Attachment E - Support - PHO-2-19--Z-41-94-6.pdf

City of Phoenix — Formal (2020-05-20)

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Extracted text (via pymupdf) 22525 characters
3333 E. Camelback Road, Suite 285, Phoenix, AZ 85018 
February 13, 2020 
Ms. Julianna Pierre 
Planning & Development Department 
City of Phoenix 
200 W. Washington Street, 2nd Floor 
Phoenix, Arizona 85003 
RE: PHO Nos: Z-4-10 & Z-41-94 
Dear Ms. Pierre: 
I am writing in support of the Hillstone Restaurant Group and their proposed new restaurant at 3101 
E. Camelback Road. 
I know this property well as our association headquarters is just a few blocks to the east and I visited 
the former establishment located there on a frequent basis. I understand there is strong support for 
Hillstone’s new restaurant by a diverse group of neighbors and businesses.  In my 18 years of leading the 
Arizona Restaurant Association, I can assure you that Hillstone rises to the top of performing restaurants on 
a variety of fronts, but most importantly, their outstanding reputation as it relates to community awareness. 
Being in the restaurant business today is harder than it has ever been which is often attributed to 
labor and food costs, increased competition and new technology.  Building a new restaurant is no small feat 
and the proposed restaurant for this site is considerably smaller and more accommodating than the existing 
structure as it takes up a smaller footprint and accommodates more parking.  Moreover, the ingress/egress as 
proposed will make the traffic flow easily and without distraction to the neighborhood.  To place additional 
requirements on this proposed restaurant is both unnecessary and costly. 
I am confident that the leadership at Hillstone will ensure this restaurant concept will not only 
complement the neighboring community but will also make it a cherished establishment like their other 
restaurant locations in the Phoenix area…. and contribute to Arizona’s $14 billion dollar restaurant economy. 
Thank you for giving Hillstone every consideration as their proposal moves through your process.  If 
I can be of service or answer any questions, please feel free to contact me at 602-307-9134 with any 
questions. 
Sincerely, 
Steve Chucri 
President and CEO 
Arizona Restaurant Association 
3333 E. Camelback Rd., Ste. 285, Phoenix, AZ 85018 
P: 602-307-9134     F: 602-307-9139      azrestaurant.org 
Attachment E

Toombs, Gale
From:
Bryce Johnson <Bryce.Johnson@Hillstone.com>
Sent:
Wednesday, February 5, 2020 11:38 AM
To:
Short, Heidi; Rakesh Patel
Cc:
Brian Biel
Subject:
FW: 3101 E Camelback
[EXTERNAL]
FYI
From: Dennis Williams <dwillgolfaz@gmail.com>
Date: Wednesday, February 5, 2020 at 10:50 AM
To: Bryce Johnson <Bryce.Johnson@Hillstone.com>, Martha Williams <rog97ftn@aol.com>
Subject: RE: FW: 3101 E Camelback
Hi Bryce,
Thanks for sharing. 1 think the plan looks great and do not understand why anyone would not like it. 1 think your 
company has gone above and beyond in your design to fit nicely in the neighborhood.
Good luck,
Dennis Williams
480.213.9288
From: Brvce Johnson
Sent: Wednesday, February 5, 2020 9:53 AM 
To: Dennis Williams: Martha Williams 
Subject: FW: 3101 E Camelback
Good morning.
I am attaching the updated site plan I mentioned below reflecting the change to the P-1 lot layout. 
Please let me know if you have any questions.
Best,
Bryce
From: Bryce Johnson <Bryce.Johnson@Hillstone.com>
Date: Monday, February 3, 2020 at 9:02 AM
To: Dennis Williams <dwillgolfaz@gmail.com>, Martha Williams <rog97ftn@aol.com>
Subject: 3101 E Camelback
Good morning, Martha and Dennis.
Below is the revised layout for the P-1 lot that we developed based on my recent communication with Angelo. You'll 
notice we have included a 10' landscape setback on the interior of the west wall and have eliminated tandem parking, 
which also allowed us to expand the width of the drive aisle from 26' to 33'. We now have 93 total parking spaces, 
which is significantly more than the 38 spaces required by code.
Our project architect is working on a revised formal site plan that would show a level of detail (e.g., landscaping) that 
was on the version you currently have, but I wanted to share this informal version in the meantime.
l

Please let me know if you have any questions. 
We appreciate your continued support!
Bryce
310.413.6141 (mobile)
2

1
Julianna Pierre
From:
William Fischbach <willfischbach@yahoo.com>
Sent:
Tuesday, February 18, 2020 3:06 PM
To:
Julianna Pierre
Cc:
wel@tblaw.com; azm@tblaw.com
Subject:
PHO Application Z-4-10 (Hillstone Restaurant Group)
Follow Up Flag:
Follow up
Flag Status:
Flagged
Dear Julianna, 
I live at 3146 East Coolidge Street, which is in the neighborhood just south of this property.  I also 
serve as the Vice Chair of the Camelback East Village Planning Committee.  I am writing to state my 
full support for this application to modify the stipulations in the above referenced case at the 
upcoming PHO hearing. 
The Hillstone Restaurant Group's work on this project exemplifies the concept of a developer being a 
"good neighbor" to the surrounding neighborhood.  This project will complement the neighborhood by 
razing the current building a erecting a smaller, lower structure that has the outward look and feel of a 
mid-century modern home.  The smaller building footprint will allow for significantly more onsite 
parking, which will obviate the need to use the surrounding residential streets for valet parking--which 
was a significant problem for our neighborhood when Donovan's was open.  The new structure will 
also provide for greater distance between the restaurant and the three residences to the 
south.  These changes are significantly better than another operator simply re-opening the existing 
Donovan's, which had too little parking and was too close to the neighboring residences.   
One need only dine once at the Hillstone Restaurant Group's flagship restaurant down the street to 
appreciate the developer's dedication to producing a high-quality experience for diners.  Our 
neighborhood would welcome having a similar dining experience within walking distance. 
I will likely not be able to attend the PHO hearing, so please forward this e-mail to Adam Stranieri. 
Will Fischbach 
910.978.0232

1
Julianna Pierre
From:
Short, Heidi <HShort@lrrc.com>
Sent:
Monday, February 17, 2020 6:03 PM
To:
Julianna Pierre
Subject:
FW: PHO Application Z-4-10 (Hillstone Restaurant Group)
Good evening Julianna, please add the attached correspondence in support to the referenced PHO file.  Thanks!   
 
 
Heidi Short 
Partner 
602.262.0237 office 
602.262.5747 fax 
hshort@lrrc.com 
_____________________________ 
 
Lewis Roca Rothgerber Christie LLP 
201 East Washington Street, Suite 1200 
Phoenix, Arizona 85004-2595 
lrrc.com [lrrc.com] 
 
Because what matters 
to you, matters to us. 
Read [lrrc.com] our client service principles 
 
 
 
From: William Fischbach <willfischbach@yahoo.com>  
Sent: Monday, February 17, 2020 1:26 PM 
To: Short, Heidi <HShort@lrrc.com>; William E. Lally <wel@tblaw.com> 
Subject: PHO Application Z‐4‐10 (Hillstone Restaurant Group) 
 
Dear Heidi and Bill, 
 
I live at 3146 East Coolidge Street, which is in the neighborhood just south of this property.  I also 
serve as the Vice Chair of the Camelback East Village Planning Committee.  I am writing to state my 
full support of this application to modify the stipulations in the above referenced case.  
 
The Hillstone Restaurant Group's work on this project exemplifies the concept of a developer being a 
"good neighbor" to the surrounding neighborhood.  This project will complement the neighborhood by 
razing the current building a erecting a smaller, lower structure that has the outward look and feel of a 
mid-century modern home.  The smaller building footprint will allow for significantly more onsite 
parking, which will obviate the need to use the surrounding residential streets for valet parking--which 
was a significant problem for our neighborhood when Donovan's was open.  The new structure will 
also provide for greater distance between the restaurant and the three residences to the

2
south.  These changes are significantly better than another operator simply re-opening the existing 
Donovan's, which had too little parking and was too close to the neighboring residences.   
 
One need only dine once at the Hillstone Restaurant Group's flagship restaurant down the street to 
appreciate the developer's dedication to producing a high-quality experience for diners.  Our 
neighborhood would welcome having a similar dining experience within walking distance. 
 
I will likely not be able to attend the PHO hearing, so please forward this e-mail to City Staff and the 
PHO Officer for consideration. 
 
Will Fischbach 
910.978.0232 
 
 
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1
Julianna Pierre
From:
Ashley Zimmerman Marsh <azm@tblaw.com>
Sent:
Tuesday, February 18, 2020 3:23 PM
To:
Julianna Pierre; William E. Lally
Subject:
FW: Hillstone Restaurant at 31st and Camelback - Z-41-94-6 (PHO-2-19) / Z-4-10-6 (PHO-1-19)
Follow Up Flag:
Follow up
Flag Status:
Flagged
Hi Julianna, 
 
I received the below email and am forwarding to you for the file.  
 
Thank you, 
 
Ashley Zimmerman Marsh | Shareholder | 602.452.2742 
azm@tblaw.com | Bio [tblaw.com]| vCard [tblaw.com] | Website [tblaw.com] | Practice Areas [tblaw.com] 
 
 
 
From: Tom Glissmeyer [mailto:tglissmeyer@viawestgroup.com]  
Sent: Tuesday, February 18, 2020 2:34 PM 
To: Ashley Zimmerman Marsh <azm@tblaw.com> 
Subject: Hillstone Restaurant at 31st and Camelback ‐ Z‐41‐94‐6 (PHO‐2‐19) / Z‐4‐10‐6 (PHO‐1‐19) 
 
Ashley, 
 
My wife, Melissa, and I own the home located at 4810 N. 31st Place, which is the neighborhood directly south of the 
Hillstone Restaurant Group’s newest location at 31st St. and Camelback.  We have received several correspondence 
regarding Hillstone’s proposal for a new building and restaurant concept at this location.  The new site plan will not only 
reduce the overall building footprint to allow for additional onsite parking, but will also lower the building height and 
push the building towards Camelback Rd. away from the neighborhood.  These are added benefits from the existing site. 
Hillstone is a welcome neighbor and we are in full support of its application. 
 
Tom Glissmeyer 
DIRECTOR OF DEVELOPMENT 
VIAWEST GROUP 
2390 E. Camelback Rd., Suite 305 
Phoenix, AZ 85016 
T (602) 957-8300 x115 
M (719) 332-2468 
tglissmeyer@viawestgroup.com 
www.viawestgroup.com [viawestgroup.com] | LinkedIn [linkedin.com] | VCard [viawestgroup.com] 
 
Maximizing the Value of Real Estate Opportunities 
2015 & 2017 NAIOP Arizona Owner/Developer of the Year 
 
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delete it completely from your computer system.

Toombs, Gale
From:
Bryce Johnson <Bryce.Johnson@Hillstone.com>
Sent:
Wednesday, February 5, 2020 6:16 PM
To:
Rakesh Patel; Short, Heidi
Cc:
Brian Biel
Subject:
Fwd: 3101 E Camelback
[EXTERNAL]
See below from John and my response on access at 31st St.
From: Bryce Johnson <Bryce.Johnson@Hillstone.com>
Sent: Wednesday, February 5, 2020 6:14 PM
To: John Kalil Sr
Subject: Re: 3101 E Camelback
We have looked to reduce that impact a number of ways. Among other things, we are moving our drive over 
20' closer to Camelback than the current drive (more like 30' closer depending on the comparative point of 
measure) and will be installing a "RIGHT TURN ONLY" sign (or "NO LEFT TURN" — your input is welcome) at 
the exit and painting a right-turn-only directional arrow on the drive.
I'm happy to discuss the 31st St access with you any time, whether over the phone or in person. I'll be in 
Phoenix Wednesday and could meet there or in Tucson if you're at your facility that day.
Have a great night.
From: John Kalil Sr <jkalil@kalilbottling.com>
Sent: Wednesday, February 5, 2020 5:53 PM
To: Bryce Johnson
Subject: RE: 3101 E Camelback
Bryce:
Some concern about traffic coming out on 31st Street going south through the neighborhood. 
The rest of your plan looks beautiful.
John
From: Bryce Johnson <Bryce.Johnson@Hillstone.com> 
Sent: Wednesday, February 05, 2020 9:55 AM 
To: John Kalil Sr <jkalil@kalilbottling.com>
Subject: FW: 3101 E Camelback
l

Good morning.
I am attaching the updated site plan I mentioned below reflecting the change to the P-1 lot layout. 
Please let me know if you have any questions.
Best,
Bryce
From: Bryce Johnson <Brvce.Johnson@Hillstone.com>
Date: Monday, February 3, 2020 at 9:02 AM 
To: John Kalil <Jkalil(5)kalilbottling.com>
Subject: 3101E Camelback
Good morning, John.
Below is the revised layout for the P-1 lot that we developed based on my recent communication with Angelo. You'll 
notice we have included a 10' landscape setback on the interior of the west wall and have eliminated tandem parking, 
which also allowed us to expand the width of the drive aisle from 26' to 33'. We now have 93 total parking spaces, 
which is significantly more than the 38 spaces required by code.
Our project architect is working on a revised formal site plan that would show a level of detail (e.g., landscaping) that 
was on the version you currently have, but I wanted to share this informal version in the meantime.
Please let me know if you have any questions.
We appreciate your continued support!
Bryce
310.413.6141 (mobile)
2

Toombs, Gale
Subject:
Attachments:
Sent:
To:
Cc:
From:
Bryce Johnson <Bryce.Johnson@Hillstone.com> 
Tuesday, February 4, 2020 8:20 AM 
Rakesh Patel; Short, Heidi 
Brian Biel
FW: 3101 E Camelback 
imageOOl.png
[EXTERNAL]
Looks like we have continued support from our commercial neighbor to the east.
On 2/4/20, 8:02 AM, "David Krumwiede" <DKrumwiede@LPC.com> wrote:
Bryce, thanks for the update and looks fine to me. Heading to Bottlerock in May. You going? Dave 
On Feb 3, 2020, at 9:02 AM, Bryce Johnson <Bryce.Johnson@hillstone.com> wrote:
Good morning, Dave.
Below is the revised layout for the P-1 parcel that we developed based on my recent communication with Angelo 
Sbrocca, who owns the property to the west of that parcel. You'll notice we have included a 10' landscape setback on 
the interior of the west wall and have eliminated tandem parking, which also allowed us to expand the width of the 
drive aisle from 26' to 33'. We now have 93 total parking spaces, which is significantly more than the 38 spaces required 
by code.
Our project architect is working on a revised formal site plan that would show a level of detail (e.g., landscaping) that 
was on the version you currently have, but I wanted to share this informal version in the meantime.
Please let me know if you have any questions.
I also understand Rakesh connected with Mike on designing a connection between our properties and they are 
making good progress. It looks like they have it under control at this point but don't hesitate to call if any questions 
arise.
We appreciate your continued support!
Bryce
310.413.6141 (mobile)
<image001.png>
l

Toombs, Gale
From:
Bryce Johnson <Bryce.Johnson@Hillstone.com>
Sent:
Monday, February 3, 2020 9:35 AM
To:
Short, Heidi; Rakesh Patel
Cc:
Brian Biel
Subject:
FW: 3101 E Camelback
[EXTERNAL]
FYI.
The letter of support we received from Martha and Dennis appears to hold firm. They own the property that borders the 
access drive to 31st St.
From: Martha Williams <rog97ftn@aol.com>
Date: Monday, February 3, 2020 at 9:31 AM 
To: Bryce Johnson <Bryce.Johnson@Hillstone.com>
Subject: Re: 3101 E Camelback
Good morning Bryce,
I just saw this as we are leaving for CA. As you know, we have no problems with either layout.
Thank you for sharing this and we approve the version and have no current questions.
Have a great week. I can assure you that Dennis will, his hometown Chiefs finally came through, lol. I had no 
dog in the game.
Martha
Sent from my iPad
On Feb 3, 2020, at 9:02 AM, Bryce Johnson <Bryce.Johnson@hillstone.com> wrote:
Good morning, Martha and Dennis.
Below is the revised layout for the P-1 lot that we developed based on my recent communication with 
Angelo. You'll notice we have included a 10' landscape setback on the interior of the west wall and have 
eliminated tandem parking, which also allowed us to expand the width of the drive aisle from 26' to 
33'. We now have 93 total parking spaces, which is significantly more than the 38 spaces required by 
code.
Our project architect is working on a revised formal site plan that would show a level of detail (e.g., 
landscaping) that was on the version you currently have, but I wanted to share this informal version in 
the meantime.
Please let me know if you have any questions.
We appreciate your continued support!
Bryce
310.413.6141 (mobile)
<image001.png>
l

Toombs, Gale
From:
Bryce Johnson <Bryce.Johnson@Hillstone.com>
Sent:
Monday, February 3, 2020 9:51 AM
To:
Rakesh Patel; Short, Heidi
Cc:
Brian Biel
Subject:
FW: 3101 E Camelback
[EXTERNAL]
I'll let you know what 1 hear from Angelo.
From: asbrocca4 <asbrocca4@aol.com>
Date: Monday, February 3, 2020 at 9:44 AM 
To: Bryce Johnson <Bryce.Johnson@Hillstone.com>
Subject: RE: 3101 E Camelback
Morning Bryce, I'm starting to drive but it looks really good. Thank you. You saved me time today. It's on my things to 
do. I was writing the City and attorneys requesting to speak at the hearing coming up. Maybe I don't have to now. Have 
a great day. And by the way it's not only my concern saving my property value with the setbacks it's the City. Hopefully 
they would've caught it. I want your beautiful restaurant in the area for all the good and bad. I have no problem living 
behind a restaurant and parking lot. Maybe others do but not me. But I'm not gonna let it hurt my property value if I can 
help it. Thank you. Have a great day. I'll look closer at it in a few.
Sent from my Verizon, Samsung Galaxy smartphone
--------Original message---------
From: Bryce Johnson <Bryce.Johnson@Hillstone.com> 
Date: 2/3/20 9:02 AM (GMT-07:00)
To: Angelo Sbrocca <asbrocca4@aol.com>
Subject: 3101 E Camelback
Good morning, Angelo.
Below is the revised layout for the P-1 lot that we developed based on our recent communications. You'll notice we 
have included a 10' landscape setback on the interior of the west wall and have eliminated tandem parking, which also 
allowed us to expand the width of the drive aisle from 26' to 33'. We now have 93 total parking spaces, which is 
significantly more than the 38 spaces required by code.
I hope this addresses your comment about the prior P-1 layout. If you would like your attorney to discuss this new 
layout with me or with our land use attorney, Heidi Short, please let me know and I will set that up, whether in person 
or over the phone. I am hopeful we can regain your earlier support.
Our project architect is working on a revised formal site plan that would show this layout with the level of detail (e.g., 
landscaping) that was on the version you currently have, but I wanted to share this informal version in the meantime. I 
will send you the more formal site plan when it is complete.
l

Please don't hesitate to call if you have any questions.
Bryce
310.413.6141 (mobile)

Toombs, Gale
From:
Sent:
To:
Subject:
Attachments:
Bryce Johnson <Bryce.Johnson@Hillstone.com>
Friday, January 17, 2020 1:57 PM
Rakesh Patel; Short, Heidi
Fwd: FW: 3101 E Camelback
Hillstone Site approval letter.pdf
[EXTERNAL]
See attached for letter of support from the Williams.
From: NansheWest <dwillgolfaz@gmail.com>
Sent: Friday, January 17, 2020 1:48 PM
To: Bryce Johnson
Cc: Martha Williams
Subject: RE: FW: 3101 E Camelback
Hi Bryce,
Attached is the signed site plan. We wish you luck at your hearing and can't wait for you to open
Take care,
Dennis Williams 
480.213.9288
l

Hillstone Restaurant Group
Hillstone Restaurant located south of Camelback Road and east of 31st Street at 3101 East Camelback Road showing a 
restaurant of approximately 4,966 square feet with 91 parking spaces and 11 additional tandem spaces for staff (not 
counted).
CAMELBACK ROAD
By signing below, I hereby state that I support the site plan shown above, including any zoning approvals 
required to allow for the development of the parcels as generally shown on the above site plan.
Martha and Dennis Williams 
3102 E Mariposa St 
Phoenix, AZ 85016 
Phone: (480) 213-9288 
Email: rog97ftn@aol.com
dwillgolfaz@gmail.com