Attachment A - Economic and Fiscal Impact Analysis of Phoenix Convention Center Expansion Project.pdf

City of Phoenix — Economic Development and the Arts Subcommittee (2026-09-09)

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Attachment A 
Economic and Fiscal Impact Analysis of Phoenix Convention Center Expansion Project 
The no expansion figures represent the average annual level of Qualified Events assumed to have occurred had the PCC not undergone an expansion. 
The assumption is that the PCC, without reinvestment, would have become functionally obsolete and unable to attract new events. For 2020 and 
2021, the no expansion demand was adjusted to account for the COVID-related restrictions that stymied events at the PCC.  
The following figures illustrate differences in the number of Qualified Events, attendance at Qualified Events and occupied hotel room nights at 
Qualified Events between actual performance and the scenario in which the PCC did not expand.  
 
 
Sources: Arizona Auditor General,  
HVS Convention, Sports & Entertainment Facilities Consulting 
0
10
20
30
40
50
60
70
80
90
100
Number of Qualified Events
No Expansion
Actual
0
100
200
300
400
500
600
700
800
900
Room Nights at Qualified Events (Thousands)
No Expansion
Actual
0
50
100
150
200
250
300
350
400
450
Attendance at Qualified Events (Thousands)
No Expansion
Actual