Attachment A - Taking Action

31
Road Safety Action Plan: Moving To Vision Zero  |  City of Phoenix   |  June Report
TAKING 
ACTION

Taking Action
Vision Zero acknowledges that there are many factors that contribute to safe mobility - including 
roadway design, speeds, enforcement, behaviors, technology, and policies - and sets clear strategies 
to achieve the shared goal of zero fatalities and serious injuries. Countermeasures may include any 
combination of evaluation, education, enforcement, and engineering. The evaluation of crash data led 
to the identification of five Focus Areas where implementation of safety strategies is anticipated to have 
the highest impact on reducing traffic fatalities and serious injuries. Objectives have been developed within 
each Focus Area that will have time-bound, measurable performance metrics to track and evaluate 
throughout implementation of the city’s Vision Zero initiative.  
Vision Zero is rooted in the shared responsibility among system designers and policymakers to 
design and operate safe systems for transportation. The transportation safety strategies developed 
for this Action Plan have been vetted through a multi-tiered screening process with discussion and 
collaboration with multiple stakeholders. Implementation of these strategies will require a heavy 
investment in staff and funding resources. New programs that are driven through a safety lens will 
need to be created. Several existing programs are proposed to have a stronger safety framework. 
Some strategies will require review and vetting of current policies. Collectively, these strategies were 
identified to have the greatest potential for impact towards Vision Zero within the control of the City 
of Phoenix and its community partners. The City will implement performance metrics to track and 
evaluate the strategies ultimately prioritized for implementation. 
1. GENERAL STRATEGIES
2. BEHAVIOR RELATED
3. PEDESTRIANS & BICYCLISTS
4. INTERSECTIONS
5. SEGMENTS
FOCUS 
AREAS
ACRONYM KEY
HIN
The application of the strategy will most likely be 
applied on the High Injury Network
Systemic
The application of the strategy will most likely be 
applied on the transportation network.
Location 
Specific
The application of the strategy will most likely be 
applied at a specific location.
Programmatic
The application of the strategy will most likely be 
applied through a series of interconnected work 
efforts.
STR
Street Transportation Department
PTD
Public Transit Department
PDD
Planning and Development Department
NSD
Neighborhood Services Department
PD 
Police Department
FD
Fire Department
ExPA
External Public Agencies: USDOT, FHWA, ADOT, 
MAG, Maricopa County, Valley Metro, City of Phoenix 
Public School Districts, and Neighboring Cities
ExA
External Associations: Private Businesses, 
Neighborhood Associations, Business Improvement 
Districts BIDs, Developers, etc.

Taking Action
        STRATEGY
5 E's: Identifies the type 
of work effort connected 
to the strategy
Application of 
Strategy
Partners
Evaluation
Engineering
Enforcement
Education
Equity
HIN, Systemic, 
Location 
Specific, 
Programmatic
The Lead 
Department 
is Italicized, 
& support 
departments 
are included.
1.A Establish foundational elements of Vision Zero including timeline & goals for implementation & evaluation
GN.01A
Create a City of Phoenix inter-departmental Vision Zero Task 
Force. 





Programmatic
STR, PTD, PDD, 
NSD, PD, FD
GN.01B
Create a biennial Vision Zero status report including updated 
crash statistics from the crash dashboard, high injury network 
(HIN), & status of performance measure targets.





Programmatic
STR, PTD, PDD, 
NSD, PD, FD, ExPA, 
ExA
1.B Reduce crash risk on roadways by enhancing safety collection & evaluation
GN.02A
Continue to analyze safety data annually to identify high 
severity crash areas & implement countermeasures at prioritized 
locations.



Location Specific, 
Systemic, 
Programmatic
STR, PDD
GN.02B
Improve crash data sharing between the Street Transportation 
Department, Police Department, & Arizona Department of 
Transportation. 

Programmatic
STR, PD, ExPA
GN.02C
Continue to conduct Road Safety Audits (RSA), focusing on 
the HIN, to identify appropriate countermeasures; develop & 
implement recommended countermeasures through projects at 
these locations.


HIN, 
Programmatic, 
Location Specific
STR, PTD, PD, FD, 
ExPA
GN.02D
Enhance and streamline the process to implement RSA 
recommendations.


Programmatic
STR, PTD, PD
1.C Reduce crash risk on roadways by creating a culture of road safety within the City
GN.03A
Incorporate analysis of crash history & countermeasure safety 
improvements for City of Phoenix capital improvement projects & 
private development projects. 




Systemic, 
Programmatic
STR
GN.03B
Make the road safety crash dashboard available to city staff to 
access for analysis & development of countermeasures into City 
practices.




Systemic, 
Programmatic
STR, PTD, PDD, 
NSD, PD, FD
GN.03C
Incorporate a Vision Zero component into required driver training 
programs for City of Phoenix employees (including municipal 
courts) & contractors. 

Programmatic
STR
GN.03D
Develop and maintain a list of prioritized planning, pre-design, 
design, & construction projects in pursuit of local, state, federal, & 
private grant funding as appropriate. 


Location Specific, 
Programmatic
STR, PTD, NSD, PD

Taking Action
        STRATEGY
5 E's: Identifies the type 
of work effort connected 
to the strategy
Application of 
Strategy
Partners
Evaluation
Engineering
Enforcement
Education
Equity
HIN, Systemic, 
Location 
Specific, 
Programmatic
The Lead 
Department 
is Italicized, 
& support 
departments 
are included.
1.A Reduce the number of KSI crashes involving pedestrians and bicyclists through behavioral changes.
BH.01A
Continue & enhance paid and earned media campaigns 
(electronic, print, radio, and broadcast) to promote public 
awareness of pedestrian and bicyclist safety. This includes using 
new & effective methods to reach target audiences.


HIN, 
Programmatic
STR, PTD, PDD, 
NSD, PD, FD, ExPA, 
ExA
BH.01B
Expand enforcement of school zone laws.

Location Specific
PD, STR, ExA
BH.01C
Expand current efforts for student pedestrian & bicyclist 
education, safety, & awareness efforts, focusing on schools within 
1/4 mile of the HIN network.


Location Specific, 
Programmatic
PD, FD, STR, PDD
BH.01D
Conduct proactive enforcement of traffic laws amongst all road 
users on the HIN network, with emphasis on risk factors that 
contribute to pedestrians & bicyclists being involved in motor 
vehicle crashes.


HIN  
PD, STR, PDD
2.B Reduce the number of KSI crashes related to speeding, red-light running, distracted driving, & aggressive driving
BH.02A 
Increase visible enforcement programs, including automated 
enforcement options. These measures can be effective in 
deterring drivers from speeding, red-light running, and driving 
distracted.



Location Specific, 
Programmatic
PD, STR
BH.02B
Develop roadway safety awareness & education campaigns for 
people driving vehicles, in concert with enforcement efforts, 
to specifically target change in road user behavior related to 
speeding, red-light running, distracted driving, & aggressive 
driving.


Programmatic
STR, PD, ExPA
2.C Reduce the number of KSI crashes related to impaired driving (Drugs & Alcohol)
BH.03A
Expand the DUI Task Force Enforcement through use of high-
visibility enforcement techniques, saturation patrols, & integrated 
enforcement tactics. 

Programmatic
PD, STR, NSD

Taking Action
 STRATEGY
5 E's: Identifies the type 
of work effort connected 
to the strategy
Application of 
Strategy
Partners
Evaluation
Engineering
Enforcement
Education
Equity
HIN, Systemic, 
Location 
Specific, 
Programmatic
The Lead 
Department 
is Italicized, 
& support 
departments 
are included.
3.A Reduce crash risk involving people walking & biking by expanding safe routes to school efforts
PB.01A
Develop Safe Routes to School plans for public, private, & charter 
elementary, middle, & high schools with crossings of arterial 
roads, & construct recommendations. 




HIN, 
Programmatic
STR
PB.01B
Implement school zone safety countermeasures for school 
crossings of collector roads. Develop school typologies for 
prioritization.



Systemic, 
Location Specific, 
Programmatic
STR
3.B Reduce the number of KSI crashes involving people walking & biking with geometric reconfiguration & systemic countermeasures
PB.02A
Continue constructing midblock crossings at priority arterial road 
locations that include: HAWKs, signing, markings, & lighting to 
provide a safe place for people walking & bicycling to cross.


HIN
STR
PB.02B Develop a best practice approach for pedestrian crossings to 
improve safety in a context sensitive manner. 



Systemic, 
Programmatic
STR, PTD  
PB.02C
Develop a checklist or toolkit to improve safety for pedestrians 
& bicyclists through smart design choices for all to be used in 
designing City of Phoenix capital improvement program projects 
& private development projects.


Systemic, 
Programmatic
PTD, STR 
3.C Review existing gaps in pedestrian infrastructure & prioritize improvements
PB.03A
Analyze the transportation network to identify locations that 
have the greatest number of risk-factors (which contribute to 
pedestrian & bicyclist crashes), & then identify countermeasure 
improvements. 



Systemic, 
Location Specific
STR, PTD, NSD, 
PD, FD
PB.03E
Establish natural or structural shade in pedestrian refuge & 
waiting areas.


Location Specific
STR, PTD, PDD

Taking Action
       STRATEGY
5 E's: Identifies the type 
of work effort connected 
to the strategy
Application of 
Strategy
Partners
Evaluation
Engineering
Enforcement
Education
Equity
HIN, Systemic, 
Location 
Specific, 
Programmatic
The Lead 
Department 
is Italicized, 
& support 
departments 
are included.
4.A Reduce the number of KSI crashes at unsignalized intersections w/ geometric reconfiguration & systemic countermeasures
IT.01A
Develop a geospatial network screening process, that includes 
the frequency & severity of crashes, for unsignalized intersections 
to identify priority locations for improvements. 


Systemic, 
Location Specific
STR  
IT.01B 
For priority unsignalized intersections that do not or are not 
anticipated to meet traffic signal warrant criteria, evaluate & 
identify alternative countermeasures to improve traffic safety. 

Systemic, 
Location Specific
STR
4.B Reduce the number of KSI crashes at signalized intersections w/ geometric reconfiguration & systemic countermeasures
IT.02A
Review sight visibility at HIN intersections to ensure adequate 
sight distance for left-turning vehicles. Re-stripe/reconstruct 
single left turn lanes to have zero or positive offsets, where 
protected lefts are not implemented.



HIN
STR
IT.02B
Continue efforts to identify existing traffic signals with legacy 
equipment including lighting level, & reconstruct them to current 
standards. 



HIN, 
Programmatic
STR
IT.02C
Install additional far-side bus bays at priority locations.



Location Specific
PTD, STR, PDD
4.C Reduce the number of KSI crashes at signalized intersections with signal phasing or timing
IT.03A
Evaluate & modify left-turn phasing at signalized intersections on 
the HIN to reduce conflicting movements. 



HIN, 
Programmatic
STR
IT.03B
Evaluate & implement use of leading pedestrian interval (LPI) at 
intersections with greatest crash risk of pedestrian-motor vehicle 
collisions.



Location Specific
STR
IT.03C
Review procedure on establishing yellow change & all-red 
clearance intervals.



Programmatic
STR
IT.03D
Continue to evaluate & implement ITS improvements to provide 
greater signal efficiency, coordination, communication, including 
piloting & evaluating adaptive traffic signal control.


Systemic
STR
IT.03E
Install emergency vehicle preemption at locations with the 
greatest need.


HIN, Systemic
FD, STR

Taking Action
     STRATEGY
5 E's: Identifies the type 
of work effort connected 
to the strategy
Application of 
Strategy
Partners
Evaluation
Engineering
Enforcement
Education
Equity
HIN, Systemic, 
Location 
Specific, 
Programmatic
The Lead 
Department 
is Italicized, 
& support 
departments 
are included.
5.A Reduce the number of KSI crashes on corridors with access management (reducing conflict points)
SG.01A
Update the current Access Management Standards within the 
Street Planning & Design Guidelines to provide guidance for all 
roadway classifications & all types of intersections, including 
unsignalized intersections & driveways (full access, partial 
access, left-in/left-out, & right-in/right-out).



Programmatic
STR, PTD, PDD, PD, 
ExPA, ExA
SG.01B
Install raised medians on HIN corridors to reduce conflict points.

HIN
STR, PTD, PDD, 
NSD PD
5.B Reduce the number of KSI crashes on road corridors by improving visibility, illumination, & driver expectancy
SG.02A
Improve street lighting luminescence & uniformity on the HIN 
network at segments with the greatest nighttime crash history in 
coordination with the current city street lighting standards.



HIN
STR
SG.02B
Review unbalanced lane undivided arterials (i.e., two northbound 
lanes & three southbound lanes) for potential reconfiguration 
based on evaluation factors such as crash rate, speed, & volume. 


Programmatic
STR, PDD
5.C Reduce the number of nighttime crashes by implementing systemic lighting improvements citywide
SG.03A
Develop an approach to review & prioritize lighting improvements 
(improve or create positive lighting, coverage, brightness, etc.) at 
uncontrolled, marked midblock crossings. 



Location Specific
STR, PDD
SG.03B
For arterial & major collector streets with single sided lighting, 
add the other side of lighting in coordination with current city 
lighting standards. 


Location Specific
STR, PDD