Attachment B - Staff Report - GPA-MV-1-21-5.pdf

City of Phoenix — Formal (2022-04-06)

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GENERAL PLAN AMENDMENT 
STAFF ANALYSIS 
January 7, 2022 
Application: 
GPA-MV-1-21-5 
Owner: 
Algodon AG Revocable Land Trust 
Applicant/Representative: 
Stephen W. Anderson, Gammage & Burnham PLC 
Location: 
Area generally bounded by 91st Avenue to 99th 
Avenue, Thomas Road to Campbell Avenue  
Acreage: 
349.06 acres 
Current Plan Designation: 
Mixed Use (Commercial / Industrial) (349.06 acres) 
Requested Plan Designation: 
Residential 3.5 to 5 dwelling units per acre (228.70 
acres), Residential 5 to 10 dwelling units per acre 
(48.13 acres), Residential 10 to 15 dwelling units 
per acre (72.23 acres) 
Reason for Requested Change: 
Map amendment allow residential densities less 
than 20 dwelling units per acre 
Village Planning Committee Date: Maryvale – January 12, 2022 
Staff Recommendation: 
Approval 
FINDINGS: 
1)
The companion rezoning case (Z-19-G-00-5), a major amendment to the
Algodón Center PUD PCD, proposes residential densities less than 20 dwelling
units per acre. The proposal exceeds 10 acres and is not consistent with the
existing General Plan Land Use Map designation. Therefore, a General Plan
amendment is required to amend the Land Use Map designation.
Attachment B

Staff Analysis 
GPA-MV-1-21-5 
Page 2 of 5 
 
2) 
The proposed land use designations are compatible with the surrounding land 
use pattern in the area. 
 
3) 
The proposed General Plan Land Use Map designations and design standards in 
the companion PUD will help ensure high-quality residential development 
compatible with surrounding uses. 
 
 
BACKGROUND 
 
The Algodón Center PUD PCD is generally bounded by 91st Avenue to 99th Avenue, 
Thomas Road to Campbell Avenue. The site was used as agricultural land and is now 
largely vacant. The proposed request is to modify the General Plan Land Use 
designations for part of the PUD PCD area west of the Loop 101 Freeway from Indian 
School Road to Thomas Road and two parcels on the east side of freeway as shown in 
the map below. This request would amend the existing General Plan Land Use Map 
designation from Mixed Use (Commercial / Industrial) to Residential 3.5 to 5 dwelling 
units per acre for 228.70 acres, Residential 5 to 10 dwelling units per acre for 48.13 
acres, and Residential 10 to 15 dwelling units per acre for 72.23 acres. Rezoning Case 
Z-19-G-00-5, a major amendment to the Algodón Center PUD PCD proposes residential 
densities less than 20 dwelling units per acre.  
 
SURROUNDING LAND USES 
 
The current General Plan Land Use Map designation for the subject site is Mixed Use 
(Commercial / Industrial). The subject site is currently vacant and bifurcating the subject 
site is the Loop 101 Freeway. North of Indian School Road are Mixed Use (Commercial 
/ Industrial), Residential 1 to 2 dwelling units per acre, and Residential 3.5 to 5 dwelling 
units per acre designations with self-service storage, gas station and office uses. East 
of 91st Avenue are commercial and educational uses and single-family residences with 
Commercial, Residential 3.5 to 5 dwelling units per acre and Residential 5 to 10 
dwelling units per acre designations. South of Thomas Road is designated as 
Commercial with a hospital and medical office uses in addition to vacant land. To west 
of 99th Avenue is vacant land within the City of Avondale.

Staff Analysis 
GPA-MV-1-21-5 
Page 3 of 5 
 
Source: City of Phoenix Planning and Development Department 
Source: City of Phoenix Planning and Development Department 
 
 
 
 
 
This request is to designate approximately half of the Algodón Center PUD area (349.06 
acres) from Mixed Use (Commercial / Industrial) to Residential 3.5 to 5 dwelling units 
per acre for 228.70 acres, Residential 5 to 10 dwelling units per acre for 48.13 acres, 
and Residential 10 to 15 dwelling units per acre for 72.23 acres to allow a single-family 
detached, single-family attached and multifamily residential uses at densities less than 
20 dwelling units per acre.

Staff Analysis 
GPA-MV-1-21-5 
Page 4 of 5 
 
 
RELATIONSHIP TO GENERAL PLAN CORE VALUES AND PRINCIPLES 
 
CONNECT PEOPLE AND PLACES CORE VALUE 
 
• OPPORTUNITY SITES; LAND USE PRINCIPLE: Support reasonable levels 
of increased intensity, respectful of local conditions and surrounding 
neighborhoods. 
 
The proposal will provide a reasonable level of increased intensity that is 
compatible with the neighboring uses and will complement the land use pattern in 
the area.  The requested land use designations provide for additional housing 
and retail choices for Maryvale residents.  
 
CELEBRATE OUR DIVERSE COMMUNITIES AND NEIGHBORHOODS CORE 
VALUE 
 
• CERTAINTY AND CHARACTER; DESIGN PRINCIPLE: Create new 
development or redevelopment that is sensitive to the scale and character 
of the surrounding neighborhoods and incorporates adequate development 
standards to prevent negative impact(s) on the residential properties. 
 
The proposal via accompanying rezoning case Z-19-G-00-5, will be sensitive in 
scale and character to the surrounding residential area and incorporates 
development standards to prevent negative impacts to the existing residential 
neighborhood.  
 
• CELEBRATE OUR DIVERSE COMMUNITIES & NEIGHBORHOODS; CLEAN 
NEIGHBORHOODS; LAND USE PRINCIPLE: Facilitate the acquisition of 
vacant, underutilized and blighted parcels for appropriate redevelopment, 
compatible with the adjacent neighborhood character and adopted area 
plans. 
 
The proposal will allow future development of several underutilized parcels for a 
mixture of housing types that is compatible with the adjacent neighborhood 
character.  
 
• OPPORTUNITY SITES; LAND USE PRINCIPLE: Promote and encourage 
compatible development and redevelopment with a mix of housing types in 
neighborhoods close to employment centers, commercial areas, and where 
transit or transportation alternatives exist. 
 
The proposal will provide additional housing choices for area residents within the 
Agua Fria Major Employment Center and retains over 300 acres of the Algodón 
PUD PCD designated as Mixed Use (Commercial / Industrial).

Staff Analysis 
GPA-MV-1-21-5 
Page 5 of 5 
 
 
CONCLUSION AND RECOMMENDATION 
 
Staff recommends approval of GPA-MV-1-21-5. Approval of this General Plan 
Amendment will further the goals of the General Plan and will support the development 
of underutilized sites with uses that will provide additional opportunities for residential 
development in Maryvale. 
 
Writer 
Sarah Stockham 
January 7, 2022 
 
Team Leader 
Samantha Keating 
 
Exhibits  
Sketch Map (2 pages)

v
w
202
99TH AVE
91ST AVE
THOMAS RD
INDIAN SCHOOL RD
APPLICATION NO:
VILLAGE:
APPLICANT:
COUNCIL DISTRICT:
ACRES:
EXISTING:
PROPOSED CHANGE:
GPA-MV-1-21-5
349.06 +/-
5
Stephen W. Anderson
Maryvale
GENERAL PLAN AMENDMENT
Residential 3.5 to 5 du/ac ( 228.70 +/- Acres)
Residential 5 to 10 du/ac ( 48.13 +/- Acres)
Residential 10 to 15 du/ac ( 72.23 +/- Acres)
X
X
X
X
X
CITY OF PHOENIX
PLANNING & DEVELOPMENT DEPARTMENT
200 W WASHINGTON ST
PHOENIX, AZ 
85003
(602) 262-6882
Mixed Use (Commercial / Industrial) ( 349.06 +/- Acres)
v
w
202
99TH AVE
91ST AVE
THOMAS RD
INDIAN SCHOOL RD
Proposed Change Area
Residential 1 to 2 du/ac
Residential 3.5 to 5 du/ac
Residential 5 to 10 du/ac
Commercial
Mixed Use (Commercial / Industrial)
Transportation
Proposed Change Area
Residential 3.5 to 5 du/ac
Residential 5 to 10 du/ac
Residential 10 to 15 du/ac

v
w
202
99TH AVE
91ST AVE
THOMAS RD
INDIAN SCHOOL RD
APPLICATION NO:
VILLAGE:
APPLICANT:
COUNCIL DISTRICT:
ACRES:
EXISTING:
PROPOSED CHANGE:
GPA-MV-1-21-5_BW
349.06 +/-
5
Stephen W. Anderson
Maryvale
GENERAL PLAN AMENDMENT
Residential 3.5 to 5 du/ac ( 228.70 +/- Acres)
Residential 5 to 10 du/ac ( 48.13 +/- Acres)
Residential 10 to 15 du/ac ( 72.23 +/- Acres)
X
X
X
X
X
CITY OF PHOENIX
PLANNING & DEVELOPMENT DEPARTMENT
200 W WASHINGTON ST
PHOENIX, AZ 
85003
(602) 262-6882
Mixed Use (Commercial / Industrial) ( 349.06 +/- Acres)
v
w
202
99TH AVE
91ST AVE
THOMAS RD
INDIAN SCHOOL RD
Proposed Change Area
Residential 1 to 2 du/acre
Residential 3.5 to 5 du/acre
Residential 5 to 10 du/acre
Commercial
Mixed Use (Commericial/Industrial)
Transportation
Proposed Change Area
Residential 3.5 to 5 du/acre
Residential 5 to 10 du/acre
Residential 10 to 15 du/acre