUIREMENTS WILL BE 
DETERMINED BY THE PLANNING HEARING OFFICER AND THE PLANNING 
AND DEVELOPMENT DEPARTMENT. 
 
 
7. 
The required paseo shall be provided, as described below and as approved by 
the Planning and Development Department.  
 
 
 
a.  
The required paseo shall be no closer than 200 feet from Central Avenue 
and 2nd Street. 
 
 
 
 
b.  
The required paseo shall connect to the sidewalks along Broadway Road 
and Corona Avenue. 
 
 
 
8. 
A minimum of two 1,000 square foot plazas shall be provided, as described 
below and as approved or modified by the Planning and Development 
Department.  
 
 
 
a.  
A minimum of one plaza shall be located along the required paseo 
 
 
 
 
b.  
A minimum of one plaza shall be located at the northwest corner of the 
site.  
 
 
 
 
c.  
The plazas shall contain a minimum of one artistic enhancement  
 
 
9. 
Bicycle infrastructure shall be provided, as described below and as approved by 
the Planning and Development Department.

South Mountain Village Planning Committee 
Meeting Summary 
Z-53-25-7 
August 12, 2025 
Page 7 of 9 
 
 
a. 
A bicycle repair station (“fix-it station”) shall be provided and maintained 
near secure bicycle parking areas and separated from vehicular 
maneuvering areas, where applicable. 
 
 
 
 
b. 
All required bicycle parking for multifamily use, per Section 1307.H.6.d of 
the Phoenix Zoning Ordinance, shall be secured parking. 
 
 
 
 
c. 
Guest bicycle parking shall be provided at a minimum of 0.05 spaces per 
unit with a maximum of 50 spaces near entrances of buildings and 
installed per the requirements of Section 1307.H. of the Phoenix Zoning 
Ordinance. 
 
 
 
 
d. 
A minimum of 3 percent of the provided bicycle parking spaces shall 
include standard electrical receptacles for electric bicycle charging 
capabilities. 
 
 
10. A minimum of 3 percent of the required parking spaces shall include EV-Capable 
infrastructure. 
 
 
11. A minimum of four bioswales shall be implemented, per the Greater Phoenix 
Metro Green Infrastructure and Low Impact Development Details for Alternative 
Stormwater Management, as approved or modified by the Planning and 
Development and/or Street Transportation departments.  
 
 
12. Natural turf shall only be utilized for required retention areas (bottom of basin, 
and only allowed on slopes if required for slope stabilization) and functional turf 
areas located on properties for uses such as residential common areas, as 
approved by the Planning and Development Department. 
 
 
13. Prior to final site plan approval, documentation shall be provided that 
demonstrates a commitment to participate in the Water Efficiency Checkup 
program for a minimum of 10 years, or as approved by the Planning and 
Development Department.    
 
 
14. A minimum 50 feet of right-of-way shall be dedicated and constructed for the 
south side of Broadway Road. 
 
 
15. The sidewalk along Broadway Road shall be a minimum of 8 feet in width and 
detached with a minimum 10-foot-wide landscape strip located between the 
sidewalk and back of curb, and planted to the following standards, as approved 
by the Planning and Development Department. 
 
 
 
a. 
Minimum 2-inch caliper, single-trunk, large canopy, shade trees planted 
20 feet on center, or in equivalent groupings.

South Mountain Village Planning Committee 
Meeting Summary 
Z-53-25-7 
August 12, 2025 
Page 8 of 9 
 
 
 
 
 
b. 
Shrubs, accents and vegetative groundcovers with a maximum mature 
height of two feet evenly distributed throughout the landscape area to 
achieve a minimum of 75% live coverage. 
 
 
 
 
Where utility conflicts exist, the developer shall work with the Planning and 
Development Department on alternative design solutions consistent with a 
pedestrian environment for installing the required plants. 
 
 
 
16. The sidewalk along Corona Avenue and 2nd Street shall be a minimum of 5 feet 
in width and detached with a minimum 5-foot-wide landscape strip located 
between the sidewalk and back of curb, and planted with minimum 2-inch caliper, 
single-trunk, large canopy, shade trees planted 20 feet on center, or in equivalent 
groupings, as approved by the Planning and Development Department. Where 
utility conflicts exist, the developer shall work with the Planning and Development 
Department on alternative design solutions consistent with a pedestrian 
environment for installing the required plants. 
 
 
17. Prior to preliminary site review, a Traffic Impact Analysis shall be submitted to 
and accepted by the Street Transportation Department. All mitigation 
improvements shall be constructed and/or funded as identified in the accepted 
Traffic Impact Analysis. 
 
 
18. Replace unused driveways with sidewalk, curb, and gutter. Also, replace any 
broken or out-of-grade curb, gutter, sidewalk, and curb ramps on all streets and 
upgrade all off-site improvements to be in compliance with current ADA 
guidelines. 
 
 
19. All streets within and adjacent to the development shall be constructed with 
paving, curb, gutter, sidewalk, curb ramps, streetlights, median islands, 
landscaping, and other incidentals as per plans approved by the Planning and 
Development Department. All improvements shall comply with all ADA 
accessibility standards. 
 
 
20. The property owner shall record documents that disclose the existence, and 
operational characteristics of the Phoenix Sky Harbor Airport to future owners or 
tenants of the property. The form and content of such documents shall be 
according to the templates and instructions provided which have been reviewed 
and approved by the City Attorney. 
 
 
21. The eastbound bus bay and pad on Broadway Road east of Central Avenue shall 
be retained.

South Mountain Village Planning Committee 
Meeting Summary 
Z-53-25-7 
August 12, 2025 
Page 9 of 9 
 
22. If determined necessary by the Phoenix Archaeology Office, the applicant shall 
conduct Phase I data testing and submit an archaeological survey report of the 
development area for review and approval by the City Archaeologist prior to 
clearing and grubbing, landscape salvage, and/or grading approval. 
 
 
23. If Phase I data testing is required, and if, upon review of the results from the 
Phase I data testing, the City Archaeologist, in consultation with a qualified 
archaeologist, determines such data recovery excavations are necessary, the 
applicant shall conduct Phase II archaeological data recovery excavations. 
 
 
24. In the event archaeological materials are encountered during construction, the 
developer shall immediately cease all ground-disturbing activities within a 33-foot 
radius of the discovery, notify the City Archaeologist, and allow time for the 
Archaeology Office to properly assess the materials. 
 
 
25. Prior to final site plan approval, the landowner shall execute a Proposition 207 
waiver of claims form. The waiver shall be recorded with the Maricopa County 
Recorder's Office and delivered to the City to be included in the rezoning 
application file for record. This stipulation shall not be applicable if the property is 
owned by the City of Phoenix. 
 
STAFF COMMENTS REGARDING VPC RECOMMENDATION: 
 
None.