Attachment B - Staff Report - GPA-LV-1-24-8.pdf

City of Phoenix — Formal (2024-10-02)

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GENERAL PLAN AMENDMENT 
STAFF ANALYSIS 
August 5, 2024 
Application: 
GPA-LV-1-24-8 
Owner: 
Laveen 140, LLC c/o Alan Robinson 
Applicant:  
Alan Beaudoin, Norris Design 
Representative: 
Adam Baugh, Withey Morris Baugh, PLC 
Location: 
Southeast corner of 59th Avenue and 
Southern Avenue 
Acreage: 
153.86 acres 
Current Plan Designation: 
Residential 3.5 to 5 dwelling units per acre 
(6.65 acres) and Parks/Open Space – 
Privately Owned (147.21 acres) 
Requested Plan Designation: 
Residential 3.5 to 5 dwelling units per acre 
(41.02 acres), Residential 5 to 10 dwelling 
units per acre (24.14 acres), and Parks/Open 
Space – Privately Owned (88.70 acres) 
Reason for Requested Change: 
A minor general plan amendment for single-
family residential attached and detached uses 
and golf course 
Laveen Village Planning Committee 
Meeting Date: 
August 12, 2024 
Staff Recommendation: 
Approval 
FINDINGS: 
1)
The proposed land use map designations provide a land use mix that is
appropriate given the site location adjacent to existing single-family residential
uses and three arterial streets (Baseline Road, Southern Avenue, and 59th
Avenue).
2)
The companion rezoning case, Z-25-24-8, creates a unified zoning framework
through a Planned Unit Development (PUD) for the entire site. The General
Plan Amendment will provide for a General Plan Land Use Map designation
that is consistent with the proposed PUD.
ATTACHMENT B

Staff Analysis 
GPA-LV-1-24-8 
Page 2 of 5 
 
 
3) 
The companion rezoning case, Z-25-24-8, provides enhanced landscape 
buffers and building height restrictions to make the proposed development a 
compatible addition to the area.  
 
BACKGROUND 
 
The subject site is 153.86 gross acres located at the southeast corner of 59th Avenue 
and Southern Avenue. The site currently consists of vacant land that was once a golf 
course.  
  
This request proposes a minor amendment to the General Plan Land Use Map to 
allow single-family residential and golf course uses. The proposal will modify the land 
use map designation from 6.65 acres of Residential 3.5 to 5 dwelling units per acre 
and 147.21 acres of Parks/Open Space – Privately Owned to 41.02 acres of 
Residential 3.5 to 5 dwelling units per acre, 24.14 acres of Residential 5 to 10 dwelling 
units per acre, and 88.70 acres of Parks/Open Space – Privately Owned.  
 
 
 
General Plan Land Use Map Designation 
Source: Planning and Development Department

Staff Analysis 
GPA-LV-1-24-8 
Page 3 of 5 
 
 
The companion rezoning case Z-25-24-8 
is requesting to rezone the site from 3.65 
acres of R1-8 (Single-Family Residence 
District) and 150.21 acres of GC (Golf 
Course District) to PUD (Planned Unit 
District) to allow single-family residential 
and golf course uses. The existing zoning 
is depicted on the adjacent figure.  
 
Aerial Zoning Map 
Source: Planning and Development Department 
SURROUNDING LAND USES 
 
A single-family residential devleopment is located in the area surrounded by the 
proposed minor General Plan Amendment and is designated Residential 3.5 to 5 
dwelling units per acre. 
 
NORTH (across Southern Avenue) 
A single-family residential development is located north of the subject site, across 
Southern Avenue, and is designated Residential 3.5 to 5 dwelling units per acre  
 
NORTHEAST AND NORTHWEST CORNERS  
South of Southern Avenue, located on on the northeast and northwest corner of the 
subject site is vacant property designated Park/Open Space – Privately Owned.  
 
 
EAST 
East of the subject site, across the 55th Avenue alignment, is a single-family 
residential development designated Residential 3.5 to 5 dwelling units per acre and 
Residential 5 to 10 dwelling units per acre.

Staff Analysis 
GPA-LV-1-24-8 
Page 4 of 5 
 
 
 
SOUTHEAST 
Located southeast of the subject site is a single-family residential development 
designated Residential 3.5 to 5 dwelling units per acre.  
 
SOUTH (across Baseline Road) 
An SRP substation and numerous commercial uses are located south of Baseline 
Road and are designated Residential 10 to 15 dwelling units per acre.  
 
SOUTHWEST 
Vacant property, proposed as a future church location, is located southwest of the 
subject site and designated Parks/Open Space – Privately Owned  
 
WEST (across 59th Avenue)  
West of the subject site, across 59th Avenue is vacant property proposed with 
numerous commerical, single-family and multifamily residential uses designated 
Residential 3.5 to 5 dwelling units per acre, Residential 10 to 15 dwelling units per 
acre, Residential 15+ dwelling units per acre, and Commercial.   
 
RELATIONSHIP TO GENERAL PLAN CORE VALUES AND PRINCIPLES 
 
CELEBRATE OUR DIVERSE COMMUNITIES AND NEIGHBORHOODS 
 
• CERTAINTY AND CHARACTER; LAND USE PRINCIPLE: New 
development and expansion or redevelopment of exising development in 
or near residential areas should be compativle with exising uses and 
consistent with adopted plans.  
 
The land use map designations proposed in the General Plan Amendment 
request will support the redevelopment of a golf course and single-family 
residential development that will be compatible and serve the existing and 
future residential uses.    
  
CELEBRATE OUR DIVERSE COMMUNITIES AND NEIGHBORHOODS 
 
• CERTAINTY AND CHARACTER; DESIGN PRINCIPLE: Provide high quality 
urban design and amenities that reflect the best of urban living at an 
appropriate village scale.  
 
The proposed land use designations are appropriately arranged to provide 
housing in an area that is primarily single-family residential. Furthermore, the 
companion rezoning request, Z-25-24-8, proposes development and design 
standards that are sensitive to the surrounding neighborhoods including

Staff Analysis 
GPA-LV-1-24-8 
Page 5 of 5 
 
 
increased open space and landscape buffers, and enhanced shading 
standards. 
 
CELEBRATE OUR DIVERSE COMMUNITIES AND NEIGHBORHOODS  
 
• DIVERSE NEIGHBORHOODS; LAND USE PRINCIPLE: Communities 
should consist of a mix of land uses to provide housing, shopping, 
dinning and recreational options for residents.  
 
The proposed General Plan Land Use Map designation will allow for a mix of 
uses including parks/open space and residential. The designations in GPA-LV-
1-24-8 will provide housing and recreational options for residents of the Laveen 
Village.   
 
CONCLUSION AND RECOMMENDATION 
 
Staff recommends approval of GPA-LV-1-24-8. The request aligns with the goals and 
policies of the General Plan and will result in land use designations that will maximize 
the property’s location adjacent to three arterial streets. Along with the companion 
rezoning case, Z-25-24-8, the General Plan Amendment will allow for a compatible 
mix of land uses that will provide recreational activities and housing opportunities for 
the Laveen community. 
 
Writer 
Nayeli Sanchez Luna  
August 5, 2024 
 
Team Leader 
Racelle Escolar 
 
Exhibits 
Sketch Maps (2 pages) 
Correspondence (5 pages)

APPLICATION NO:
VILLAGE:
APPLICANT:
COUNCIL DISTRICT:
ACRES:
EXISTING:
PROPOSED CHANGE:
GPA-LV-1-24-8
153.86 +/-
8
Norris Design
Laveen
GENERAL PLAN AMENDMENT
Residential 3.5 to 5 du/ac ( 41.02 +/- Acres)
Residential 5 to 10 du/ac ( 24.14 +/- Acres)
Parks/Open Space - Privately Owned
( 88.70+/- Acres)
X
X
X
X
X
CITY OF PHOENIX
PLANNING & DEVELOPMENT DEPARTMENT
200 W WASHINGTON ST
PHOENIX, AZ
85003
(602) 262-6882
Residential 3.5 to 5 du/ac ( 6.65  +/- Acres)
Parks/Open Space - Privately Owned  ( 147.21)
E E E E E E E E E E E E E E E E E
E E E E E E E E E E E E E E E E E
E E E E E E E E E E E E E E E E E
E E E E E E E E E E E E E E E E E
E E E E E E E E E E E E E E E E E
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E E E E E E E E E E E E E E E E E
E E E E E E E E E E E E E E E E E
E E E E E E E E E E E E E E E E E
53RD LN
55TH AVE
SOUTHERN AVE
BASELINE RD
59TH AVE
v
w
202
E E E E E E E E E E E E E E E E E
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E E E E E E E E E E E E E E E E E
E E E E E E E E E E E E E E E E E
E E E E E E E E E E E E E E E E E
53RD LN
55TH AVE
SOUTHERN AVE
BASELINE RD
59TH AVE
v
w
202
Proposed Change Area
Residential 3.5 to 5 du/acre
Residential 5 to 10 du/acre
E E E E E
E E E E EParks/Open Space - Privately Owned
REVISION DATE:
Proposed Change Area
Residential 0 to 1 du/acre
Residential 1 to 2 du/acre
Residential 2 to 3.5 du/acre
Residential 3.5 to 5 du/acre
Residential 5 to 10 du/acre
Residential 10 to 15 du/acre
Residential 15+ du/acre
Commercial
Commerce / Business Park
Public/Quasi-Public
E E E E E
E E E E EParks/Open Space - Privately Owned
Mixed Use (Commercial / Commerce / Business Park)

APPLICATION NO:
VILLAGE:
APPLICANT:
COUNCIL DISTRICT:
ACRES:
EXISTING:
PROPOSED CHANGE:
GPA-LV-1-24-8
153.86 +/-
8
Norris Design
Laveen
GENERAL PLAN AMENDMENT
Residential 3.5 to 5 du/ac ( 41.02 +/- Acres)
Residential 5 to 10 du/ac ( 24.14 +/- Acres)
Parks/Open Space - Privately Owned
( 88.70+/- Acres)
X
X
X
X
X
CITY OF PHOENIX
PLANNING & DEVELOPMENT DEPARTMENT
200 W WASHINGTON ST
PHOENIX, AZ
85003
(602) 262-6882
Residential 3.5 to 5 du/ac ( 6.65  +/- Acres)
Parks/Open Space - Privately Owned  ( 147.21)
53RD LN
55TH AVE
SOUTHERN AVE
BASELINE RD
59TH AVE
v
w
202
53RD LN
55TH AVE
SOUTHERN AVE
BASELINE RD
59TH AVE
v
w
202
Proposed Change Area
Residential 3.5 to 5 du/ac
Residential 5 to 10 du/ac
Parks/Open Space - Privately Owned
REVISION DATE:
Proposed Change Area
Residential 0 to 1 du/ac
Residential 1 to 2 du/ac
Residential 2 to 3.5 du/ac
Residential 3.5 to 5 du/ac
Residential 5 to 10 du/ac
Residential 10 to 15 du/ac
Residential 15+ du/ac
Commercial
Commerce / Business Park
Public/Quasi-Public
Parks/Open Space - Privately Owned
Mixed Use (Commercial / Commerce / Business Park)

1
Nayeli Sanchez Luna
Subject:
FW: Laveen 140, LLC
Attachments:
Golf Course Revision 1.0.pdf
From: Carrasco, Julio <jcarrasco@everonsolutions.com>  
Sent: Monday, February 26, 2024 12:55 PM 
To: hayes@wmbattorneys.com; Nayeli Sanchez Luna <nayeli.sanchez.luna@phoenix.gov> 
Subject: Laveen 140, LLC 
 
To whom it may concern: 
 
I am a resident at 6306 S 54th Lane, my wife and I purchased the home in February of 2023. Please, understand that I am 
not opposed to someone purchasing the old course and revitalizing the area as we want the community to develop and 
grow. My issue is that when reviewing the plan, our home and 21 others are the only ones effected with homes directly 
behind us and the loss of our golf course view (see pdf, yellow effected – blue still have a view of the course). We lose 
our golf course view and depending on the size of the new homes, we could lose our mountain view. This is 
unacceptable to me, as I mentioned previously I am not opposed to growth and making things better but I do not want 
my views to change. When we bought our home we were told no homes would be built and now within a year, we are 
effected. I would vote 100% in favor if I still had my golf course view but to be one of only 22 homes effected I am not 
for it. There should be other plans on how to keep everyone with their views, 20 Holes – adjust and make 27 holes. 
Make a Par 3 course or a practice range. There has to be a way to not effect a small group.   
 
I am not able to attend this evening but if I was, I would be opposed to this plan – I am asking to look at all options and 
see how everyone that has a golf course view – can remain on the course.  
 
If you have any questions or concerns please feel free to call me on my cell, 630.327.7574. 
 
Thank you, 
 
Julio Carrasco 
Mgr Territory.Commercial Sales 
8716 W Ludlow Drive; Suite 1, Peoria, AZ 85381 
M: 630‐327‐7574 E: jcarrasco@everonsolutions.com  
 
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1
Nayeli Sanchez Luna
Subject:
FW: Laveen 140 Cottonfields Golf Course Case No. Z-25-24-8/GPA-LV-1-24-8
Importance:
High
From: Jalen Herring <dpwill2@cox.net>  
Sent: Tuesday, May 14, 2024 12:56 PM 
To: Nayeli Sanchez Luna <nayeli.sanchez.luna@phoenix.gov> 
Cc: Council District 8 PCC <council.district.8@phoenix.gov> 
Subject: Laveen 140 Cottonfields Golf Course Case No. Z‐25‐24‐8/GPA‐LV‐1‐24‐8 
Importance: High 
Dear Laveen Planning, My family is a 20+ year resident of Cottonfields Golf Course. We are not happy with how Laveen 140 has been conduction business concerning our neighborhood. The last meeting they did not send out notices to the neighboring 
 
ZjQcmQRYFpfptBannerEnd 
Dear Laveen Planning,  
My family is a 20+ year resident of Cottonfields Golf Course.  We are not happy with how Laveen 140 has been 
conduction business concerning our neighborhood.  The last meeting they did not send out notices to the neighboring 
community, Cottonfields, that backs up to the golf course and will be affected by a new road and housing units. Notices 
should be sent to all residents in the surrounding communities. Several of my neighbors have also had complaints about 
how they are conducting the new zoning.  I do not want a new road behind my house.  I am now buffered from the 
outside by homes in the adjacent Cottonfields Community.  In addition, Laveen 140 has not kept up the current golf 
course and clubhouse.  There is weeds and trash throughout the golf course.  Our HOA board has not taken a vote to 
satisfy the homeowners of the golf course.   Laveen 140 taken signatures of residents that include renters.  I hope that 
the Laveen planning and council will require that Laveen 140 has an actual vote from the community before proceeding 
with any zoning changes to satisfy our legally binding REMA agreement.  
Thank you,  
Patrice Herring

1
Nayeli Sanchez Luna
Subject:
FW: Cotton field ranch
From: Adam Baugh <adam@wmbattorneys.com>  
Sent: Tuesday, July 30, 2024 3:02 PM 
To: Nayeli Sanchez Luna <nayeli.sanchez.luna@phoenix.gov> 
Cc: Alex Hayes <hayes@wmbattorneys.com> 
Subject: FW: Cotton field ranch 
Nayeli, We got this letter from a Spanish speaking resident within Cottonfields. Below is translation. Can you please include in the staff report? Hello, my name is Erica and I live in Cottonfields Ranch at 5532 W Minton Ave, Laveen Arizona 
ZjQcmQRYFpfptBannerSZjQcmQRYFpfptBanner End 
Nayeli, 
We got this letter from a Spanish speaking resident within Cottonfields.  Below is translation.  Can you please 
include in the staff report? 
 
Hello, my name is Erica and I live in Cottonfields Ranch at 5532 W Minton Ave, Laveen Arizona 85339. I am unable 
to attend the next village meeting but I want to offer my support to make this project happen. I have seen many 
things that are not well in our community, the golf course has been neglected, homeless persons at night, dirt 
bikes driving on the golf course at night, etc. For this reason, I support this zone change for our community. 
 
G. Adam Baugh, Esq. 
Withey Morris Baugh, PLC 
2525 E. Arizona Biltmore Circle, Ste A-212 
Phoenix, AZ  85016 
602-230-0600 Main 
602-346-4603 Direct 
 
    
 
 
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From: Erica Ruiz <ericaruiz66@gmail.com>  
Sent: Tuesday, July 30, 2024 11:35 AM 
To: Adam Baugh <adam@wmbattorneys.com> 
Subject: Cotton field ranch 
 
Hola mi nombre es Erica, yo vivo en cotton field ranch 
5532 W Minton Ave, Laveen Arizona 85339. 
No podré asistir al próximo meeting, pero quiero dar mi apoyo al proyecto que están por hacer, ya que he 
visto cosas que no están bien en la comunidad, el campo de golf bien descuidando , he visto en las 
noches personas vagas que no viven en el área caminando y otras corriendo en motocicletas por las 
noches en el campo de golf, así que estoy de acuerdo por un cambio e la comunidad. 
 
Atte: Erica Rodríguez