Attachment A PSJ April 2024 - PHX Hiring.pdf

January
February
March
0
50
100
150
200
250
Lateral
Reinstatement
January
February
March
0
2
4
6
8
10
Phoenix Police Department 
MARCH 2024
Recruitment, Hiring and Attrition Report
Police Recruit Applications Received
Lateral and Reinstatement
Applications Received
8
9
0
0
166
219
226
as of 03/18/24
90
0
8
as of 03/18/24

Attrition
Projected
January
February
March
April
May
0
2
4
6
8
10
12
14
Phoenix Police Department 
MARCH 2024
Sworn Attrition and Projected Attrition
Current Sworn Attrition and Projected Attrition for 2024
Total Year to Date: 34
PAGE 2
9
11
7
3
14

Class
Week
Current # of 
Recruits
# of Female
Recruits
572
18
24
4
573
10
12
2
574
2
21
2
Total:
57
8
PHOENIX REGIONAL POLICE ACADEMY 
CLASS RECRUIT NUMBERS
Phoenix Police Department 
MARCH 2024
Recruit Class Tracking
PAGE 3
as of 03/13/24

White
68.4%
Hispanic
21.6%
Black
4.6%
Male
86.6%
Female
13.4%
American 
Indian/Alaskan
0.9%
Other
2.3%
Asian
2.9%
2,563
SWORN OFFICERS
AS OF MARCH 13, 2024
Phoenix Police Department 
MARCH 2024
Current Sworn Demographics
PAGE 4
CURRENT SWORN DEMOGRAPHICS

1,684
1,684
NUMBER OF PEOPLE RECRUITERS
CONTACTED IN-PERSON, PHONE & EMAIL
THROUGH MARCH 2024
Phoenix Police Department 
MARCH 2024
Recruiting Unit
PAGE 5
The SWET (Success With Effort and Training) program gives
 applicants the opportunity to exercise with our Recruitin
g Unit and other physical fitness instructors in preparation f
or the Arizona POST-mandated Police Officer Physical Aptit
ude Test (POPAT). Sessions are offered twice per week and
 are free of charge to anyone in the application process. 
391
391
PARTICIPANTS THROUGH
MARCH 11, 2024
An extra day of SWET was recently advertised on JOINPHXPD
 social media. Applicants will now have an opportunity t
o participate in a Friday SWET workout with Lieutena
nt Guillermo Arrubla and recruiters in addition to the nor
mal two days a week. This workout adopts a HIIT style an
d is conducted in the downtown area, incorporating elements like 
parking garage staircases.
Last month, participants from the 30x30 Recruiting initiative workgroup gathered to
 brainstorm recruiting strategies tailored towards women to spark their interest in la
w enforcement. One idea proposed was organizing a Women’s Morning Mingle event. Th
is event aims to invite women to interact with current female officers in order to le
arn more about their careers and experiences. The event is currently in the planning  
phase, with a target date set for early summer.
30X30 I NI TI ATI VE

Phoenix Police Department 
MARCH 2024
Marketing Unit
PAGE 6
The JOINPHXPD advertising campaign Media Buy is off to a very successful start. It began
 the first week of March 2024, and since then our online ads have been viewed 150,165 time
s resulting in 132 clicks on the “Apply Now” portion of the ad, bringing people 
to JOINPHXPD.com. For an online ad, this is a high rate of return, since display ads are u
sed mostly for brand awareness. The local/Arizona search engine campaign has been see
n by nearly 5,000 people, of which 1,000 have clicked through to JOINPHXPD.com. Our ou
t-of-market search engine campaign has been seen by over 2,000 people with 165 cli
cking through to JOINPHXPD.com, the most popular out of market response so far has b
een in Pittsburgh. We’ve also added 120,866 impressions to our social media viewership via 
Instagram and Facebook ads.