Attachment B - Staff Report - Z-3-B-15-1.pdf

City of Phoenix — Formal (2022-09-07)

View PDF Meeting page

Extracted text (via pymupdf) 42411 characters
Staff Report Z-3-B-15-1 
Norterra PUD (Amendment B) 
July 11, 2022 
Deer Valley Village Planning Committee 
Meeting Date: 
July 14, 2022 
Planning Commission Hearing Date: 
August 4, 2022 
Request From: 
PUD (405.40 acres) 
Request To: 
PUD (405.40 acres) 
Proposed Use: 
Major Amendment to the Norterra PUD to allow 
an increase in dwelling units and hotel rooms, 
and to modify parking and sign standards  
Location: 
Northwest corner of 19th Avenue and Happy 
Valley Road 
Owner: 
USAA Real Estate Company, et al. 
Applicant: 
USAA Real Estate Company 
Representative: 
Withey Morris PLC, William F. Allison 
Staff Recommendation: 
Approval, subject to stipulations 
General Plan Conformity 
General Plan Land Use Map Designation 
Commerce / Business Park and Mixed Use 
(Commercial, Commerce/Business 
Park, Residential 5 to 10, 10 to 15, and 15 + 
dwelling units per acre) 
Street Map 
Classification 
Norterra Drive 
Private 
Street 
Width varies from 26 feet to 78 feet 
Norterra Parkway 
Collector 
Street 
West Side: 55 to 56.5-foot half-
street width 
East Side: 77-foot half-street width 
19th Avenue 
Major 
Arterial 
Street 
80-foot west half street
ATTACHMENT B

Staff Report: Z-3-B-15-1 
July 11, 2022 
Page 2 of 13 
 
 
Happy Valley Road 
Major 
Arterial 
Street 
75-foot north half street 
 
Jomax Road 
Arterial 
Street 
60 to 70-foot south half street 
 
CONNECT PEOPLE AND PLACES CORE VALUE; OPPORTUNITY SITES; LAND USE 
PRINCIPLE: Promote and encourage compatible development and redevelopment 
with a mix of housing types in neighborhoods close to employment centers, 
commercial areas, and where transit or transportation alternatives exist. 
This Major Amendment to Norterra Planned Unit Development (PUD) proposes an increase 
in the number of dwelling units and hotel rooms at a scale that is compatible with the scale 
and intensity of the Norterra community. The development is in a mixed-use corridor where 
nearby properties are single-family, multifamily or commercial. The project site is also within 
a designated employment center, thus the concentration of residential uses in this area will 
promote new and existing businesses. The requested PUD will facilitate ongoing investment 
and development of this part of the Deer Valley Village where transit alternatives exist. 
 
CELEBRATE OUR DIVERSE COMMUNITIES & NEIGHBORHOODS CORE VALUE; 
DIVERSE NEIGHBORHOODS; LAND USE PRINCIPLE: Communities should consist of 
a mix of land uses to provide housing, shopping, dining and recreational options for 
residents. 
 
The Norterra PUD currently allows a variety of land uses such as commercial, office, single-
family and multifamily residential. This proposed major amendment would allow for additional 
dwelling units in Zone 6 of the PUD, where office uses where previously envisioned; thus 
allowing for additional housing options in the area within proximity to shopping options. 
 
 
BUILD THE SUSTAINABLE DESERT CITY CORE VALUE; TREES AND SHADE; DESIGN 
PRINCIPLE: Integrate trees and shade into the design of new development and 
redevelopment projects throughout Phoenix. 
 
The Norterra PUD incorporates a variety of landscaping standards within public right-of-way 
and perimeter areas, plus parking lots. Shaded detached sidewalks throughout adjacent and 
select internal streets will provide thermal comfort for pedestrians. 
 
 
Applicable Plans, Overlays, and Initiatives 
Maricopa Association of Governments (MAG) designated Deer Valley Employment Center 
and City designated North Black Canyon Employment Center – See background item No. 4

Staff Report: Z-3-B-15-1 
July 11, 2022 
Page 3 of 13 
 
 
Tree and Shade Master Plan – See background item No. 6 
Complete Streets Guiding Principles – See background item No. 7 
Comprehensive Bicycle Master Plan – See background item No. 8 
Housing Phoenix Plan – See background item No. 9 
Zero Waste PHX – See background item No. 10 
 
Surrounding Land Uses/Zoning 
 
Land Use 
Zoning 
On Site 
Residential, school, and 
vacant 
PUD 
North (across Jomax Road) 
Single-family residential, 
fire station and vacant 
S-1, S-1 (Approved R1-
6), and R1-8 
South (across Happy Valley 
Road) 
Various commercial uses 
S-1 (Approved C-2), 
CP/BP, CP/BP (Approved 
C-2), and A-1 
East (across 19th Avenue) 
Church, commercial, 
rural, residential, and 
vacant 
S-1, RE-43, PUD, C-2, 
and RU-43 (Maricopa 
County) 
West (including across Norterra 
Parkway) 
Freeway, commercial and 
vacant 
S-1, RE-43, RE-35, C-2 
M-R PCD, and CP/GCP 
M-R PCD  
 
Background/Issues/Analysis 
SUBJECT SITE 
 1. 
This request is a major amendment to the Norterra PUD, a 405.40-acre site located 
on the northwest corner of 19th Avenue and Happy Valley Road. This major 
amendment proposes an increase in the number of dwelling units from 2,200 to 
3,600 dwelling units, and an increase in the number of hotel rooms from 150 to 275 
rooms. In addition, this major amendment also proposes a further reduction to the 
number of required parking spaces within Zones 1, 2, and 3 from 10-percent to 25-
percent as required by the Zoning Ordinance. These three zones are located at the 
southern edge of the Norterra community, at the northeast corner of Happy Valley 
Road and Norterra Parkway. Lastly, this major amendment to the Norterra PUD also 
modifies the sign standards to allow blade type signage.

Staff Report: Z-3-B-15-1 
July 11, 2022 
Page 4 of 13 
 
 
 
 
Aerial Zoning Map, Source: Planning and Development Department 
 
 
2. 
The Norterra PUD was initially approved by the Phoenix City Council on 
July 1, 2015. A Major Amendment to the PUD was approved in 2020 under case Z-3-
A-15-1 which increased the size of the PUD by approximately 10 acres. Rezoning 
case Z-3-B-15-1 proposes a second Major Amendment to the Norterra PUD as 
described in background item 1. Lastly, several minor amendments to the Norterra 
PUD have been approved over the years administratively. 
 
 
3. 
The General Plan Land Use Map designation for the subject site is Commerce / 
Business Park and Mixed Use (Commercial, Commerce/Business Park, Residential 5 
to 10, 10 to 15, and 15 + dwelling units per acre), thus the proposal is consistent with 
this General Plan Land Use Map designation. 
 
The General Plan Land Use Map designation to the north of the site, across Jomax 
Road, is Residential 2 to 5 dwelling units per acre. To the south, across Happy Valley 
Road, properties are designated Industrial and Mixed Use 
(Commercial/Commerce/Business Park). East of the site, across 19th Avenue, the 
General Plan Land Use Map designations are Residential 2 to 5, 3.5 to 5 dwelling

Staff Report: Z-3-B-15-1 
July 11, 2022 
Page 5 of 13 
 
 
units per acre, Residential 15+ dwelling units per acre, and Mixed Use 
(Commercial/Commerce/Business Park). West of the site, properties are designated 
Commerce/Business Park, Parks/Open Space-Publicly Owned, Mixed Use 
(Commercial/Commerce/Business Park) and Transportation. 
 
 
General Plan Land Use Map, Source: Withey Morris PLC 
 
 
4. 
The subject site is located within the 
boundaries of the Maricopa Association of 
Governments (MAG) designated North Black 
Canyon Employment Center and partially 
within the City designated Deer Valley 
Employment Center. Furthermore, the 
Norterra PUD is located within close proximity 
to existing commercial areas along Happy 
Valley Road where transit service and bicycle 
lanes exists. Bicycle lanes and a multi-use 
trail also exist along Jomax Road. Lastly, 
Interstate 17 also provides connectivity from 
the site to other parts of the city and larger 
region. 
 
Employment Centers Map, Source: City 
of Phoenix Planning and Development 
Department

Staff Report: Z-3-B-15-1 
July 11, 2022 
Page 6 of 13 
 
 
 
Providing additional residential options in close proximity to the nearby commercial 
uses will promote businesses in the established employment center, with a wide 
range of transportation options. 
 
 
PROPOSAL 
 5. 
The proposal was developed utilizing the PUD zoning district. The PUD is intended 
to create a built environment that is superior to that produced by conventional zoning 
districts and design guidelines. Using a collaborative and comprehensive approach, 
an applicant writes a document proposing standards and guidelines that are tailored 
to the context of a site on a case by case basis.  
 
Where the Norterra PUD Development Narrative is silent on a requirement, the 
applicable Zoning Ordinance provisions shall be applied. 
 
 
 
List of Uses 
The Development Narrative does not amend the list of permitted uses previously 
approved in the original Norterra PUD, with the exception of Zone 6 where 
multifamily uses are now proposed. Zone 6 is the portion of the site located along the 
Interstate 17 freeway. 
 
 
 
 
Land Use District Map, Source: LRK

Staff Report: Z-3-B-15-1 
July 11, 2022 
Page 7 of 13 
 
 
 
Development Standards 
The PUD development narrative maintains most of the development standards 
approved in the original Norterra PUD case, except within Zone 6 where multifamily 
uses are now permitted. A maximum building height of 73.5 feet and density of 120 
dwelling units per acre is now proposed within Zone 6 for multifamily uses. This is 
consistent with previously approved standards in other Zones within the Norterra 
PUD. 
 
 
 
Density Standards 
 
 
The PUD development narrative proposes to increase the permitted density in Zone 
6 from 50 to 120 dwelling units per acre.  This is consistent with previously approved 
standards in other Zones of the Norterra PUD. The proposed change results in an 
overall density increase within the Norterra PUD from 2,200 units to 3,600 dwelling 
units total. Although hotel rooms are not considered dwelling units, this proposal also 
seeks to increase the number of hotel rooms from 150 to 275. 
 
 
 
Landscape Standards 
The PUD development narrative does not propose any changes to the landscape 
standards approved in the original Norterra PUD. 
 
 
 
Design Guidelines and Standards 
The PUD development narrative does not propose any changes to the design 
guidelines and standards approved in the original Norterra PUD. 
 
 
 
Parking Standards 
The PUD development narrative proposes a 25 percent parking reduction from the 
number of parking stalls required by the Zoning Ordinance. The existing Norterra 
PUD currently allows a 10 percent parking reduction from Zoning Ordinance 
requirements. 
 
Staff recommends limiting the requested 25 percent parking reduction exclusively to 
Zones 1, 2, and 3 where a mix of uses are proposed to be located within a short 
distance from each other. This is addressed in Stipulation No. 1.b. Furthermore, staff 
recommends Stipulation No. 2 to require that a pedestrian circulation master plan be 
developed to ensure that adequate pedestrian circulation is provided throughout the 
development, including within Zones 1, 2, and 3. 
 
 
 
Fences/Walls 
The PUD development narrative does not propose any changes to the fencing/wall 
standards approved in the original Norterra PUD. 
 
 
 
 
 
Shade 
The PUD development narrative does not propose any changes to the shade 
standards approved in the original Norterra PUD. The shade standards originally

Staff Report: Z-3-B-15-1 
July 11, 2022 
Page 8 of 13 
 
 
approved required that a minimum of 50 percent of public sidewalks in Zones 1 and 2 
be shaded. 
 
 
 
Lighting Plan 
The PUD development narrative does not propose any changes to the lighting 
standards approved in the original Norterra PUD. 
 
 
 
Signage  
The PUD development narrative maintains most of the sign standards approved in 
the original Norterra PUD case, except that blade signs are now proposed to be 
permitted. The intent of this is to promote the character of Zones 1 and 2 where a 
“town center” is envisioned with businesses located along a main street. Blade signs 
will promote the character that is envisioned within these areas of the community. 
 
 
 
Sustainability 
The Development Narrative does not propose any changes to the sustainability 
standards approved in the original Norterra PUD. 
 
 
 
Phasing 
Since the original approval of the Norterra PUD, the project has developed in 
phases. Most of the land within the Norterra PUD has been developed or is under 
development. 
 
 
 
Infrastructure 
 
The development shall comply with City of Phoenix standards pertaining to 
infrastructure. 
 
 
 
Comparative Zoning Standards 
 
The R-5 zoning district standards are consistent with proposed uses and standards 
in the development Narrative. 
 
 
AREA PLANS, OVERLAY DISTRICTS, AND INITIATIVES 
6. 
Tree and Shade Master Plan  
The Tree and Shade Master Plan has a goal of treating the urban forest as 
infrastructure to ensure that trees are an integral part of the city’s planning and 
development process. In addition, a vision in the master plan is to raise awareness 
by leading by example. The PUD development narrative does not propose any 
changes to the shade standards approved in the original Norterra PUD. The shade 
standards originally approved required that a minimum of 50 percent of public 
sidewalks in Zones 1 and 2 be shaded. Since the approval of the latest amendment 
(Z-3-A-15-1) the city has updated its landscape standards to require 50 percent 
shade along all sidewalks and walkways.

Staff Report: Z-3-B-15-1 
July 11, 2022 
Page 9 of 13 
 
 
7. 
Complete Streets Guiding Principles 
In 2014, the Phoenix City Council adopted the Complete Streets Guiding Principles. 
The principles are intended to promote improvements that provide an accessible, 
safe, and connected transportation system to include all modes, such as bicycles, 
pedestrians, transit, and vehicles.  The PUD development narrative does not propose 
any changes to the streetscape standards approved in the original Norterra PUD. 
The original standards approved in the Norterra PUD require a variety of street types 
and pedestrian improvements such as shaded detached sidewalks on some streets. 
However, staff recommends Stipulation No. 2 to require that a Master Pedestrian 
Circulation Plan be submitted for this development as part of the development review 
process to ensure that adequate pedestrian circulation is being provided between 
existing and future phases of the Norterra community. This Master Pedestrian 
Circulation Plan may be amended as necessary through the development review 
process with each future phase of development. 
 
 
 
 
Conceptual Circulation Plan (Exhibit 8), Source: LRK

Staff Report: Z-3-B-15-1 
July 11, 2022 
Page 10 of 13 
 
 
8. 
Comprehensive Bicycle Master Plan 
The Comprehensive Bicycle Master Plan also supports options for both short and 
long-term bicycle parking as a means of promoting bicyclist traffic to a variety of 
destinations. The proposal requires bicycle parking spaces be provided on the site 
for live-work, commercial and multifamily residential uses.  The PUD development 
narrative does not propose any changes to the bicycle parking standards approved in 
the original Norterra PUD. 
 
 
9. 
Housing Phoenix Plan 
In June 2020, the Phoenix City Council approved the Housing Phoenix Plan. This 
Plan contains policy initiatives for the development and preservation of housing with 
a vision of creating a stronger and more vibrant Phoenix through increased housing 
options for residents at all income levels and family sizes. Phoenix’s rapid population 
growth and housing underproduction has led to a need for over 163,000 new housing 
units. Current shortages of housing supply relative to demand are a primary reason 
why housing costs are increasing. The proposed development supports the Plan’s 
goal of preserving or creating 50,000 housing units by 2030 by allowing up to 1,400 
multifamily residential units and contributing to the variety of housing types in the 
area. 
 
 
10. 
Zero Waste PHX 
The City of Phoenix is committed to its waste diversion efforts and has set a goal to 
become a zero-waste city, as part of the city’s overall 2050 Environmental 
Sustainability Goals. One of the ways Phoenix can achieve this is to improve and 
expand its recycling and other waste diversion programs. Section 716 of the Phoenix 
Zoning Ordinance establishes standards to encourage the provision of recycling 
containers for multifamily, commercial, and mixed-use developments. The PUD 
narrative indicates that residential developments will pursue recycling programs. 
 
 
COMMUNITY INPUT SUMMARY 
11. 
At the time the staff report was written, staff has received 13 letters of opposition 
regarding this project. Concerns included the number of units proposed to be added, 
impacts on student capacity for schools, heat island effect, impacts on existing water 
supplies, increase strain on infrastructure and public services, increased traffic, 
increased noise, and increased air pollution. 
 
 
INTERDEPARTMENTAL COMMENTS  
12. 
The Fire Department commented that no problems are anticipated on this case and 
that buildings and site shall comply with the Phoenix Fire Code. 
 
 
13. 
The Street Transportation Department requires that an updated Trip Generation 
Statement be submitted to address additional residential and commercial allowances 
in comparison to the existing approved Traffic Impact Study. This is addressed in 
Stipulation No. 3.

Staff Report: Z-3-B-15-1 
July 11, 2022 
Page 11 of 13 
 
 
 
Findings 
 
1. 
The proposed development is consistent with the General Plan Land Use Map 
designation of Commerce / Business Park and Mixed Use (Commercial, Commerce 
/Business Park, Residential 5 to 10, 10 to 15, and 15+ dwelling units per acre) 
 
 
2. 
The proposed development will provide additional housing options close to 
employers in a designated Major Employment Center. 
 
 
 
 
14. 
The City of Phoenix Water Services Department has noted the property has existing 
water and sewer mains that can potentially serve the proposed development. Since 
the site is over 400 acres, the development will be required to submit a water and 
wastewater master plan for all projects’ development submittals within the Norterra 
area. The master plan shall be based on the full build out of the projects within the 
development. Master plans are required to be submitted before any of the 
preliminary site plan submittals. 
 
 
15. 
The City of Phoenix Aviation Department has noted that the site is within close 
proximity to the Deer Valley Airport. The property owner shall record documents that 
disclose the existence and operational characteristics of the Phoenix Deer Valley 
Airport to future owners or tenants of the property. The form and content of such 
documents shall be according to the templates and instructions provided which have 
been reviewed and approved by the City Attorney. This requirement is addressed in 
Stipulation Nos. 4. 
 
 
OTHER 
16. 
The site has not been identified as being archaeologically sensitive. However, in the 
event archaeological materials are encountered during construction, all ground 
disturbing activities must cease within 33-feet of the discovery and the City of 
Phoenix Archaeology Office must be notified immediately and allowed time to 
properly assess the materials. This is addressed in Stipulation No. 5. 
 
 
17. 
Staff has not received a completed form for the Waiver of Claims for Diminution in 
Value of Property under Proposition 207 (A.R.S. 12-1131 et seq.), as required by the 
rezoning application process. Therefore, a stipulation has been added to require the 
form be completed and submitted prior to preliminary site plan approval. This is 
addressed in Stipulation No. 6. 
 
 
18. 
Development and use of the site is subject to all applicable codes and ordinances. 
Zoning approval does not negate other ordinance requirements. Other formal actions 
such as, but not limited to, zoning adjustments and abandonments, may be required.

Staff Report: Z-3-B-15-1 
July 11, 2022 
Page 12 of 13 
 
 
3. 
The proposed changes to the Norterra PUD development narrative are consistent with 
previously approved standards and will allow for the orderly growth of the area. 
 
Stipulations 
 
1. 
An updated Development Narrative for the Norterra PUD reflecting the changes 
approved through this request shall be submitted to the Planning and 
Development Department within 30 days of City Council approval of this request. 
The updated Development Narrative shall be consistent with Development 
Narrative date stamped June 2, 2022. 
 
 
 
a. 
Front Cover, add “City Council adopted: [Insert Adoption date]” 
 
 
 
 
b. 
Page 39, Parking Section, modify the first sentence to read: The minimum 
number of required parking spaces shall be as set 
forth in Section 702 of the Phoenix Zoning Ordinance, minus 
10%, except in Zones 1, 2 and 3 where a 25% parking reduction from 
Section 702 requirements shall be allowed and as modified by those 
standards in the sections below. 
 
 
2. 
A Master Pedestrian Circulation Plan shall be completed prior to preliminary site 
plan approval. The Master Pedestrian Circulation Plan shall be generally 
consistent with the Conceptual Circulation Plan exhibit (Exhibit 8) within the 
Development Narrative date stamped June 2, 2022, as updated and amended as 
necessary. 
 
 
3. 
The developer shall submit an updated Trip Generation Statement addressing the 
additional residential and commercial allowance in comparison to the existing 
approved Traffic Impact Study, prior to preliminary site plan approval. Any 
substantial changes may require an updated Traffic Impact Study to be approved, 
prior to preliminary site plan approval. The developer shall be responsible for all 
cost and construction identified in the study, as approved by the Street 
Transportation Department. 
 
 
4. 
The property owner shall record documents that disclose the existence and 
operational characteristics of the Phoenix Deer Valley Airport to future owners or 
tenants of the property. The form and content of such documents shall be 
according to the templates and instructions provided which have been reviewed 
and approved by the City Attorney. 
 
 
5. 
In the event archaeological materials are encountered during construction, the 
developer shall immediately cease all ground-disturbing activities within a 33-foot 
radius of the discovery, notify the City Archaeologist, and allow time for the 
Archaeology Office to properly assess the materials.

Staff Report: Z-3-B-15-1 
July 11, 2022 
Page 13 of 13 
 
 
 
 
6. 
Prior to preliminary site plan approval, the landowner shall execute a Proposition 
207 Waiver of Claims forms. The waiver shall be recorded with the Maricopa 
County Recorder’s Office and delivered to the City to be included in the rezoning 
application file for record. 
 
Writer 
Enrique Bojórquez Gaxiola 
July 11, 2022 
 
Team Leader 
Racelle Escolar 
 
Exhibits 
Zoning Sketch Map 
Zoning Aerial Map 
Community Correspondence (18 pages) 
Norterra PUD Development Narrative date stamped June 2, 2022

ANX 125
Z-40-01
ANX 217
Z-48-21
Z-109-97
Z-SP-7-16
ANX 
Z-110-14
CP/BP
Z-76-16
ANX 246
Z-44-20
ANX 246
ANX 301
ANX 193
Z-3-15
Z-17-09
Z-25-11
Z-92-02
Z-3-A-15
Z-153-99
Z-140-01
Z-95-98
ANX 217
ANX 
Z-74-02
Z-SP-12-16
Z-23
Z-3-15
Z-77-99
Z-3-A-15
ANX 4
*
*
*
  Phoenix
City Limits
*
*
*
*
*
*
*
*
*
*
*
*
MARICOPA
COUNTY
RE-43
C-2 PCD M-R
C-2
CP/GCP
R1-8 PCD
S-1
C-2
HGT/WVR
DNS/WVR
RE-43
C-2
S-1
C-2 SP*
PUD
RE-43
S-1
S-1
R-2 PCD
S-
RE-35
R-3A
S-1
S-1
PUD
PUD
C-2
CP/GCP PCD M-R
A-1
C-2 SP
§¨¦
17
CP/GCP *
Z-9-06
R1-6 PCD
Z-77-99
R1-6 PCD
Z-77-99
C-2 *
Z-98-03
C-2 *
Z-75-06
S-1
Z-83-06
C-2
Z-140-01
Deer Valley
Airport Overlay
District (DVAO)
North Black Canyon
Corridor Plan and
Overlay District
GREENWAY RD
BELL RD
UNION HILLS DR
DEER VALLEY DR
PINNACLE PEAK RD
HAPPY VALLEY RD
JOMAX RD
51ST AVE
43RD AVE
35TH AVE
19TH AVE
7TH AVE
7TH ST
16TH ST
I - 17
SR 101
DEER VALLEY VILLAGE
CITY COUNCIL DISTRICT: 1
I
APPLICANT'S NAME:
APPLICATION NO.
Z-3-B-15
GROSS AREA INCLUDING 1/2 STREET
AND ALLEY DEDICATION IS APPROX.
405.40 Acres
MULTIPLES PERMITTED
*   Maximum Units Allowed with P.R.D. Bonus
PUD
PUD
CONVENTIONAL OPTION
2200
3600
*   UNITS P.R.D. OPTION
N/A
N/A
USAA Real Estate Company
DATE:
01/25/2022
REVISION DATES:
AERIAL PHOTO &
QUARTER SEC. NO.
48-22, 48-23
48-24, 47-23, 47-24
ZONING MAP
O-7, P-7
REQUESTED CHANGE:
FROM: PUD ( 405.40 a.c.)
TO:
PUD ( 405.40 a.c.)
Document Path: S:\Department Share\Information Systems\PL GIS\IS_Team\Core_Functions\Zoning\sketch_maps\2015\Z-3-B-15.mxd
Z-3-B-15
0.2
0
0.2
0.1
Miles

ANX 125
Z-40-01
ANX 217
Z-48-21
Z-109-97
Z-SP-7-16
ANX 
Z-110-14
CP/BP
Z-76-16
ANX 246
Z-44-20
ANX 246
ANX 301
ANX 193
Z-3-15
Z-17-09
Z-25-11
Z-92-02
Z-3-A-15
Z-153-99
Z-140-01
Z-95-98
ANX 217
ANX 
Z-74-02
Z-SP-12-16
Z-23
Z-3-15
Z-77-99
Z-3-A-15
ANX 4
*
*
*
  Phoenix
City Limits
*
*
*
*
*
*
*
*
*
*
*
*
MARICOPA
COUNTY
RE-43
C-2 PCD M-R
C-2
CP/GCP
R1-8 PCD
S-1
C-2
HGT/WVR
DNS/WVR
RE-43
C-2
S-1
C-2 SP*
PUD
RE-43
S-1
S-1
R-2 PCD
S-
RE-35
R-3A
S-1
S-1
PUD
PUD
C-2
CP/GCP PCD M-R
A-1
C-2 SP
§¨¦
17
CP/GCP *
Z-9-06
R1-6 PCD
Z-77-99
R1-6 PCD
Z-77-99
C-2 *
Z-98-03
C-2 *
Z-75-06
S-1
Z-83-06
C-2
Z-140-01
Deer Valley
Airport Overlay
District (DVAO)
North Black Canyon
Corridor Plan and
Overlay District
Maricopa County Assessor's Office
GREENWAY RD
BELL RD
UNION HILLS DR
DEER VALLEY DR
PINNACLE PEAK RD
HAPPY VALLEY RD
JOMAX RD
51ST AVE
43RD AVE
35TH AVE
19TH AVE
7TH AVE
7TH ST
16TH ST
I - 17
SR 101
DEER VALLEY VILLAGE
CITY COUNCIL DISTRICT: 1
I
APPLICANT'S NAME:
APPLICATION NO.
Z-3-B-15
GROSS AREA INCLUDING 1/2 STREET
AND ALLEY DEDICATION IS APPROX.
405.40 Acres
MULTIPLES PERMITTED
*   Maximum Units Allowed with P.R.D. Bonus
PUD
PUD
CONVENTIONAL OPTION
2200
3600
*   UNITS P.R.D. OPTION
N/A
N/A
USAA Real Estate Company
DATE:
01/25/2022
REVISION DATES:
AERIAL PHOTO &
QUARTER SEC. NO.
48-22, 48-23
48-24, 47-23, 47-24
ZONING MAP
O-7, P-7
REQUESTED CHANGE:
FROM: PUD ( 405.40 a.c.)
TO:
PUD ( 405.40 a.c.)
Document Path: S:\Department Share\Information Systems\PL GIS\IS_Team\Core_Functions\Zoning\sketch_maps\2015\Z-3-B-15.mxd
Z-3-B-15
0.2
0
0.2
0.1
Miles

1
David O Simmons
From:
Ashish Bhujang <ashish.bhujang@gmail.com>
Sent:
Saturday, February 12, 2022 2:41 PM
To:
David O Simmons
Subject:
Case No. Z-3-B-15
Hello 
 
I am a resident of Union Park at Norterra and recently received a letter regarding rezoning in our area. The letter 
mentioned that more than 1200 new homes will be added to our area. I have serious concerns about this proposal as it 
will put extreme pressure on the already stressed infrastructure. I would like to reconsider this proposal and advise on 
how I can formally request that this not be taken forward as proposed. 
 
Thanks 
Ashish Bhujang 
 
Sent from my iPhone

1
David O Simmons
From:
David O Simmons
Sent:
Wednesday, February 9, 2022 9:19 AM
To:
Balaji Ramasamy
Cc:
hannah@witheymorris.com; William F. Allison
Subject:
RE: Query on NORTERRA PUD MAJOR AMENDMENT Z-3-B-15
Mr. Ramasamy,  
 
Thank you for reaching out in regard to Rezoning Case No. Z-3-B-15. Your comments have been saved to the case file to 
be included as part of the public record. I have also cc’d the applicants representatives so they are aware of your 
concerns.  
 
This case has not been scheduled for public hearings for recommendation. Hearing dates will not be provided until staff 
has an acceptable copy of the applicants development narrative. PUD development narratives typically require 3 review 
cycles. We are currently working on the 1st review cycle for this request. You may review the applicants development 
narratives here: https://www.phoenix.gov/pdd/planning-zoning/pzservices/pud-cases Cases are filed by case number (Z-
3-B-15).  
 
Once hearing dates have been provided and you wish to speak on an item, you may submit a request to speak to myself 
at least 24 hours prior to the hearing. Please let us know if you have additional comments or concerns. 
 
Respectfully,  
 
 
David Simmons, MA 
Paradise Valley & Deer Valley 
Village Planner *II 
200 West Washington Street 
3rd Floor 
Phoenix, AZ 85003 
602-262-4072 
david.simmons@phoenix.gov 
 
 
From: Balaji Ramasamy <rbnowlive@gmail.com>  
Sent: Tuesday, February 8, 2022 2:21 PM 
To: David O Simmons <david.simmons@phoenix.gov> 
Subject: Query on NORTERRA PUD MAJOR AMENDMENT Z-3-B-15 
 
Hi David, 
  Hope you are doing well. I received a notice from Whitney Morris PLC that they have applied for a major amendment 
to the Norterra PUD. I am a current resident at Union Park master planned community and I am alarmed by the scale of

2
this amendment. Many of my neighbors are concerned about this as well. Can you kindly advise , as residents, if we have 
any right to voice our concerns and influence the decision to reject this amendment? Can we sign a petition with 
resident signatures voicing our concerns? Kindly share how we can share our opinion/concern to you. 
 
Looking forward to hearing from you. 
 
Regards, 
Balaji.

1
David O Simmons
From:
Nilesh Upadhyay <nilsheetu@gmail.com>
Sent:
Tuesday, February 15, 2022 6:38 PM
To:
David O Simmons
Subject:
Case No : Z-3-B-15
Hello David 
 
Sending you email about Zone  Z-3-B-15, Recently we got the letter from you about Initial Notification for Major 
Amendment to Norterra PUC /  Z-3-B-15 
My concerned about increasing the number of homes in the area that will impact on  population density, Also  I am 
worried about the impact of School as well. 
 
Thank you 
Nilesh Upadhyay

1
David O Simmons
From:
Pawan Chhabra <pawanchh@gmail.com>
Sent:
Saturday, February 12, 2022 4:29 PM
To:
David O Simmons
Subject:
Case No. Z-3-B-15
 
Hi David, 
 
I am a resident of Union Park at Norterra and recently received a letter regarding rezoning in our area. The letter 
mentioned that more than 1200 new homes will be added to our area. I have serious concerns about this proposal as it 
will put extreme pressure on the already stressed infrastructure. I would like you to reconsider this proposal and advise 
on how I can formally request that this not be taken forward as proposed. 
 
Thanks 
 
Regards, 
Pawan Chhabra

1
David O Simmons
From:
Ruchita Tayal <ruchita_tayal@yahoo.com>
Sent:
Sunday, February 13, 2022 8:39 PM
To:
David O Simmons
Subject:
Case No. Z-3-B-15
 
Hi David, 
 
I am a resident of Valley Vista at Norterra and recently received a letter regarding rezoning in our area. The letter 
mentioned that more than 1200 new homes will be added to our area. I have serious concerns about this proposal as it 
will put extreme pressure on the already stressed infrastructure. I would like you to reconsider this proposal and advise 
on how I can formally request that this not be taken forward as proposed. 
 
Thanks 
Ruchita Tayal 
Sent from my iPhone

1
David O Simmons
From:
Sanjay Dubey <dubeyksanjay@gmail.com>
Sent:
Saturday, February 12, 2022 3:41 PM
To:
David O Simmons
Subject:
Case No. Z-3-B-15
Hi David, 
 
I am a resident of Union Park at Norterra and recently received a letter regarding rezoning in our area. The letter 
mentioned that more than 1200 new homes will be added to our area. I have serious concerns about this proposal as it 
will put extreme pressure on the already stressed infrastructure. I would like you to reconsider this proposal and advise 
on how I can formally request that this not be taken forward as proposed. 
 
Thanks 
Sanjay Dubey 
 
Sent from my iPhone

1
David O Simmons
From:
Sheetal Rajyaguru <rajyagurus78@gmail.com>
Sent:
Tuesday, February 15, 2022 6:46 PM
To:
David O Simmons
Subject:
Case no : Z-3-B-15
  Hello David 
 
Sending you email about Zone  Z-3-B-15, Recently we got the letter from you about Initial Notification for Major 
Amendment to Norterra PUC /  Z-3-B-15 
My concerned about increasing the number of homes in the area that will impact on  population density, Also  I am 
worried about the impact of School as well.  
 
 
 
 
Thank you 
Sheetal Rajyaguru

1
David O Simmons
From:
Sonal Chand <sonal_chand@yahoo.com>
Sent:
Sunday, February 13, 2022 8:40 PM
To:
David O Simmons
Subject:
Case No. Z-3-B-15
 
Hi David, 
 
I am a resident of Valley Vista at Norterra and recently received a letter regarding rezoning in our area. The letter 
mentioned that more than 1200 new homes will be added to our area. I have serious concerns about this proposal as it 
will put extreme pressure on the already stressed infrastructure. I would like you to reconsider this proposal and advise 
on how I can formally request that this not be taken forward as proposed. 
 
Thanks 
Sonal Chand 
Sent from my iPhone

1
David O Simmons
From:
Sumeet Shah <sumeet.shah26@gmail.com>
Sent:
Monday, February 14, 2022 8:30 AM
To:
David O Simmons
Subject:
Case No. Z-3-B-15
Hi David, 
 
I am a resident of Union Park at Norterra and recently received a letter regarding rezoning in our area. The letter 
mentioned that more than 1200 new homes will be added to our area. I have serious concerns about this proposal as it 
will put extreme pressure on the already stressed infrastructure. I would like you to reconsider this proposal and advise 
on how I can formally request that this not be taken forward as proposed. 
 
Thanks 
Sumeet Shah

Jacque Reiff 
2427 W Cavedale Drive 
Phoenix, AZ 85085 
gjreiff@gmail.com  
 
February 22, 2022 
Mr. David Simmons 
Phoenix Planning & Development Department 
200 West Washington Street, 2nd Floor 
Phoenix, AZ  85003 
Re:  Major Amendment to Norterra PUD / Z-3-B-15 
Dear Mr. Simmons: 
I am a Phoenix resident whose home is located three streets north of Jomax and one street east of 
Norterra Parkway. The Major Amendment to Norterra PUD / Z-3-B-15, dated February 4, 2022, 
describes a plan to more than double the number of multi-family units, the density of dwellings in Zone 
6, and nearly double the number of hotel rooms currently approved for the 405 acres by the Phoenix 
City Council in 2015.  This correspondence addresses my concerns about the potential impact of this 
major amendment and respectfully requests information about how these issues will be addressed. If 
the issues cannot be resolved, then reconsideration of the proposed expansion of the dwelling units is 
requested to ensure the safety, peace, comfort, public health, convenience, and overall welfare of the 
incumbent residents and future residents in the Norterra community.  
I would appreciate the following concerns being addressed: 
• 
How many acres are in Zone 6? This information is needed to understand the impact of 
increasing the density from 50 dwelling units per acre to 120 dwelling units per acre. 
 
• 
Heat island effect is concern with the number of building structures and parking lots. How can 
this be reduced? 
 
• 
What are the plans to preserve green, natural, open space? 
 
• 
Is there an adequate water supply available that adheres to the 1990 Groundwater 
Management Act to ensure a 100-year water supply?  Will this be met through groundwater 
usage or by participating in the Arizona Groundwater Replenishment District (CAGRD)? 
 
• 
Will there be sufficient and sustainable electricity and gas supply for the higher density 
population? Will solar and other energy saving strategies be used to help offset increased 
electric grid demand?

• 
Will the current sanitation services, mail delivery, and street maintenance services be able to 
support more than doubling the proposed building of dwelling units? 
  
• 
How will traffic on 19th Avenue traffic, north of Happy Valley Road and south of Jomax be 
accommodated? Is there a plan to expand to two lanes in both directions?  If so, how soon? 
Heavy traffic with inadequate public roadways will have a negative impact on home values. High 
traffic volume increases the risk for traffic and pedestrian accidents.  
 
• 
How will traffic noise be addressed? There has already been a significant increase in traffic 
volume and noise since I moved into the neighborhood eight years ago. I currently listen to 
traffic noise every night when I go to bed. The traffic will substantially increase with the 
commercial building on the corner of Norterra and Jomax and the recent and planned growth of 
housing and apartment units in the area. 
 
• 
What is going to be done to minimize the air and noise pollution that will accompany the 
increased population and traffic?  High traffic noise impacts residents’ ability to relax, sleep, and 
spend peaceful time outdoors. Increased pollution has the potential to impact the health of 
residents with cardio-pulmonary issues.  Air and noise pollution is considered an environment 
and location issue for homeowners and may negatively impact home values.  
 
• 
What is the target population for the single-family units and the multi-family units? Will there be 
age restricted communities (i.e. senior living), low-income housing, low-cost multi-family 
housing, group homes, or other specific demographic groups? 
 
• 
Public safety is a major concern with increasing the population density, so adequate police 
service and protection is essential to the safety and well-being of the community. The Norterra 
area is served by the Black Mountain Police Precinct located at 33355 North Cave Creek Road. 
The Black Mountain Police Precinct website states that it covers 182 square miles and 
approximately 224,000 residents to provide the following services: 
o Proactively patrols neighborhood and commercial areas; 
o Responds to incidents; 
o Enforces laws and investigates criminal matters; 
o Provides surveillance and enforcement of criminal activity through the Neighborhood 
Enforcement Team; 
o Assists with community programs, concerns, and Block Watches through Community 
Action Officers; and 
o Provides public safety and education.  
A news story by KTAR on October 13, 2021, reported that the Phoenix Police Department is 
dealing with critically low staffing due to hundreds of vacant positions, while the number of 
emergency calls and homicide rates are rising. This has resulted in longer police response times 
to incidents. A presentation by Police Chief Jeri Williams discussed ways to potentially use other 
city departments or civilian employees rather than police response to the following community

issues, according to the 12 News story on December 28, 2021: intrusion alarms, drug overdoses, 
minor fender benders, noise complaints, standby for civil matters, and more.  
How will the Phoenix Police Department support the current expansion in the Norterra 
neighborhood of new single and multi-family housing developments and increased commercial 
space? No matter how attractive the dwelling units are, if there are inadequate police services 
available, the safety, peace, and wellbeing of the community is at risk and property values will 
decline.  
• 
What benefit will there be to the current Norterra neighborhood residents to increase the 
population density? 
Thank you for taking the time to consider these concerns related to the Major Amendment to Norterra 
PUD /Z—B-15.  I trust that solutions will be identified to meet the demands created by an increased 
population density or the request will be reduced or denied to ensure that Norterra remains a safe, 
beautiful, and highly desirable community to live in.  
Sincerely, 
 
Jacque Reiff

1
David O Simmons
From:
Kiran Guntupalli <guntupalli@hotmail.com>
Sent:
Wednesday, February 23, 2022 5:55 AM
To:
hannah@witheymorris.com; David O Simmons; Sasidhar Devarapally; 
vamshy@gmail.com; City Property Management Company; Council District 2 PCC
Subject:
Norterra PUD amendment public meeting 
Ms. Hannah, 
I have not seen any meeting information on the letter I received. Please email me the meeting information. It is my 
understanding that these meetings are held electronically to make it easy for residents to attend during the difficult 
times rather than calling, chatting and then following up with an email. I have a regular job too and this process makes it 
cumbersome. Hopefully, this will be addressed in future meetings.  I’m surprised by the process statement that the 
application is called an amendment when It doubles the request is to double density of on everything. I have seen no 
mention of drive-thru in entire packet but have seen boards on site for a Chick-Fila, car wash and one other drive-thru . I 
feel that it is bad site planning to include driveThru kitty corner to low density housing. Also, one-third of the units in the 
PUD are sold as single family units. How is it fair to include their land in the application without their signatures? I copied 
city staff on this email as well to clarify these questions. Also, I respectfully request that this item be presented  at 
neighboring Norterra  HOA meeting  to garner their input .

2

3
 
 
Regards, 
Kiran  
 
 
 
Get Outlook for iOS [aka.ms]

1
David O Simmons
From:
Greg and Jacque Reiff <gjreiff@gmail.com>
Sent:
Tuesday, February 22, 2022 8:13 PM
To:
David O Simmons
Subject:
Major Amendment to NorTerra PUD / Z-3-B-15
Attachments:
Ltr to Mr Simmons re Major Amendment to Norterra PUD Z-3-B-15.docx
Dear Mr. Simmons, 
 
I plan to attend the virtual neighborhood meeting on February 24, 2022 to hear the presentation about the Major 
Amendment to NorTerra PUD / Z-3-B-15 project.  There are a number of concerns I have about more than doubling the 
dwelling unit density in 405 acres within my neighborhood.  Attached is a letter expressing my concerns and hopes that 
they will be addressed. I am also mailing this letter to your business address listed on the letter sent out by Withey 
Morris so my concerns can be added to the case file.  
 
Sincerely, 
Jacque Reiff

1
David O Simmons
From:
Manish Madan <manishmadan2000@gmail.com>
Sent:
Thursday, February 24, 2022 7:29 PM
To:
David O Simmons
Subject:
Case No. Z-3-B-15
Hi David, 
 
I am a resident of Valley Vista at Norterra and recently received a letter regarding rezoning in our area. The letter 
mentioned that more than 1200 new homes will be added to our area. I have serious concerns about this proposal as it 
will put extreme pressure on the already stressed infrastructure especially 19th Ave between Happy Valley and Jomex. I 
would like you to reconsider this proposal and advise on how I can formally request that this not be taken forward as 
proposed. 
 
Thanks 
 
Manish Madan 
(M) 802-884-0962