Council Report

City of Mesa — City Council (2026-08-17)

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City Council Report 
 
Date: 
 
August 17, 2026 
To: 
City Council 
From: 
Candace Cannistraro, Deputy City Manager 
Subject: 
Approving and Authorizing a Resolution for the City Manager to enter into a 
contract for Management and Operations Services for the Mesa Convention 
Center and Mesa Amphitheatre (District 4) 
 
Purpose and Recommendation 
The purpose of this report is to recommend that the City Council approve a resolution 
authorizing the City Manager or designee to enter into a contract for Management and 
Operations Services, and other necessary deal documents, with Legends Global 
Convention Center Management, LLC (Legends Global) for the management and 
operation of the Mesa Convention Center and Mesa Amphitheatre (Facilities). 
The proposed initial term is 62 months, consisting of a two-month transition period 
followed by a five-year management period, with up to three (3) additional five-year 
renewal terms. The anticipated contract effective date is September 1, 2026, with 
transition completion targeted for November 1, 2026. 
Staff recommend approval of the contract to establish a public-private partnership that 
transfers day-to-day management and operations of the Facilities to an experienced 
public assembly facility management company while the City retains ownership of the 
Facilities. 
 
Background 
The City owns and currently manages the Mesa Convention Center and Mesa 
Amphitheatre, located generally in the vicinity of Center Street and University Drive. The 
Convention Center opened in 1974 and provides meeting, exhibit, ballroom, theater, 
and outdoor event space. The Amphitheatre opened in 1979 and is an outdoor 
performance venue with festival seating capacity of approximately 5,000. 
Over time, the City has evaluated alternatives to improve utilization of the Facilities, 
enhance customer experience, plan and implement facility improvements, and increase 
revenue opportunities. The City determined that engaging an experienced venue-
management company would provide specialized expertise while allowing the City to 
retain ownership of the Facilities.

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The City released Request for Proposals (RFP) No. 2026084 on February 25, 2026. A 
facility tour was conducted on March 18, 2026, the RFP closed on May 5, 2026, and the 
two highest-ranked proposers presented on June 10, 2026. A Notice of Intent to Award 
was issued on June 18, 2026. Following evaluation of the proposals, the City selected 
Legends Global to provide comprehensive management, operations, and marketing 
services for the Facilities. 
 
Discussion 
The proposed partnership is intended to provide strategic management, daily 
operations, marketing and advertising, and facility-improvement expertise. Key 
objectives include maximizing facility utilization; delivering high-quality event 
experiences; modernizing and planning capital improvements; strengthening the 
Facilities' economic impact; continuing communication and collaboration with the City, 
Visit Mesa, local hotels, and the Downtown Mesa Association; and supporting 
integration with the Downtown Mesa Arts and Innovation District. 
Legends Global is the world's largest venue management company and operates more 
than 450 venues worldwide. Its service model includes operations and security, finance, 
human resources, live content, revenue generation, sustainability, food and beverage, 
technology, and marketing. Legends Global also identified regional venue-management 
experience and resources that can support lead generation, shared business 
intelligence, event staffing, subject-matter expertise, convention-center sales, and 
strategic partnerships. 
Under the proposed agreement, Legends Global will assume on-site operations, 
including ticketing and sales, food and beverage, security, information technology, 
facility maintenance, personnel, finance, and marketing. Current city personnel will have 
the option to move to Legends Global employment or remain with the city in another 
capacity. The Parks, Recreation and Community Facilities Director and the city Human 
Resources Director will work with the impacted employees.  City staff will coordinate 
with the Legends Global General Manager and other site employees for financial 
reconciliations and City-sponsored events. 
Existing contracts for events at the Facilities will proceed without service disruption.  
While some services may be performed by different sub-contractors or affiliate 
organizations, all dates and pricing will be honored.  The City and Legends Global share 
the goal of providing seamless customer service. 
Legends and the City will work together to identify and prioritize improvements that 
modernize, enhance, and monetize the Facilities. Planning will address capital 
scheduling, industry-leading programs, technology, program marketability, and 
customer experience. Previous facility analysis was completed by CSL, a Legends 
Global affiliate, allowing the improvement-planning work to continue without interruption.

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Alternatives 
Council may choose not to approve the resolution. In that event, the City would not 
proceed with the proposed transfer of management and operations to Legends Global, 
and staff would need to determine how to continue or otherwise address management 
and operation of the Facilities. 
 
Fiscal Impact 
The proposed compensation and financial terms include the following City costs: 
 Monthly base management fee of $14,000 ($168,000 annually). 
 Food and beverage fee of 4% of gross sales and 8% of net sales. 
 Annual performance incentive fee of up to $50,000, based on key performance 
indicators. 
 Annual quantitative incentive fee equal to 20% of Adjusted Gross Income (AGI) 
above a benchmark established during the annual budget process. 
 Sponsorship commission of 20%. 
Legends Global costs and contributions include a one-time $500,000 capital 
contribution amortized over 10 years; a $10,000 annual community contribution for five 
years ($50,000 total) to a not-for-profit or community-based organization; and estimated 
transition costs of $50,000 to $75,000 for system setup, travel, and lodging. 
 
Coordinated With 
City Manager’s Office, Parks, Recreation and Community Facilities, City Attorney’s 
Office, and Business Services.