Attachment C - ARPA Potential Program Summaries.pdf

ATTACHMENT C 
City of Phoenix American Rescue Plan (ARPA) Fund Strategic Plan  
Potential Program Summaries 
Allocation 1: $198,000,000 
 
A. Community Investment - $118,000,000 
B. City Operations - $70,000,000 
C. Contingency for Future Needs - $10,000,000 
 
Community Investment $118,000,000 
 
Phoenix Arts, Business, and Employee Assistance Programs $36,000,000 
 
Tuition Assistance and Wraparound Support - $10,000,000 
Create a customized training program to provide tuition assistance and wraparound services to 
Phoenix residents to promote training and job placement in high-growth, in-demand industries 
and occupations while addressing barriers to accessing training and employment. This program 
currently exists with Maricopa Corporate College (MCOR) additional funds would allow the City 
to expand its current partnership with MCOR and would allow time to conduct a procurement 
leveraging WIOA funds for customized training for in-demand occupations.   
 
Workforce Training Facility and Training Program - $9,000,000 
Program would seek to leverage funding from IDA, PCDIC, Maricopa County and the Arizona 
Community Foundation to purchase and rehabilitate the old Kmart Building. Arizona State 
University, Maricopa Community Colleges and WestMec would take over all ongoing operations 
and maintenance. Facility would be used to create workforce training programs. 
 
Micro and Small Business Assistance Programs - $8,000,000 
Based on lessons learned from the CRF program, CED recommends combining the micro and 
small business programs into one program. This would allow for a more efficient and less 
bureaucratic process. Awards would be either $3K, $5k or $10k and would be based on the 
number of employees. Funding will also be used to provide assistance to business that have 
been impacted by COVID-19 and light rail development. For these businesses award amounts 
would be 50% higher due to the double impact of COVID and light rail construction. 
 
Nonprofit Arts and Culture Stabilization Grants - $2,750,000 
The Nonprofit Arts and Culture Stabilization Grants would provide two-years of funding to help 
Phoenix’s nonprofit arts and culture organizations manage their operations, personnel, and 
programming as they welcome back audiences, guests, and patrons to their services. This two-
year program awards recovery grants to eligible Phoenix-based arts and cultural nonprofit 
organizations of all sizes who demonstrate intent, commitment, and strategies to sustain well 
beyond the COVID-19 pandemic. Organizations must have been in operation prior to March 1, 
2020. 
 
Small Business Workforce Program - $2,000,000 
Program would provide assistance to small businesses (less than 100 employees) in Phoenix. 
Staff would market workforce connections to small businesses through special visits, marketing, 
social media, chambers and others. Funds would be used to assist business owners with 
training and hiring a new workforce and retraining their existing workforce.

Creative Industries Recovery Fund - $1,250,000  
The Creative Industries Recovery Fund would provide one-time recovery grants to Phoenix-
based venues, galleries, and other for-profit creative industries that have a primary focus on the 
presentation or production of arts and culture.  Due to capacity restraints with new reopening 
guidelines, these entities have been equally shuttered during the health crisis. Grant funds could 
be used for operational, personnel, and capital purchases to help these businesses flourish 
post-pandemic and welcome back audiences, patrons, and visitors. Businesses must have been 
in operation prior to March 1, 2020. 
 
Artists to Work - $1,000,000 
The Artists to Work program would enable the city to contract artists to develop temporary 
projects, installations, and performances. These commissions would reactivate a wide range of 
public spaces, including parks, trails, community centers, and neighborhood areas not usually 
defined or programmed as cultural spaces. The events could range from outdoor community 
performances of music, opera, theater, poetry, etc., to temporary outdoor 
installations/exhibitions of sculptures, paintings, and other forms throughout the city.   
 
Arts Career Advancement Grants - $1,000,000 
The Arts Career Advancement Grant program aims to enable the creation and delivery of 
creative works of artists of all disciplines or arts workers whose careers have been impacted by 
the COVID-19 pandemic. Grants would help these micro-businesses and entrepreneurs have 
funding to grow their artistic skills or business. Funding could go towards enrolling in 
professional development workshops or engage consultants and coaches to build administrative 
and business skills, develop promotional materials such as electronic media kits with high-
resolution images, or participate in an exhibit, festival, vendor showcase, or artist residency. 
 
Arts and Culture Internship Program - $750,000  
The Arts and Culture Internship Program is a two-year program that would allow nonprofit arts 
and culture organizations and for-profit creative industries the opportunity to hire full-time interns 
for twenty weeks. The internships provide undergraduate students with meaningful on-the-job 
training and experience working in the cultural sector. The program ultimately strengthens 
Phoenix’s workforce by providing access to high-quality opportunities for college students of all 
backgrounds to gain experience, understanding, and transferable skills relevant to careers in 
and out of the arts, the creative economy, and engagement in public life. 
 
Personnel/Technical Assistance/Professional Development Programs - $250,000  
This funding would allow the Office of Arts and Culture to reallocate a current vacant position or 
hire a new position to coordinate and spread the word about the work. It also includes funds for 
continued technical assistance and professional development in financial sustainability, 
business practices, and reopening strategies. 
 
Mitigation and Care for Vulnerable Populations $30,500,000 
 
*Denotes programs related to the City’s Homelessness Strategy 
 
Funds are intended to be used to provide resources needed to properly address the needs of 
persons experiencing or facing homelessness during the public health emergency, persons 
suffering from mental and/or behavioral health conditions, veterans and seniors. A few 
examples of how funds may be used are listed below: 
 
*Homelessness and Mental Health- $10,500,000 
This funding provides City Council with the resources needed to address a variety of 
opportunities including but not limited to mental and behavioral health, rehabilitation centers, 
and homelessness. These funds could also be leveraged with funds from other units of local 
government and the non-profit community to provide regional solutions to these issues.

HVAC Upgrades - $6,000,000 
Funds would be used to purchase and install filtration systems to provide enhanced air cleaning 
in community centers. Eight of the Parks and Recreation department’s community centers also 
serve as co-located sites for senior centers. 
 
Edison Impact Hub - $5,000,000 
Funding to retrofit the historic children’s hospital from a vacant, dilapidated building to a 
community services center that will provide medical offices and other services to the community. 
 
*US Vets and Veteran Relief - $4,500,000 
Funds would provide relief for Veterans experiencing or at risk of homelessness during the 
pandemic. Many of our vets are more vulnerable to COVID-19 due to living conditions, age, and 
chronic health complications. Funding could also provide additional operational support needed 
by the US Vets Organization to transition into the property purchased earlier this year with 
COVID Relief Funds. 
 
*Summer Heat Respite - $3,000,000 
Create a heat respite/cooling center to provide a place of respite during the summer for 
individuals experiencing homelessness. The center would be operated May through September 
for 7 days a week, during the warmest times of the day (9am-7pm) and provide guests with a 
place to socially distance due to COVID-19 and include meals, outreach and other supports. 
Funding would be used for a temporary shelter, insurance, utilities, tables and chairs, security, 
janitorial services, bio-waste removal services, IT services, meals, water, and staffing. 
 
*Replace Existing Case Management System (CMS) - $1,500,000 
The City continues to receive emergency assistance funding related to COVID-19. A new CMS 
will allow for creation of a user interface portal and public-facing dashboard thus creating 
transparency in how the funding is being used as well as provide applicants with an opportunity 
to see their case/application status online. 
 
Households and Residential Assistance $24,000,000 
 
*Denotes programs related to the City’s Homelessness Strategy 
 
*Utility & Rent/Mortgage Assistance - $15,000,000 
A portion of these funds will be used to provide residents with City water, sewer and trash, 
electric, internet/broadband, natural gas utility and rent/mortgage assistance. Funds are 
intended to be used on residents who don’t qualify for the City’s more restrictive $51M 
Emergency Rent Assistance Program (ERA). A portion of funds will also be used to provide 
landlord incentives as part of the Emergency Housing Vouchers program.  
 
*Household Financial Assistance Fund - $8,000,000 
Funds would be used to provide financial assistance to help low-to-moderate income families 
with children. The intent of this funding would be to ensure that parents have access to quality 
childcare and nutrition. Resources could also be used to provide mini-grants to Phoenix 
childcare facilities in low-to-moderate census tracks for technology upgrades that could include 
classroom screens, web-cam access, digital sign in/out software, childcare management 
software, and/or general WiFi upgrades. Funds could also be used to provide childcare options 
for hospitality workers at the airport.  
 
Bus Card Subsidy Program - $1,000,000 
Funds would be used to provide subsidies and fare assistance to residents that rely on public 
transportation.

Youth Sports, Recreation, Education and After-School $15,500,000 
 
Citywide Broadband Project and Partnership with Phoenix College - $5,000,000 
Funds would be used to continue building out the community broadband network project that 
was initially approved by City Council using the Coronavirus Relief Fund. The project is a 
partnership between the City, Phoenix College and others. 
 
Wi-Fi Connectivity for Community Centers and Public Housing Properties - $2,500,000 
Funding to provide access to internet connectivity in community centers and public housing 
properties in an attempt to bridge the digital divide that impact communities during pandemic. 
 
StartupPHX @ Burton Barr - $1,400,000 
Funds will be used to provide a broader range of services to the community by expanding the 
Hive @ Central. The expansion would include the addition of two meeting rooms, a graphics 
station, and technical assistance for small business owners. For programming, funds would be 
used to contract with a vendor to provide the Business Roadmap and MAPA Para Us Negocio 
series for teens and adults. The contracted vendor would be responsible for curriculum 
development and facilitating all sessions in English and Spanish. 
 
College Depot Assistance for Students - $1,000,000 
Funds will be used to purchase laptops and hotspots to loan out to students who have struggled 
with staying connected to school during the pandemic. The program would loan selected 
students a laptop and hotspot for the summer to help level the playing field in education. High 
school students with a district issued device need to turn in their laptops at the end of the school 
year and will not regain access to them until the school year resumes in August. This program 
will allow students to continue skill building, summer job hunting, and virtual programs 
throughout the summer. 
 
Library Bookmobile for Underserved Areas - $700,000 
The library department has several pieces of land for future library branches located in fast 
growing areas. Since a bond program is a few years away, we propose purchasing a large 
bookmobile that could be used to provide service from library property at 67tth Avenue and 
Lower Buckeye. 
 
PHXWorks at Burton Barr and Ocotillo - $600,000 
Funds will be used to purchase laptops and hotspots to leverage resources and provide extra 
services for the community. The library will partner with CED to establish a Job Services Center 
in Burton Barr Central Library and at Ocotillo Library. Workforce laptops and hotspots will be 
available for customers to check out for a 3-week check out period. 
 
Parks After-School Programs - $500,000 
Funds could be used to add free, year-round recreational programs during the after-school 
hours of 3 to 6 p.m. at eight community centers. The eight sites for in-person programs are 
Eastlake Community Center, Maryvale Community Center, South Mountain Community Center, 
Sunnyslope Community Center, University Recreation Center, Longview Recreation Center, 
Washington Activity Center and Desert West Community Center. Funds would be used to pay 
part-time staff and contracted instructors to deliver various types of programs such as dance, 
art, music, fitness and cooking.  
 
Youth Sports League Grants - $500,000 
Funds could be used to offer financial assistance or stipends to at-risk, underserved and low-
income youth to participate in youth sports and recreational leagues.

Early Literacy Tutoring Support - $300,000 
The library would use funds to partner with ASU’s America Reads tutoring program to provide 
1:1 reading tutoring to emerging readers in 1st through 4th grade who lost ground due to the 
pandemic. Tutoring would be provided by ASU students and the library will provide Wi-Fi 
provisioned tablet computers to facilitate virtual tutoring as needed. 
 
Library Technology, Capital and Staff Support - $3,000,000 
Funds would be used to cover the costs of various technological and capital enhancements 
identified by library staff including but not limited to online catalog enhancements, tablets and 
hotspots for lending and onsite use, outdoor signage upgrades and automated materials 
handler replacement at Mesquite Library. 
 
Phoenix Resilient Food System $9,000,000 
Economic Development and Innovation - $3,400,000 
This portion of the Phoenix Food Initiative includes the following programs: 
• 
Feed Phoenix Program – This program is a continuation of the CRF funded Feed 
Phoenix Program. Under this program, the Local First Arizona Foundation 
delivered over 80,000 meals. 
• 
Worker Cooperative Sustainable Food System Business Incubator – This 
program will focus on developing worker cooperatives for sustainable food 
business enterprises through a collaboration with the private sector. 
• 
Agri-Food Technology Grants – This program will provide funding and incentives 
to encourage food system entrepreneurs and innovative food businesses to 
expand or locate in Phoenix. 
 
Equity and Inclusion - $2,400,000 
This portion of the Phoenix Food Initiative includes the following programs: 
• 
LISC Phoenix Funds to Feed Phoenix – This program is a continuation of the 
CRF funded program that provides funding for community and grassroots 
organizations. 
• 
Urban Agriculture Fellowship – Provide funding for a one-year fellowship for high 
school and college age students with local food producers with 60% for Black, 
Indigenous, and persons of color participants. 
• 
Council District Food Action Plans or Initiatives – The program would focus on 
districts with food deserts, high food insecurity and hunger rates to identify 
whether a council specific food plan would be feasible and desired or whether 
more specific projects or initiatives would be preferred. 
 
Local Food Consumption/Production - $1,500,000 
This portion of the Phoenix Food Initiative includes the following programs: 
• 
Farmland Preservation – In partnership with nonprofits and land trusts, assist in 
the purchase and preservation of up 100 acres of land for agriculture in Phoenix. 
• 
Backyard Food Production Pilot – Provide grant funding to 100 residents located 
in food deserts for backyard gardens and community gardens using aquaponics, 
raised beds, and other water conservative growing methods. 
 
Food Banks and Pantries Support - $1,300,000 
This funding would be used to provide resources for local food banks and food pantries to 
provide food and other resources for struggling families. Staff will ensure broad engagement 
with small, medium and large foodbanks and pantries ensuring outreach and emphasis with 
smaller community-based food banks and food pantries.

Resilient Food System - $200,000 
This portion of the Phoenix Food Initiative includes the following program: 
• 
Resilient and Sustainable Agriculture Projects – Provide grant funding to farms 
for advancing technologies and methods that address growing food in our 
changing climate. 
 
Outreach and Support Staff - $200,000 
This funding would be used provide advertising and outreach efforts to ensure funding allocated 
under this program is fully maximized. Funding would be used to sponsor community events, 
stakeholder meetings, and to produce digital and print advertisements. Funding would also be 
used to hire two full-time positions for the next two fiscal years. These positions will manage and 
monitor all of the activities in the Phoenix Sustainable Food Initiative. 
 
Better Health Outcomes and Community Testing - $3,000,000 
Funds will be used to provide resources needed to ensure resident COVID-19 testing and 
vaccination efforts remain available through the duration of the public health emergency. Funds 
could also be used to purchase PPE and other public health related materials for the community 
as needed.

City Operations $70,000,000 
 
Infrastructure, Technology and Capital Needs - $40,000,000 
Funds are intended to be used to provide resources needed to address capital needs. 
Examples include purchasing spare ambulance units so that Fire has enough units in service 
while units are being decontaminated after a service call. During the Great Recession the City 
was forced to close its central stores warehouse and as a result during the height of the 
pandemic staff used the empty convention center to warehouse materials. As that space is no 
longer available, funds may be used to lease, buy or construct a warehouse to store PPE and 
critical inventory. Funds may also be used to address other technology and capital projects 
within the federal guidelines which include the rehabilitation of the 27th Avenue Recycling 
Facility, converting to electric vehicles, and implementation of an Asset Management and a 
Time and Labor System. 
 
Revenue Replacement - $25,000,000 
Funds will be used to replace lost revenue at the Convention Center and the Rental Car Facility. 
Since last year, the Convention Center and the Rental Car Facility have lost over $70,000,000 
due to the impact COVID has had on their book of business. It is likely that these areas will be 
among the slowest to recover and revenue will continue to be weak. Both operations have an 
annual debt service payment and the rental car facility was recently downgraded due to the 
uncertainty of the tourism industry and the impact that will have on its future. The General Fund 
serves as the financial backstop for the Convention Center so replacing lost revenue with ARPA 
funds significantly reduces risk to the General Fund. Additionally, ARPA allows the City to offset 
costs for trust fund expenses that are directly tied to COVID-19 expenses. For example, the City 
has seen over $2.4 million in worker’s compensation related claims due to COVID-19 and it is 
the City’s opinion these claims can be replaced with ARPA funds and would reduce the actuarial 
impact to future City resources.  
 
Administrative Oversight, Compliance and Outreach Efforts - $3,000,000 
Funds are intended to be used to provide staffing necessary to support federal compliance 
efforts. Staffing additions will also assist with enhancing community outreach to improve service 
delivery and to increase transparency on city progress for all approved programs via an 
enhanced website. 
 
PPE/Cleanings/Sanitizing/Testing and Vaccine Distribution - $2,000,000 
Funds will be used to provide to ensure staff have access to necessary PPE, cleaning and 
sanitizing materials. Funds will also be used to ensure that workstations and common areas are 
appropriately cleaned. Additionally, funds will be used to offset any additional expense incurred 
to ensure that all city staff, family members and contractors have access to both vaccines and 
COVID testing.

Contingency $10,000,000 
 
Contingency for Future Needs  
A Reserve is proposed to preserve resources in case the federal government changes guidance 
to allow the funds to be used in new areas of concern for the council or to supplement funding 
for an approved program that exhausts its allocation of funds before more funding becomes 
available. The Reserve would also be available to cover other unexpected COVID-19 expenses 
that could occur later in the year.  
 
 
 
Revised On: 
5/13/2021 4:40 PM