2. Neighborhood Revitalization Strategy Area (NRSA) Plan

City of Yuma
Neighborhood
Revitalization Strategy
Area Plan
DRAFT
Root Policy Research
789 N. Sherman St Suite 360
Denver, CO 80203
www.rootpolicy.com

Table of Contents
Introduction
I. Neighborhood and Demographic Criteria
Boundaries and Land Use ............................................................................................... I–1
Characteristics of the Neighborhood ............................................................................. I–5
Businesses ......................................................................................................................... I–7
Income and Employment Levels .................................................................................. I–11
Housing ............................................................................................................................ I–13
Crime ................................................................................................................................ I–18
Public Transportation ..................................................................................................... I–19
Special Area Designations ............................................................................................. I–22
II. Community Consultation
Community Meeting ........................................................................................................ II–1
Resident Survey ............................................................................................................... II–4
Business Survey ............................................................................................................. II–10
Additional DRAFT Outreach ...................................................................................................... II–10
III. Assessment
Housing ............................................................................................................................ III–1
Businesses ....................................................................................................................... III–2
Overall Neighborhood Condition ................................................................................. III–3
IV. Revitalization Strategies: Strengthening Housing Stability
and Economic Empowerment
Strategy 1. Housing Production & Preservation ......................................................... IV–2
Strategy 2. Neighborhood Improvements & Safety ................................................... IV–3
Strategy 3. Small Business Assistance & Microenterprise Support ......................... IV–4
Strategy 4. Commercial Corridor Revitalization ......................................................... IV–5
Strategy 5. Workforce & Public Facility Investments ................................................. IV–6
Strategic Partners ........................................................................................................... IV–6
Funding Considerations ................................................................................................. IV–7
Appendix
Mesa Heights NRSA Notable Accomplishments ......................................................... A–1
Complete Business List .................................................................................................. A–8
ROOT POLICY RESEARCH i

Table of Contents
Community Engagement ............................................................................................. A–18
DRAFT
ROOT POLICY RESEARCH ii

INTRODUCTION
DRAFT

Introduction
The City of Yuma, Arizona, through its Neighborhood & Economic Development Division, is
seeking renewal and expansion from the U.S. Department of Housing and Urban
Development (HUD) for a Neighborhood Revitalization Strategy Area (NRSA) in the Mesa
Heights community, as outlined in CPD Notice 16-16. This area qualifies under the criteria
established by HUD in CPD Notice 16-16, as it is primarily residential and faces high poverty
rates and physical deterioration. Furthermore, the neighborhood is one of the most
distressed areas in the city and meets NRSA eligibility criteria regarding the number of low-
to moderate-income (LMI) residents.
The City of Yuma is located in the southwest corner of Arizona, bordered by California on
the north and west. The Mexican border is 24 miles to the south and the Mexican city of
Los Algodones is 10 miles to the west through the corner of California. The City has grown
substantially since 1990, from 29 square miles to 120 square miles and is the 13th largest
city in the state. The population grew significantly from 77,545 in 2000 to 103,559 in 2024,
an increase of 33%.1 In addition, the city’s population nearly doubles in the winter months
with visitors fleeing the cold and snow.
The racial and ethnic makeup of the city in 2023 was estimated to be 28% non-Hispanic
DRAFT
White, 65% Hispanic, 2% Black or African American, 1% Asian, and 4% of other or multiple
races.
The Yuma Metropolitan Statistical Area (MSA) is one of the 50 fastest growing MSA’s in the
country.2 The MSA includes the cities of San Luis, Somerton, Yuma; the town of Wellton;
other unincorporated areas that include Fortuna Foothills, Gadsden, and Tacna.
The three primary industries in Yuma and Yuma County are agriculture, the military, and
tourism. A $3.4 billion per year agribusiness industry forms the foundation of Yuma
County’s economy. The local agribusiness sector is responsible for 90% of the United States
supply of winter vegetables.
Two military bases are located in Yuma County: the Marine Corps Air Station in Yuma
conducts pilot tactical training and is home to 4,000 active-duty Marines and Sailors and
over 2,000 civilian employees. The U.S. Army Yuma Proving Ground is the nation’s premier
ground and weapons testing facility, and it employs over 2,000 people (mostly civilians).
1 Source: https://www.census.gov/data/tables/time-series/demo/popest/2020s-total-cities-and-towns.html
2 https://www.census.gov/data/tables/time-series/demo/popest/2020s-total-metro-and-micro-statistical-areas.html
ROOT POLICY RESEARCH INTRODUCTION, PAGE 1

Yuma’s large agricultural and winter tourism industries create a high level of seasonality in
employment levels. During the summer season, unemployment levels reach some of the
highest levels in the nation, reaching over 15%.
The City has an impressive track record of establishing and implementing revitalization
plans in designated areas. In 1999, HUD designated the Carver Park Neighborhood as a
NRSA, and the implementation of the program brought $28 million of leveraged funds into
the area, nearly half of which was private investment. The major accomplishments included
the development of a 10,000 square foot neighborhood center which is now used as a
youth center and employment training facility operated by the Yuma Private Industry
Council. There were 116 new affordable housing units developed and 66 owner occupied
structures rehabilitated. The newly created Community-Based Development Organization
(CBDO) built 14 homes for first-time homebuyers, the municipal parks were greatly
enhanced, and the City’s rental inspection program was launched. In addition, the NRSA
plan objectives were exceeded in regard to the reduction of gang activity, drug offenses,
and criminal damage/vandalism.
In 2009, the Yuma City Council designated an adjacent area, Yuma High Neighborhood, as a
Revitalization Strategy area, and Neighborhood Services focused implementation of code
enforcement, rental inspections, neighborhood cleanup, housing rehabilitation and
reconstruction, and infrastructure improvements in that community.
In 2015, DRAFT the City submitted a request for NRSA designation of the Mesa Heights
Neighborhood (MHN). As shown in the following map, since 2016, the City has supported
the development of affordable housing, repaired and reconstructed homes, improved
parks and schools, added street lights for safety, supported local businesses, made
housing safer and healthier, and removed abandoned cars and unsafe structures.
The Mesa Heights Apartments represented a successful affordable housing investment
within the Mesa Heights Neighborhood Revitalization Strategy Area (NRSA). The $13.85
million development was financed primarily through the Low-Income Housing Tax Credit
(LIHTC) program, with support from the City of Yuma, including donation of the Arizona
Avenue property. The project created 58 affordable rental units supported by Section 8
Project-Based Vouchers and serving households at or below 30–50% of Area Median
Income (AMI). The development also includes an on-site Resource Center to provide
supportive services and community programming for residents. Together, these
investments expanded the supply of deeply affordable housing and strengthened
neighborhood stability within the NRSA.
Another successful project is the Vistara Apartments, which reflects the City’s strategic use
of targeted infrastructure investment to support affordable housing development within
the Mesa Heights NRSA. The City committed $410,000 across three phases for
infrastructure improvements, with the third phase pending. Primarily financed through the
Low Income Housing Tax Credit (LIHTC) program, the development will result in a total of
ROOT POLICY RESEARCH INTRODUCTION, PAGE 2

236 affordable rental units upon completion. By leveraging modest public infrastructure
funds to attract significant private and federal investment, the City expanded housing
opportunities for low- and moderate-income households. The success of this development,
along with other neighborhood improvements, has increased interest in additional
affordable housing projects within the NRSA and helped build momentum for continued
revitalization. Other successful investments in the NRSA are included in the Appendix.
Figure 1
Mesa Heights NRSA Accomplishments, 2016-Present
DRAFT
Source: City of Yuma Community Planning and Neighborhood Services GIS.
The continuation and expansion of the Neighborhood Revitalization Strategy Area (NRSA)
designation will enable the City to further its comprehensive neighborhood revitalization
efforts. This designation will encourage the development of innovative services and
projects that qualify for Community Development Block Grant (CDBG) support.
Communities with an approved NRSA benefit from reduced regulatory requirements when
engaging in economic development, housing, and public service activities. As a result,
future initiatives funded by CDBG will have fewer administrative obligations over the five-
year NRSA plan period.
ROOT POLICY RESEARCH INTRODUCTION, PAGE 3

City divisions, along with for-profit and non-profit organizations, will invest in programs and
projects aimed at enhancing neighborhood cohesion and addressing economic and social
disparities. Each activity will focus on one of the following general purposes:
 Provision of Decent Housing
 Creation of a Suitable Living Environment
 Provision of Economic Opportunity
Using the original NRSA boundaries established in 2015 as a starting point, the City
employed the most up-to-date demographic data provided by HUD and other sources. This
analysis revealed that adjustments were needed in the NRSA boundaries to reflect current
conditions. Some block groups that were eligible in the previous NRSA Plan no longer
qualify due to shifts in population and/or Area Median Income (AMI), while other block
groups that were previously ineligible have now become qualified. These changes in the
NRSA boundaries indicate positive trends in neighborhood improvement outcomes and
enable the City to serve a larger number of residents. The proposed new NRSA boundaries
are shown in the following map, with the expansion to the original NRSA shaded in blue.
DRAFT
ROOT POLICY RESEARCH INTRODUCTION, PAGE 4

Figure 2
Proposed NRSA Boundaries
DRAFT
Source: City of Yuma, Department of Community Development.
In this submission, performance benchmarks are set based on necessity and the feasibility
of achieving short- and long-term goals. Performance will be monitored over the five-year
period of the NRSA designation to ensure satisfactory progress toward meeting the
benchmarks. Some strategies will continue beyond the five-year span, with performance
monitored accordingly.
ROOT POLICY RESEARCH INTRODUCTION, PAGE 5

SECTION I.
NEIGHBORHOOD AND DEMOGRAPHIC CRITERIA
DRAFT

SECTION I.
Neighborhood and Demographic Criteria
Mesa Heights is one of the oldest neighborhoods in the City of Yuma. It was settled in the
1930s when refugees, fleeing the Dust Bowl of the Great Plains, were turned back at the
Yuma border crossing into California. These settlers were seeking relief from the abject
poverty in the Plains, mainly in Oklahoma and Arkansas, and were headed to California in
search of prosperity. California would not allow admission to those who could not
demonstrate they had money or a job. So the “Okies” and “Arkies”, as they were known,
were stranded on the eastern side of the Colorado River and settled in the place now
identified as Mesa Heights. Today, Mesa Heights is a neighborhood with deep family
connections and long-term, multi-generational residents. In this Census area, some 51% of
the people meet HUD’s definition of low- to moderate-income. Yet, the neighborhood
boasts a stable small business community with professional service firms, medical offices,
restaurants, locally owned banks, childcare facilities, and personal care salons that have
been in business for 10 to 35 years.
Boundaries and Land Use
The proposed DRAFT area is roughly bounded to the north by 17th Street and the Union Pacific
Railroad, to the east by Mary Avenue, S Arizona Avenue, and E Palo Verde Street, to the
south by 32nd Street, and to the west by 4th Avenue, 8th Avenue, and Avenue A. Currently,
the Neighborhood Revitalization Strategy Area (NRSA) ends at 24th Street; however,
the proposed NRSA extends south of 24th Street, including the area down to 32nd
Street.
The area encompasses 764 acres, of which 42.6% is used for residential purposes. The area
is home to the vibrant Kennedy Park and Joe Henry Optimist Center. Commercial uses
occupy 28.1% of the land, and only 11.4% of the area is industrial. Vacant property is about
2.3% of the land area and represents opportunities for reinvestment in the community.
(See Figure I-2 Land Use Identification)
ROOT POLICY RESEARCH SECTION I, PAGE 1

Figure I-2.
Land Use Identification
DRAFT
ROOT POLICY RESEARCH SECTION I, PAGE 2

Figure I-3.
Parcels by Land Use
Parcels Land Area
Land Use Category Number Percent Number Percent
Commercial 206 9.4% 215.0 28.1%
Industrial 99 4.5% 87.3 11.4%
Mobile Home Residential 94 4.3% 41.2 5.4%
Multiple Family Residential 452 20.7% 84.7 11.1%
Parks 3 0.1% 22.9 3.0%
Religious/Non-Profit 27 1.2% 42.4 5.5%
School/Government 6 0.3% 53.9 7.0%
Single Family Residential 1,261 57.8% 199.5 26.1%
Vacant 34 1.6% 17.5 2.3%
Total 2,182 100.0% 764.5 100.0%
Source: City of Yuma, Department of Community Development.
North of 24th street the area is zoned residential, both high and low density, with a
perimeter of commercial and industrial zoning. Inside the high-density residential areas on
DRAFT
Walnut, Maple, and Madison Avenues are mobile home parks that exist as non-conforming
uses. In the Kennedy Park area, on Harvard Street and East 23rd Street, there are mobile
home parks with the proper zoning of MHS (manufactured housing subdivision). South of
24th Street, the central area is designated for commercial use and is encircled by both
high-density and low-density residential zones, creating opportunities for economic
revitalization (See Figure I-4 Zoning Map).
ROOT POLICY RESEARCH SECTION I, PAGE 3

Figure I-4.
Zoning Map
DRAFT
There are six schools in the target area:
 Gila Vista Jr High School (public)
 CW Mc Graw Elementary School (public)
 Palmcroft Elementary School (public)
 Gwyneth Ham Elementary School (public)
ROOT POLICY RESEARCH SECTION I, PAGE 4

 Harvest Preparatory Academy (private)
 Yuma Christian Academy (private)
The Yuma school systems allow students to choose the school they wish to attend, so these
schools have many enrollees who live outside of the neighborhood or school boundaries.
McGraw and Gila Vista have large numbers of students who walk to school from the
neighborhood.
On the eastern side of the target area is Kennedy Memorial Park, an 18-acre facility that
houses two playgrounds, picnic areas, basketball and volleyball courts, a skate facility and
horseshoe pits. The park also has three lighted softball and soccer fields, and a
walking/jogging path.
The other park facility in the target area is the Joe Henry Optimist Center located in the
1700 block of 1st Avenue. This park has 1.5-acre outdoor open space, a playground and
basketball courts, as well as an indoor gymnasium with a court to accommodate
basketball, volleyball, or badminton, with spectator viewing.
Characteristics of the Neighborhood
According to 2024 American Community Survey 5-year Estimates (ACS), there are 8,137
(52% male and 48% female) residents, of whom 5,855 report a Hispanic or Latino ethnicity.
Figure I-5 shows that the proposed NRSA has a higher concentration of children than the
DRAFT
City of Yuma overall. Children and teens (ages 0–14) make up a larger share of the NRSA
population (about 24%) compared with the city (21%), while young adults ages 18–24
represent a smaller share. The NRSA also has a higher concentration of older adults,
particularly residents ages 75–84, indicating a need for family-oriented housing and
services, as well as supports for seniors aging in place and for multigenerational living.
ROOT POLICY RESEARCH SECTION I, PAGE 5

Figure I-5.
Population by Age, 2024
NRSA City of Yuma
Age category Number Percent Number Percent
0 to 14 years 1,962 24.1% 21,313 21.3%
15 to 17 years 397 4.9% 4,178 4.2%
18 to 24 years 727 8.9% 11,802 11.8%
25 to 34 years 1,215 14.9% 15,191 15.2%
35 to 44 years 1,017 12.5% 12,659 12.6%
45 to 54 years 665 8.2% 8,828 8.8%
55 to 64 years 644 7.9% 8,545 8.5%
64 to 74 years 586 7.2% 8,822 8.8%
75 to 84 years 766 9.4% 6,774 6.8%
85 years and older 158 1.9% 2,027 2.0%
Total 8,137 100.0% 100,139 100.0%
Source: 2024 5-year ACS estimates and Root Policy Research.
Citywide in Yuma, 84% of the population 25 and older have a high school diploma or above,
DRAFT
this share is lower, at 74% in the proposed NRSA. Similarly, citywide, 21% of residents age
25 and older have bachelor’s degrees or higher, but only 13% of the residents of this
neighborhood have reached this level of education.
The community engagement discussed in the following section reveals that public
infrastructure needs were a consistent theme in both the community meeting and resident
survey. Residents identified several persistent issues affecting daily mobility and
neighborhood quality of life, including aging streets, poorly maintained alleys, inadequate
drainage, and insufficient lighting.
Flooding and drainage problems—particularly along Madison Avenue, 1st Avenue, Fern
Drive, and Salana—were among the most frequently cited concerns.
Additionally, conditions of streets, alleys, and sidewalks emerged as critical infrastructure
gaps. Satisfaction with these areas was low, as residents described locations that become
challenging to navigate during heavy rain, where debris accumulates, and that pose safety
risks for pedestrians, seniors, and individuals with disabilities. Improving street safety and
sidewalk conditions ranked as the top funding priorities during the community meeting,
highlighting the strong demand for basic mobility and accessibility improvements.
ROOT POLICY RESEARCH SECTION I, PAGE 6

Lighting and the maintenance of public spaces were also noted as factors affecting both
safety and perceptions of the neighborhood. Residents pointed to dark streets and alleys,
along with ongoing maintenance needs in parks and common areas, as barriers to feeling
safe and utilizing public spaces.
Businesses
The area encompasses transportation arteries in the City of Yuma’s street system, including
parts of 4th Avenue, Arizona Avenue, and 24th Street. These arteries house an array of
small businesses, many of which have been in operation in the community for years and
are well known throughout the city.
The expansion area is home to several financial services institutions, including a locally
owned bank, a national bank, a credit union, and a loan company. There are 33 food and
beverage establishments, with approximately two-thirds being local businesses that attract
customers from throughout the city. Additionally, there are four businesses that provide
services for automobiles.
The community includes nine religious organizations representing a variety of faiths, as
well as 27 medical and health-related professional offices and eight professional service
offices. Furthermore, the area features 17 retail establishments.
The largest employers in the area are the schools: Harvest Preparatory Academy, with its
150 full-time DRAFT and 50 part-time employees, is the largest. Other large employers in the area
include Abrio Home Care with 100 employees, McDonald’s with 80, Ross Dress for Less
with 63, and AccentCare at Home with 60.
Figure I-6 includes a list of businesses located in the expansion area, a complete list of
establishments located in the entire NRSA is included in the Appendix.
ROOT POLICY RESEARCH SECTION I, PAGE 7

Figure I-6.
Neighborhood Business in NRSA Expansion Area
Banks / Financial Services
OneAZ Credit Union W 28th St USA Pawn & Jewelry S 4 Th Ave
Western Arizona Bancorp, Inc S 4th Ave Cash America Pawn S 4 Th Ave
Polley Financial Group S 4th Ave Fast Cash Pawn S 4th Ave
loanDepot S 4th Ave Superpawn S 4 Th Ave
AgWest Farm Credit S 5 Th Ave New York Life S 4th Ave
NOVA Financial & Investment W Catalina Dr Wells Fargo W Catalina Dr
Allied Cash Advance W 32 Nd St Wells Fargo Advisors W Catalina Dr
Sonariz Financial W 32nd St Farmers Insurance S 4th Ave
ATM (multiple locations) Yuma Insurance, Inc. S 4th Ave
Western Union Agent Location
Foremost Insurance W Catalina Dr
(multiple locations)
Arizona Smart Cash S 4th Ave Fogle Insurance Agency W Catalina Dr
Advance Cash S 4th Ave American Family Insurance E 24th St
Best Choice Loan Solutions S 4 Th Ave Schofield Family Insurance S 8 Th Ave
Real Estate
ERA Real Estate Matt Fischer
S 4th Ave Crites & Associates Inc W 24th St
Realtor
ERA Real Estate S 4th Ave S 4th Ave Crites & Associates Realtors W 24th St
Griffin Realty S 4th Ave Arkland Properties, LLC S Catalina Dr
Taylor Yvonne & Associates
DRAFT W 32nd St Real Estate Appraisal Service W 32nd St
Realty
Julian Realty Investments S 4th Ave Casa Sierra Vista, Inc E 25th St
Shrader Realty S 4th Ave La Mariposa Villas E 24th St
Shrader Realty & Associates S 4th Ave Virginia Green S Virginia Dr
Power House Realty W 24th St
Healthcare & Medical Services
Prime Care Urgent Care
AccentCare at Home W 28th St W 32nd St
Faculty
Centene Corporation S 4th Ave Primecare Central Clinic W 32nd St
Yuma Surgery Center LLC W 28th St Heuser Chiropractic Office W 32 Nd St
Aiello Eye Institute W 28th St Med Evals W 24th St
Amity Home Care of Yuma S 4th Ave Companion Home Care W Catalina Dr
The Vein Center of Arizona S 4th Ave Aponi Home Health Team W 32nd St
Yuma Dentistry 4 Kids S 4th Ave Haven Health Yuma S 8th Ave
Acacia Hospice Care of Lake
Palm Canyon Dermatology W Catalina Dr E 24th St
Havasu Inc
Harris Family Dentistry W Catalina Dr Acacia Hospice Care, Inc E 24th St
Yuma Dental S 4 Th Ave Acacia Home Health, Inc E 24th St
Yuma Foot Care S 8th Ave Assurance Health & Wellness S Arizona Ave
Consumer Direct Care
Red Sea Heart Center W Catalina Dr E 24th St
Network Arizona
Women’s Health S 8th Ave Abrio Home Care E 24th St
Grand Canyon Medical Clinic
W Catalina Dr
PLLC
ROOT POLICY RESEARCH SECTION I, PAGE 8

Retail
Walgreens S 4 Th Ave Dollar Tree W Catalina Dr
CVS Pharmacy S 4 Th Ave 1 Dollar Store Plus W Catalina Dr
Ashley S 4th Ave The Flower Mine S 8 Th Ave
dd’s DISCOUNTS W Catalina Dr Yuma Teaching Supplies S 4th Ave
Ross Dress for Less W Catalina Dr Furniture Land LLC W 32nd St
Burlington S 4 Th Ave Goodwill S 4th Ave
Goodwill of Central &
Big 5 Sporting Goods W Catalina Dr S 8 Th Ave
Northern Arizona
Boot Barn W 32 Nd St Yuma Thrift W 32nd St
Family Dollar W Catalina Dr
Restaurants / Food & Beverage
Mi Ranchito S 4th Ave Mariscos La Apoma S 4 Th Ave
Papa-San Rice Bowl S 4th Ave Boba Lounge W Catalina Dr
Lucha Kombucha S 4th Ave Little Caesars W Catalina Dr
The Crossing S 4th Ave Starbucks S 4th Ave
Angry Italian S 4th Ave Birrieria El Gordo W 32nd St
Takos and Beer S 4 Th Ave Chipotle W Catalina Dr
Fat Harvey’s W 26th St Taco Salsa S 4th Ave
Papa Johns S 4 Th Ave Diego’s Mexican Food S 4th Ave
Blue Fin Sushi & Grill S 4th Ave Wingstop W 32 Nd St
Firehouse DRAFT Subs S 4th Ave Church’s Texas Chicken S 4 Th Ave
Country Boys Restaurant S 4th Ave Carl’s Jr W 32nd St
Oriental House S 4th Ave The Coffee Bean S 4th Ave
McDonald’s S 4 Th Ave Yuma Bagel Co S 4th Ave
Jack in the Box S 4 Th Ave Indian Lake Restaurant Inc W 32nd St
Eddie’s Grill S 4th Ave Nanuet Diner W 32nd St
Daybreakers Cafe S 4th Ave Chipotle Mexican Grill W Catalina Dr
Bubba’s BBQ S 4th Ave
Hotels / Lodging
OYO Hotel Yuma AZ-I-8/US-95 S 4 Th Ave Torch Lite Lodge S 4 Th Ave
Howard Johnson By
Knights Inn Yuma S 4th Ave S 4 Th Ave
Wyndham Yuma
Royal Motor Inn Yuma S 4th Ave
Automotive / Transportation
American Shuttle Express S 4th Ave AutoZone S 4 Th Ave
A & A Auto Glass S 4 Th Ave Pep Boys W 32 Nd St
ROOT POLICY RESEARCH SECTION I, PAGE 9

Professional Services
Dawson Documents LLC S 4th Ave Wayne A Pea Architects E 24th St
Consultant Engineering S 4th Ave Osman Engineering E 24th St
CPA Financial Advantage, PC W 28 Th St Camarena Law S 4th Ave
Notc W 28th St Wealthcare Alliance LLC S Catalina Dr
Media / Communications
Recreational Action W 27th Pl 95.1 KTTI W 28th St
El Dorado Broadcasters W 28th St Entravision Communications E 24th St
Fox Communications &
Star 100.9 Request Line W 28th St E 25th Pl
Solutions
Kblu W 28th St
Personal Services & Beauty
Cutting Edge Barbershop LLC S 4th Ave Happy Nail Salon S 4th Ave
Antonio’s Barber Shop S 4th Ave Tangle Tamers Salon 1 S 4th Ave
Elegant Nails & Spa S 4th Ave Hotchickhair1/By Becky S 4th Ave
MS O’s Look Sharp
Elite Tan, Medspa & Salon S 4th Ave S 4 Th Ave
Barbershop
Classic Design Beauty Salon S 4th Ave Today’s Creative Nails W 32nd St
Rafael’s Hair Studio S 4 Th Ave San Diego Nails W Catalina Dr
Churches / Religious Organizations
The Church of Jesus Christ of
Presbytery of Grand Canyon 2475 S Maple Ave 2895 S 8th Ave
Latter-Day Saints
DRAFT
Sierra Vista Presbyterian
150 W 28th St Morningside Baptist Church 2900 S 8th Ave
Church
Trinity United Methodist
Yuma United Church of Christ 3030 S 8th Ave
Church
Korean American Presbyterian
Central Church of Christ 651 W 28th St
Church of Yuma
American Legion 2575 S Virginia Dr
Childcare / Education
Hand in Hand Christian
W 28th St Harvest Preparatory Academy 350 E 18th St
Preschool
Yuma Christian Academy 101 W 26th St Arizona Classical Ballet W Palmcroft Dr
Learning Ladder #N/A Moores Martial Arts S Arizona Ave
Shear Skills School of
Preschool Express E 24th St W 24 Th St
Cosmetology
Yuma Pre-School W 32nd St Palmcroft Elementary School 901 W Palmcroft Dr
Miscellaneous / Other Businesses
Hunter Employment S 4th Ave Creative Remembrance W Cactus Dr
Chameleon Computer Service
W 32nd St KC Sound Systems S Vista Ln
Inc
Source: City of Yuma, Department of Community Development.
ROOT POLICY RESEARCH SECTION I, PAGE 10

Income and Employment Levels
The proposed area is formed by Census Tract 7 Block Groups 1 and 2, Census Tract 10.03
Block Group 1, Census Tract 10.04 Block Groups 1 and 2, and Census Tract 11 Block Groups
1 and 2. According to HUD’s Low- and Moderate-Income Summary Data (LMISD), the share
of low- to moderate-income persons in the combined area is 51.1% (Figure I-7).
Figure I-7.
LMI Persons in Target Area
Low Income Low-Mod Percentage LMI
Persons Income Persons Total Persons Persons
Block Group 1, Census Tract 7 580 890 1,280 69.5%
Block Group 2, Census Tract 7 470 550 895 61.5%
Block Group 1, Census Tract 10.03 240 295 815 36.2%
Block Group 1, Census Tract 10.04 405 465 855 54.4%
Block Group 2, Census Tract 10.04 325 380 605 62.8%
Block Group 1, Census Tract 11 625 755 1,080 69.9%
Block Group 2, Census Tract 11 230 470 1,920 24.5%
Total 2,875 3,805 7,450 51.1%
Source: Number of low and moderate income individuals (LMISD) by block group based on the 2020 American Community Survey
(ACS) estimates.
DRAFT
According to the most recent data available from the American Community Survey, the
median household income in the NRSA area ranges from $37,336 in Block Group 1, Census
Tract 10.03 to $54,597 in Block Group 1, Census Tract 11; significantly lower than the
citywide median of $65,482.
The individual poverty rate in the NRSA area is 21%, which is significantly higher than the
citywide rate of 16%. Among family households with related children under 18, 23% live in
poverty, compared to 17% citywide.
At McGraw Elementary School, located on the corner of Arizona Avenue and 24th Street,
87% of the children qualify for free and reduced lunches. At Gila Vista Jr. High, located on
Arizona Avenue and 22nd Street, 77% of the students qualify for free and reduced lunches.
At Palmcroft Elementary School, located on the corner of 29th and S 8th Street, 72% of the
students qualify for free and reduced lunches, and at Harvest Preparatory Academy,
located on the corner of S Maple Avenue and East 18th Street, over 98% of the students
qualify for free and reduced lunches.1
1 The students attending these schools are not exclusively from the target area.
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Information on unemployment levels from the Bureau of Labor Statistics (BLS) is not
available at the block group level. According to estimates from the American Community
Survey (ACS), among individuals aged 16 and older, the NRSA area has an unemployment
rate of 11%, which is higher than the citywide rate of 6%. Additionally, the labor force
participation rate in the NRSA area is 54%, lower than the citywide rate of 60%.2
Figure I-8.
Proposed NRSA Census Tracts and Block Groups
DRAFT
Source: City of Yuma, Department of Community Development
2 The American Community Survey is collected during the entire year, and only 5-year estimates are published for
Census Tracts. These data represent a 5-year average and will not reflect the volatility in unemployment rate observed
in the Yuma region.
ROOT POLICY RESEARCH SECTION I, PAGE 12

Housing
There are 3,822 total housing units in the area, according to the 2020-2024 American
Community Survey. The NRSA housing stock is more multi-family and attached than the
City of Yuma overall. Single-family detached homes make up a much smaller share of units
in the NRSA (36% vs. 56% citywide), while attached units and buildings with five or more
units account for nearly half of NRSA housing (48% vs. 24% citywide). Mobile homes
represent 16% of units in the NRSA area and 19% citywide.
The NRSA housing stock is older than the City of Yuma overall, with a heavy concentration
of homes built between the 1950s and through the 1980s. Nearly half of NRSA units were
constructed between 1970 and 1989, compared with a smaller share citywide. In contrast,
Yuma has added a much larger share of homes since 2000, while the NRSA has seen very
limited recent construction. This age profile points to elevated needs for rehabilitation,
weatherization, and code compliance in the NRSA, alongside targeted infill and
redevelopment to modernize the housing stock.
The majority of the current residents moved into the neighborhood since 2010 (78%), while
22% of the residents have lived in the neighborhood for 15 years or more.
Figure I-9.
Year Residential Structures Built
DRAFT
Source: American Community Survey 2024 5-year estimates.
The NRSA has a predominance of renters, with 64% of the housing units being renter-
occupied compared to 36% being owner-occupied. In comparison, the City of Yuma as a
whole has 67% of its housing units owner-occupied and only 33% renter occupied. Figure I-
10 shows a map of owner and renter-occupied properties.
ROOT POLICY RESEARCH SECTION I, PAGE 13

In the NRSA, 37% of owner-occupied units have two bedrooms or fewer, while 63% have
three bedrooms or more. In contrast, citywide, 27% of owner-occupied homes have two
bedrooms or fewer, and 73% have three bedrooms or more.
When it comes to renter-occupied units in the NRSA, 90% have two bedrooms or fewer,
and only 10% have three bedrooms or more. In the city overall, 66% of renter-occupied
units have two bedrooms or fewer, while 34% have three bedrooms or more.
In the target area, according to ACS data, the average median value of owner-occupied
homes is $151,520, which is $78,000 beneath the city of Yuma’s median value of $230,000.
In the NRSA area, 46% of homeowners do not have a mortgage, similar to the 44% citywide.
In the NRSA among owners who do not have a mortgage 22% pay over 30% of their income
in housing costs (compared to 15% citywide), and among owners with a mortgage 69% pay
over 30% of their income in housing costs (compared to 39% citywide).3
The average of the median gross rent is $920 in the NRSA, compared to a median of $1,114
citywide. In the NRSA, 60% of renters pay over 30% of their income in housing costs; this
share is lower than the 68% of renters citywide.
DRAFT
3 When the proportion of household income needed to pay housing costs exceeds 30%, the household is considered
housing cost-burdened.
ROOT POLICY RESEARCH SECTION I, PAGE 14

Figure I-10.
Owner-Occupied & Renter-Occupied Properties
DRAFT
As previously noted, most of the housing in the target area was built before 1990, while the
city as a whole has seen a consistent residential construction rate in each decade
beginning in the 1970’s, with a predictable jump in the period from 2000-2009.
Between 2015 and 2024, a total of 49 single-family units were permitted in the proposed
NRSA area, with 26 of those receiving funding from CDBG or HACY. In contrast, out of the
296 multifamily units permitted, only 3 were funded privately. The majority, 232 units, were
financed through CDBG/LIHTC funding, while 61 units received HACY funding.
In terms of rehabilitation, 19 units received permits funded through CDBG. The permit
records reflect a comprehensive range of housing rehabilitation activities focused on
ROOT POLICY RESEARCH SECTION I, PAGE 15

restoring essential systems and improving the overall safety and livability of homes. The
majority of projects involved roof-related work—including complete roof replacements,
framing repairs, and structural stabilization—to address aging or deteriorated materials. In
nearly all cases, roofing was paired with updates to electrical, plumbing, and mechanical
(HVAC or AC) systems, ensuring that homes met basic safety and energy efficiency
standards. Many permits also included minor carpentry, cabinetry, and bathroom
remodels, which suggest interior modernization and functionality improvements,
particularly in older housing units.
One hundred twenty-eight units received rehabilitation permits that were privately funded.
These permits focused on remodeling, repairs, and small-scale additions, reflecting
ongoing reinvestment in existing housing stock. The majority of permits involved interior
remodeling and structural alterations, including kitchen and bathroom upgrades, drywall
and insulation replacement, new flooring, and repairs to fire or water-damaged areas.
Many homeowners also completed mechanical, plumbing, and electrical system upgrades,
often paired with roof replacements or HVAC installations.
Several projects focused on expanding livable space through the addition or enclosure of
patios, carports, and bedrooms, including conversions of garages into living rooms or
master suites. Numerous permits referenced patio and porch additions. Other recurring
improvements included window and door replacements, stucco repairs, and structural
stabilization work such as replacing fascia boards, trusses, and roof sheeting. A number of
permits DRAFT addressed code enforcement cases or restoration following fire or storm damage.
Housing conditions
According to the 2024 ACS estimates, 1.8% of housing units in the NRSA lack complete
plumbing facilities, which is significantly higher than the citywide estimate of 0.7%. A
housing unit is considered to lack complete plumbing facilities if it does not have all three
of the following: hot and cold running water, a flush toilet, and a bathtub or shower. If any
one of these elements is missing, the unit is classified as lacking complete plumbing.
Additionally, overcrowding is more prevalent in the NRSA than citywide, particularly among
renters. About 12% of NRSA households are overcrowded, compared with 8% across Yuma.
The difference is driven primarily by renters, with overcrowding affecting 16% of NRSA
renter households versus 14% citywide, while overcrowding among owners is similar in
both areas (5%). A household is considered overcrowded if it has more than one person
per room in the housing unit; “rooms” include living rooms, dining rooms, bedrooms,
finished basements, and kitchens, but exclude bathrooms, hallways, and porches.
Mobile homes
The proposed area has 17 mobile home parks; some exist as legal non-conforming uses in
a zoning area that does not support mobile homes. One of these parks was accepted into
the city by annexation in 1946; the other eight were added in 1956. As a legal non-
ROOT POLICY RESEARCH SECTION I, PAGE 16

conforming use in the residential zone, these parks cannot expand to increase the number
of units; however, individual mobile homes may be replaced as long as the overall park
capacity remains the same.
In April of 2024, the City of Yuma Neighborhood Services Division conducted a
Manufactured Home Windshield Survey to assess the conditions of Mobile homes
throughout the City. Figure I-11 shows the results for the mobile home communities
located in the proposed NRSA area.4 The conditions survey of these mobile home parks
identified a significant challenge for the revitalization of this target area. There are 483
mobile homes in these parks, and 72% need major repairs, 14% need moderate repairs,
and 5.2% need minor repairs.
Figure I-11.
Manufactured Home Windshield Survey, 2024, Proposed NRSA Area
Manufactured Recreation
Homes Park Models Vehicles All Units
Repairs Needed Number Percent Number Percent Number Percent Number Percent
None 39 15.9% 1 2.5% 3 1.5% 43 8.9%
Minor 9 3.7% 5 12.5% 11 5.6% 25 5.2%
Moderate 31 12.6% 5 12.5% 32 16.2% 68 14.1%
Major DRAFT 167 67.9% 29 72.5% 151 76.6% 347 71.8%
Total 246 100.0% 40 100.0% 197 100.0% 483 100.0%
Source: City of Yuma, Department of Community Development.
As shown in Figure I-12 mobile home communities in the NRSA area have a significantly
higher need for repairs than communities citywide, around 72% of manufactured homes in
the NRSA area are need of major repair, compared to just 10% in the city overall. This
pronounced need for repairs in the NRSA area highlights several pressing issues. For
instance, the higher percentage of manufactured homes in poor condition may reflect
longstanding socioeconomic challenges within this community, including limited access to
resources, funding, and support for necessary home improvements. Addressing these
repair needs is crucial not only for improving individual living situations but also for
elevating the overall quality of life in the NRSA area. Implementing targeted interventions,
such as financial assistance programs, community-led repair initiatives, and partnerships
with housing organizations, can play a significant role in bridging this gap. Focusing on
restoring and improving the current state of mobile home communities will contribute to
4 These include: Casita Linda MHP, Chris Inn TP, Country Club MHp & RV, Desert Palms MHP, Desert Wren, Four
Seasons RV, Linda Mesa MHP, Maple TP, Safari TP, Sundance TP, Tiki TP, Walnut TP, Double D Mobile Home Park,
Orange Trailer Park, Harvard St (Rossi Sub), and La Mesa Mobile Subdivision.
ROOT POLICY RESEARCH SECTION I, PAGE 17

the revitalization of the NRSA area, helping to foster safer, healthier, and more stable living
environments for residents.
Figure I-12.
Manufactured
Home Survey,
2024, Proposed
NRSA Area V.
City of Yuma
Source:
City of Yuma, Department of
Community Development.
Vacant land and structures
The 2020-2024 ACS identified 301 vacant housing units in the NRSA. Vacant units account
for 8% of NRSA housing units, compared with 12% citywide. Among vacant units, the share
of vacant units for “other” reasons is higher in the NRSA than in the city (79 units or 26%
compared to 8% citywide). “Other vacant”’ units typically reflect housing that is off-market
due to disrepair, legal barriers, or abandonment, reducing the effective housing supply and
contributing to neighborhood blight.
There is DRAFT a total of 43 vacant parcels in the proposed NRSA area, 15 of which are zoned
high-density residential and 9 are zoned low-density residential. Fifteen parcels are zoned
commercial, 3 are light industrial, and 1 is transitional. Nine of the 43 parcels are owned by
the City of Yuma, 3 of those are zoned high-density residential and 3 are zoned low-density
residential; the other 3 are zoned limited commercial.
Crime
An analysis of the Yuma Police Department (YPD) incident reports in the proposed NRSA
area for a one-year period, September 2024 through September 2025, indicates that,
among case reports, criminal damage was the most prevalent activity, followed by drug
offense, and animal at large. Among calls for service, dog at large was the most prevalent
activity, accounting for almost half of all calls, followed by burglary, and drug offense.
Graffiti is frequently found on walls, and the City of Yuma has a procedure to immediately
remove “tagging”. The City maintains a “Graffiti Busters” hotline, a special phone number
that residents can call to report graffiti. The Parks and Recreation Department has a crew
dedicated to responding within 48 hours to these reports and painting over them.
ROOT POLICY RESEARCH SECTION I, PAGE 18

Figure I-13.
Police Incident Reports September 2024 – September 2025
DRAFT
Source: City of Yuma, Department of Community Development.
Public Transportation
The NRSA is served by the Yuma County Intergovernmental Public Transportation Authority
(YCIPTA) / Yuma County Area Transit (YCAT) bus system through multiple bus stops on 4th
and Arizona Avenues, and 32nd Avenue. From the bus stops on these arteries, residents
can travel north to the Downtown Transit Hub or the West Yuma Transit Hub for
connections to various locations throughout the city. The West Yuma Hub is located at a
Walmart Store and is a connector for transportation south to San Luis, AZ, a city on the
border of Arizona/Mexico. YCAT reports the route to San Luis is its most utilized route,
taking Yuma residents to the border crossing to visit Mexico. From the Downtown Hub,
riders can connect to an eastbound route for connections to Arizona Western College on
the eastern edge of Yuma.
ROOT POLICY RESEARCH SECTION I, PAGE 19

Figure I-14.
YCAT Downtown Yuma Transit Center Map
DRAFT
Source: Yuma County Intergovernmental Public Transportation Authority.
Walkability
The National Walkability Index is a comprehensive metric that assesses how conducive an
area is to walking as a mode of transportation. These data, which are available at the block
group level, utilize various indicators to evaluate the built environment. Key factors taken
ROOT POLICY RESEARCH SECTION I, PAGE 20

into account include street intersection density, which reflects how frequently streets cross
each other, thereby creating shorter and more direct pathways for pedestrians. Proximity
to transit stops is another critical measure, as having easily accessible public transport
options encourages walking to and from these services. Additionally, the diversity of land
uses—such as residential, commercial, and recreational spaces—plays a significant role, as
areas that offer a mix of destinations within short distances naturally promote pedestrian
activity.
As shown in Figure I-15, the entire NRSA is rated above average in terms of walkability. This
suggests a community design that likely supports and encourages walking, which can
contribute to greater physical activity, reduced vehicle emissions, and enhanced
community interaction. Particularly noteworthy is the central area along S 4th Avenue,
recognized for having the highest walkability score in the region. This section will benefit
from features such as well-maintained sidewalks, pedestrian-friendly crossings, accessible
public transportation, and a vibrant mix of local businesses and amenities that appeal to
residents and visitors alike.
Figure I-15.
National Walkability Index
DRAFT
Source: EPA National Walkability Index.
ROOT POLICY RESEARCH SECTION I, PAGE 21

Special Area Designations
The proposed NRSA encompasses several regions that hold unique special designations,
which will be strategically utilized to enhance revitalization efforts. By leveraging these
existing classifications, revitalization initiatives can be more effectively tailored to attract
investment.
The City’s General Plan notes that the work to revitalize residential, commercial, and
industrial neighborhoods requires a focused effort and lists areas that have been identified
for more extensive evaluation and planning. The areas are categorized into three types,
which are not mutually exclusive:
Redevelopment Areas are those found to have slum or blighted conditions and have been
adopted as redevelopment areas pursuant to Title 36, Chapter 12, Article 3 of the Arizona
Revised Statutes. All redevelopment areas have adopted redevelopment plans to guide the
improvement or elimination of the slum or blighted conditions. State statute grants
municipalities special powers within these redevelopment areas to aid in redevelopment
efforts. There are six (6) Redevelopment Areas: Yuma North End Riverfront, Yuma North
End Old Town, Yuma North End Old Town South, Yuma North End 4th Avenue, Yuma North
End 16th Street, and Carver Park.
Revitalization Areas are blighted areas that are predominately residential in nature, and
have a high number of low-income residents. These areas have adopted revitalization
DRAFT
plans and redevelopment efforts are typically managed by the City’s Neighborhood
Services and Economic Development Division. If a revitalization area meets the definition
provided by the Department of Housing and Urban Development (HUD), the area may be
eligible for Community Development Block Grant (CDBG) funds. There are three (3)
Revitalization Areas: Carver Park, Mesa Heights, and Yuma High.
Study Areas are those areas that are in need of additional efforts to encourage
redevelopment, but have not been officially declared as slum or blighted areas. These
areas typically do not have adopted plans. There are six (6) Study Areas: West Riverfront,
8th Street, Avenues South, 1st Avenue, Avenue A Residential, South 4th Avenue.
ROOT POLICY RESEARCH SECTION I, PAGE 22

Figure I-16.
General Plan Areas Identified for More Extensive Evaluation and Planning
DRAFT
Source: City of Yuma General Plan.
Additionally, Growth Areas in the plan identify those parts of the Planning Area ideal for a
concentration of a variety of land uses, including higher densities and intensities of uses.
Equally essential is the need for growth to occur close to existing or planned public facilities
ROOT POLICY RESEARCH SECTION I, PAGE 23

and services, promoting development that integrates housing, workplaces, shopping, and
recreation into pedestrian-friendly, mixed-use neighborhoods that are interconnected to
the larger community by multi-modal transportation.
Included in the Growth Areas is Arizona Avenue and 16th Street (encompassed in the
proposed NRSA). This growth area would be a modern urban place for people desiring a
bright, vibrant, dynamic, and energetic environment. It has a great deal of infrastructure,
transportation, office and retail already in place.
Figure I-17.
General Plan Growth Areas
DRAFT
Source: City of Yuma General Plan.
At the federal level, Figures I-18 and I-19 show that the upper portion (Mesa Heights) of the
proposed NRSA is part of an opportunity zone and a HUB Zone, and the HUB zone extends
to cover part of the NRSA extension, down from 24th Street to 28th Street.
Opportunity zones are a special designation applied to qualifying Census tracts intended to
attract new investment in disadvantaged areas of the community. Locating or developing
within an Opportunity Zone provides capital gain tax benefits to qualified investments.
ROOT POLICY RESEARCH SECTION I, PAGE 24

HUB zones are a Historically Underutilized Business Zone (HUBZone) program,
administered by the U.S. Small Business Administration (SBA), that aims to promote
economic development and create employment opportunities in economically distressed
areas. These zones have high unemployment rates and low median income. Businesses
joining the HUBZone program are eligible to compete for the program’s set-aside
contracts. HUBZone-certified businesses also get a 10% price evaluation preference in full
and open contract competitions. The program has a goal of awarding at least 3% of federal
contract dollars to HUBZone-certified companies each year
Figure I-18.
Opportunity Zones Overlay
DRAFT
Source: City of Yuma, Department of Community Development.
ROOT POLICY RESEARCH SECTION I, PAGE 25

Figure I-19.
HUB Zones Overlay
DRAFT
Source: City of Yuma, Department of Community Development.
ROOT POLICY RESEARCH SECTION I, PAGE 26

SECTION II.
COMMUNITY CONSULTATION
DRAFT

SECTION II.
Community Consultation
The community consultation aimed to collect feedback from both residents and businesses
within the NRSA area. These efforts specifically targeted the expansion zone to engage with
new residents and businesses that would benefit from the NRSA extension. This initiative
aims to enhance the ongoing community engagement efforts that have been in place in the
original Mesa Heights NRSA area since its inception.
Community engagement efforts included:
 A community meeting held at Palmcroft Elementary School on September 10th, 2025.
Residents were invited to the meeting via a postcard that was mailed to every
residential and commercial unit (3,278 address points) in the expansion area and a
robocall sent out by Palmcroft Elementary to parents on behalf of the City of Yuma.
 A resident survey that was available online and in paper format. Residents were
invited to participate via a postcard that was mailed to every residential and
commercial unit (3,278 address points) in the expansion area.
DRAFT
 A business survey that was available online and in paper format. Business owners
were invited to participate via a postcard that was mailed to every residential and
commercial unit (3,278 address points) in the expansion area.
This section summarizes the findings gathered through the different engagement efforts.
Community Meeting
The City of Yuma Department of Community Development, Neighborhood Services
Division, held a community meeting at the Palmcroft Elementary School on September
10th, 2025. Residents were invited to the meeting via a postcard that was mailed to every
residential and commercial unit (3,278 address points) in the expansion area and a robocall
sent out by Palmcroft Elementary to parents on behalf of the City of Yuma. Twenty-seven
residents attended the community meeting.
During the meeting, City Staff gave an overview of the Neighborhood Revitalization
Strategy Area (NRSA), highlighting its benefits and providing an update on the
achievements in the Mesa Heights NRSA since 2016. The staff also discussed the NRSA
expansion, outlining the process and timeline for this initiative. Attendees were informed
about how to stay involved throughout the planning process.
ROOT POLICY RESEARCH SECTION II, PAGE 1

During the public meeting, participants were invited to engage in two interactive activities
designed to capture neighborhood needs and guide future funding priorities.
Activity 1—Neighborhood needs. This activity asked residents to identify and share
the most pressing issues in their community. Participants added sticky notes to poster
boards organized by categories, including housing, community development, public
services, and economic development. This allowed attendees to highlight the greatest
needs in their neighborhoods and to discuss shared concerns with others.
Activity 2 —Funding priorities. In the second activity, residents were given ten tickets
to distribute among several improvement outcomes, each represented by a cup.
Participants "funded" the initiatives they believed were most important by placing their
tickets into the corresponding cups. This exercise illustrated the participants' desired
outcomes from investment, providing the city with an understanding of residents' top
funding priorities.
Housing. Community feedback for the Housing category highlighted a strong mix of
priorities, including affordability, neighborhood maintenance, as well as some opposition
to additional low-income housing development by a few participants. Many participants
expressed support for more opportunities for homeownership, such as programs to help
residents buy their first home, mobile-home repair subsidies, and efforts to legalize starter
homes and add denser housing types like townhomes and ADUs. At the same time, several
comments opposed further low-income housing construction—particularly in specific
DRAFT
locations—reflecting concerns about neighborhood change and concentration of
affordable units. Other resident input emphasized property maintenance and
infrastructure, such as alleyway improvements, neighborhood cleanup, and assistance for
homeowners who cannot afford major repairs.
In the funding prioritization activity, the strongest community preference (18 votes) was
that residents can afford to purchase a home, followed by support for expanding
affordable rental options for vulnerable (e.g., persons experiencing homelessness)
residents (7 votes) and resources to address housing discrimination (5 votes). Moderate
interest was expressed in improving accessibility for residents with disabilities (4 votes) and
ensuring that renters and homeowners live in safe, livable homes (4 and 2 votes,
respectively). Priorities with lower vote counts included displacement prevention, senior
housing options, and shelter access.
Overall, participants emphasized homeownership affordability and livable conditions as
top goals.
Community development. Community feedback in the Community Development
category revealed a range of concerns related to neighborhood improvement,
environmental quality, and safety. Residents raised issues such as illegal dumping in alleys,
the need for cleaner and safer public spaces, and worries about inadequate lighting,
flooding, and drainage in areas that become impassable during heavy rain.
ROOT POLICY RESEARCH SECTION II, PAGE 2

Participants also expressed a desire for more trees to provide shade, better maintenance
of existing green spaces, and action on vacant or underused land, particularly the parcel
behind CVS. There was interest in developing new and improved facilities for seniors and
after-school programs for children, highlighting the need for spaces that cater to multiple
age groups.
Additional comments pointed out ongoing maintenance problems, including unpleasant
odors at Ray Smucker Park and insufficient street lighting in areas prone to flooding. The
necessity for affordable transportation to educational facilities like AWC was emphasized,
along with a call for increased police presence to address speeding in the area.
In the funding prioritization activity, residents placed the highest emphasis on safe and
accessible streets and sidewalks, with 20 votes for improving streets to be “safe, accessible,
and welcoming” and 16 votes for sidewalks in good condition. Moderate priorities included
improving senior centers (5 votes), making community facilities accessible for older adults
and residents with disabilities (5 votes), and expanding access to new parks or recreation
centers (7 votes). Overall, the results reflect a strong community focus on neighborhood
cleanliness, mobility safety, and access to recreational and social facilities.
Public services. Feedback under the Public Services category emphasized the need for
improved infrastructure, safety, lighting, and neighborhood cleanliness, alongside access to
key supportive services. Residents highlighted concerns about poorly maintained alleys,
inadequate DRAFT street lighting, and drainage issues that cause flooding—particularly near
Madison Avenue and 1st Avenue. Comments also called for a greater police presence,
better street repair, and more attention to stray animal control and park maintenance,
including Ray Smucker Park, where residents expressed concerns about safety and odor.
In the funding prioritization activity, participants placed the highest priority on access to
mental health care services (8 votes) and equitable access to food (7 votes), indicating
strong community concern for health and basic needs. Overall, public service feedback
reflected two interconnected themes: the need for visible physical improvements (cleaner,
safer, better-lit streets and parks) and expanded social support infrastructure (mental
health care, food access, and connectivity). These priorities suggest that residents view
neighborhood wellbeing as dependent on both the quality of the physical environment and
the availability of essential community services.
Economic development. Community feedback on Economic Development focused
largely on revitalizing the neighborhood’s declining commercial areas and expanding
opportunities for small businesses and local employment. Residents expressed frustration
about the loss of neighborhood retail options over the years—mentioning once-thriving
shopping centers, grocery stores, and family businesses that have closed or relocated.
Comments called for reinvestment in vacant properties, such as the empty lot at 8th
Avenue and 32nd Street, and support for mixed-use or in-home business development to
ROOT POLICY RESEARCH SECTION II, PAGE 3

bring economic activity back into the area. A participant also raised the issue of high
property taxes as a barrier to economic stability.
In the funding prioritization activity, residents placed their highest support (5 votes each)
on expanding job training programs and increasing opportunities for small business
creation or expansion, highlighting interest in building local capacity and entrepreneurship.
Overall, the input reflects a desire to restore neighborhood vitality through people-focused
economic strategies—helping residents gain skills, start businesses, and reactivate long-
vacant commercial spaces to bring back the vibrancy and convenience the area once
enjoyed.
Resident Survey
Postcards containing the survey link were mailed to all known residential addresses (3,278)
in the target area. The survey was available online in English and Spanish between
September 1st and October 10th, 2025.
The survey collected input on neighborhood conditions, housing needs, safety, and
available services. The survey also collected data on household demographics, income,
tenure, and needed home repairs, then asked residents to evaluate the impact of crime
issues (such as graffiti, drugs, gang activity, burglary, and traffic problems) and
neighborhood conditions (such as abandoned vehicles, flooding, or substandard housing).
Additionally, DRAFT the survey explored perceptions of community services like affordable
housing, youth and adult programs, substance abuse programs, childcare, and public
transportation. Residents were asked to rate satisfaction with the City’s clean-up and
rehabilitation efforts—including housing rehabilitation, sidewalks, garbage collection, and
street lighting—and to provide observations of criminal activity. Finally, the survey
gathered perspectives on safety, law enforcement, and quality of life, including whether
residents feel safe in their homes, the overall condition of their neighborhood, years lived
in Mesa Heights, and the most important issue facing the neighborhood today.
The survey gathered 37 responses from residents. Most respondents were long-term
residents, having lived in the neighborhood for an average of 21 years. All participants
reported that their homes were built before 1985, with the majority indicating construction
dates prior to 1970. The vast majority of respondents lived in single-family homes and were
homeowners. Their average monthly payment was $1,435.
Approximately one-third of the respondents who disclosed their income reported earnings
of less than $60,000. The average household size was 2.77. However, about two-thirds of
the respondents indicated that their households consisted of one to two people.
Additionally, around two-thirds reported having household members aged over 60 years.
Housing and neighborhood conditions. Survey results indicate that most residents
view their homes positively but express more mixed opinions about overall neighborhood
ROOT POLICY RESEARCH SECTION II, PAGE 4

conditions. A majority—61% of respondents—rated the condition of their home as “Good,”
with another 33% rating it as “Fair” and only 6% describing it as “Poor.” This suggests that
most respondents feel their individual housing is in acceptable condition, reflecting stability
at the household level.
In contrast, perceptions of the broader neighborhood environment were less favorable.
Only 43% of respondents rated their neighborhood condition as “Good,” while 38%
described it as “Fair” and 19% as “Poor.” These responses highlight broader community
concerns, including maintenance, infrastructure, and public space conditions, even among
residents who are satisfied with their own homes. Overall, the findings suggest that
housing quality is relatively strong among survey participants, but environmental and
infrastructure issues may be impacting residents’ overall sense of well-being.
Survey participants were asked about the impact of various conditions on their
neighborhood. Survey participants highlighted drainage and flooding issues, with 32%
reporting a major impact and 44% a moderate one. Property maintenance issues, like
unkept yards and abandoned vehicles, were also significant, with 27% citing a major impact
and 45% a moderate one (Figure II-1).
Figure II-1.
How are the following
conditions impacting
your neighborhood? DRAFT
Note:
n=34.
Source:
NRSA Resident Survey.
Survey participants were also asked how satisfied they are with the City’s clean-up and
rehabilitation efforts, and responses indicated varying levels of satisfaction depending on
the type of service. The highest satisfaction was reported for garbage and litter
recollection, with 59% of respondents satisfied and another 35% finding it acceptable.
ROOT POLICY RESEARCH SECTION II, PAGE 5

In contrast, satisfaction was more moderate for housing rehabilitation, where 29% were
satisfied, 54% rated it acceptable, and 17% were dissatisfied.
Concerns were more pronounced for streets, alleys, and sidewalks, where only 9%
expressed satisfaction, and more than a third (38%) reported dissatisfaction. This reflects
recurring issues noted elsewhere in the survey regarding flooding, drainage, and street
maintenance. Similarly, street lighting drew mixed reviews: 24% were satisfied, but 36%
were dissatisfied.
Figure II-2.
How satisfied are you
with the City of Yuma's
clean-up and
rehabilitation efforts?
Note:
n=34.
Source:
NRSA Resident Survey.
DRAFT
Service availability. Survey results (Figure II-3) on service availability suggest that
residents view access to key community services positively overall. The majority of
respondents rated affordable housing availability favorably, with 81% describing it as good
or fair, followed closely by public transportation services (77%)—indicating that basic
housing and transportation needs are relatively well served.
Access to adult services such as health, educational, and recreational programs (75%) and
youth services (70%) also received strong ratings, showing that residents perceive
opportunities for engagement and support across different age groups. Similarly, day care
facilities were rated positively by 70% of respondents.
However, lower satisfaction levels were recorded for substance abuse programs (64%) and
family counseling (63%), suggesting that residents see a need for greater investment in
mental health and family support systems. Overall, these findings indicate that while
housing, transportation, and general community services are viewed as accessible, social
ROOT POLICY RESEARCH SECTION II, PAGE 6

and behavioral health programs could be strengthened to meet broader family and
wellness needs in the community.
Figure II-3.
Access to: % Good or Fair
How would you rate
the availability of the Affordable Housing 81%
following services in
your community? (% Public Transportation Services 77%
Good or Fair) Adult Services - Health, Educational,
75%
Recreational
Note:
Youth Services - Health, Educational,
n=32. 70%
Recreational
Source: Day Care Facilities 70%
NRSA Resident Survey.
Substance Abuse Programs 64%
Family Counseling 63%
Neighborhood safety. Figure II-4 shows survey results about crime-related
neighborhood impacts. Residents are most affected by issues tied to traffic safety,
trespassing, and stray animals, while more serious crimes such as burglary, gang activity,
and domestic violence are less frequently perceived as major problems.
DRAFT
The most common concern was vehicle traffic problems—particularly speeding and cut-
through traffic in alleys—with 31% of respondents reporting a major impact and another
34% noting a moderate impact. Trespassing and alley activity followed closely, affecting a
combined 61% of residents to some degree. Stray animals were also mentioned, with 58%
citing a moderate or major impact, suggesting that animal control and alley management
are important neighborhood issues.
Fewer residents reported major impacts from violent or drug-related activity: only 18%
identified drugs or gang activity as major concerns, and over 60% said these had little or no
impact. Graffiti and vandalism (16% major, 47% moderate) and robbery/burglary (10%
major, 45% moderate) were viewed as moderate, recurring issues, but not as severe as
traffic and nuisance-related problems.
ROOT POLICY RESEARCH SECTION II, PAGE 7

Figure II-4.
What impact do the
following crime
issues have on your
neighborhood?
Note:
n=32.
Source:
NRSA Resident Survey.
DRAFT
A large majority—84% of respondents—reported feeling safe in their homes, while only 6%
said they did not, and about 9% were unsure. Even more respondents expressed
confidence in engaging with police: 91% said they feel comfortable contacting or reporting
matters to law enforcement, compared with just 6% who do not.
Main issues and recommendations. Resident feedback from open-ended responses
underscored recurring neighborhood challenges related to infrastructure, safety, and
maintenance, alongside a range of localized quality-of-life concerns.
The most prevalent issue mentioned across surveys was drainage and flooding.
Respondents repeatedly described flooding along Madison Avenue, 1st Avenue, Fern Drive,
and Salana, with runoff collecting debris and mud in front of homes. Related infrastructure
issues—such as poorly maintained alleys, narrow streets, and aging drainage systems—
were also common. Many residents called for better street lighting, noting dark conditions
that contribute to both safety and visibility concerns.
ROOT POLICY RESEARCH SECTION II, PAGE 8

Traffic and safety emerged as additional priorities. Residents cited speeding, heavy traffic
volumes, and dangerous crossings, particularly near schools and major intersections like
Avenue A and 28th Street. The need for speed bumps, crosswalk improvements, and
enforcement of traffic laws was highlighted to protect pedestrians and children walking to
school.
Concerns about neighborhood cleanliness and code enforcement were also significant.
Residents pointed to dumping, overgrown yards, abandoned vehicles, and neglected
properties as ongoing problems that harm the neighborhood’s appearance.
Specific suggestions for neighborhood improvement included:
 Installing or repairing drainage systems along Madison Avenue, 1st Avenue, Fern
Drive, and Salana, where flooding and pooling are persistent.
 Cleaning and maintaining alleys and sewer lines to prevent water accumulation and
odor problems.
 Regrading streets and repairing curbs to improve runoff flow and reduce standing
water.
 Adding speed bumps and clearer signage on high-traffic residential streets like 26th
Street, Avenue A, and 28th Street.
 Improving crosswalks and pedestrian safety, especially near Kofa High School and
DRAFT
parks.
 Reducing congestion from school traffic and commuter cut-through routes.
 Installing brighter, more effective streetlights.
 Removing abandoned vehicles, junk, and furniture from alleys and yards. Increasing
regular alley clean-up and maintenance schedules.
 Enforcing upkeep of vacant or deteriorated properties and trailer parks that impact
surrounding neighborhoods.
 More visible police patrols, particularly near parks, liquor stores, and alleyways where
loitering or disturbances occur. Addressing drug activity and public intoxication
through stronger enforcement or community partnerships.
 Implementing neighborhood watch programs to strengthen communication between
residents and law enforcement.
 Continued rehabilitation of Kofa Park and improved maintenance of public areas.
 Adding shade structures, tree planting, and better landscaping along residential
streets.
 Reinvesting in common areas and vacant lots to create safer, more attractive
environments.
ROOT POLICY RESEARCH SECTION II, PAGE 9

 Supporting community gatherings or social activities to build neighborhood pride and
engagement.
 Others emphasized that revitalization should focus on existing homeowners and
infrastructure, rather than new construction.
Business Survey
Postcards containing a survey link were mailed to all residential and commercial units
(3,278 address points) in the expansion area. Additionally, city staff visited 10 businesses in
person to promote the survey.1
Overall, the survey aimed to identify both the economic and physical barriers to local
business success and to determine how neighborhood revitalization efforts could better
support businesses in the area. The survey was available online in English and Spanish
between September 1st and November 30th, 2025.
The survey gathered 3 responses from organizations. All of them own the space they
occupy, and the buildings are 15 or more years old. They currently have no plans to expand
or relocate. All respondents consider the residents in the neighborhood to possess
employable skills.
Among neighborhood conditions impacting their organizations, crime, water and sewer,
zoning restrictions, building code enforcement, street lighting, and handicap accessibility
DRAFT
were noted by all 3. Responses to the question “What is the biggest issue facing the
neighborhood?” included overall traffic and potential graffiti or robbery, and traffic on
Arizona Ave.
Additional Outreach
On December 4, 2025, the City convened a stakeholder focus group to inform the
Consolidated Plan, including representation from Gila Vista Junior High School. The school
described its role as a community hub, offering not only academic programming but also
community athletics, parent support groups, and on-site medical and behavioral health
clinics and resource fairs. The school serves many households experiencing overcrowding
and multigenerational living arrangements, reflecting broader housing affordability
pressures in the area. With many parents working multiple jobs, extended family members
often step in to engage with the school when support is needed.
It was noted that low incomes limit students’ access to extracurricular opportunities,
despite the school’s efforts to keep activities affordable. Some students are unable to
participate in programs such as band due to the cost of instrument rentals, and teachers
frequently cover basic supplies and sports equipment out of pocket. While affordable
1 List of businesses visited in person found in the appendix.
ROOT POLICY RESEARCH SECTION II, PAGE 10

housing located near the school was cited as a positive asset, the broader affordability
challenges facing families were described as contributing to time constraints for parents
and difficult tradeoffs between household expenses and enrichment opportunities for
children. The need for a broader mix of housing options for families and workers,
expanded community partnerships to support youth opportunity, and reinvestment in
public facilities and schools, including restoring Kennedy Pool to service, was also
emphasized.
DRAFT
ROOT POLICY RESEARCH SECTION II, PAGE 11

SECTION III.
ASSESSMENT
DRAFT

SECTION III.
Assessment
The proposed NRSA is a neighborhood that offers both challenges and opportunities,
making it unique to the City of Yuma. This assessment will analyze information gathered
through data collection and community consultation by functional areas: Housing,
Business, and Overall Neighborhood Condition.
Housing
The NRSA continues to include substantial blocks of housing in generally stable condition,
particularly among single-family homes. Recent ACS data and permit records indicate
ongoing reinvestment in the housing stock, with rehabilitation efforts supported by both
public (CDBG, HACY) and private funding. Roofing, electrical, plumbing, HVAC, and interior
improvements are common, reflecting efforts to maintain habitability in an aging housing
stock. However, the concentration of older homes—most built before 1990—continues to
drive a higher need for rehabilitation, weatherization, and code compliance, particularly to
address energy inefficiency and utility cost burdens for low-income households.
Housing affordability pressures remain acute. The NRSA is predominantly renter-occupied
DRAFT
(64%), and housing cost burdens are high for both renters and owners. Sixty percent of
renters and a substantial share of homeowners—especially those with mortgages—pay
more than 30% of income toward housing. Overcrowding is more prevalent in the NRSA
than citywide, particularly among renters, reflecting unmet demand for family-sized rental
units. While rents and home values remain below citywide averages, very low incomes limit
affordability and reduce housing choices for many households. These conditions reinforce
the need for additional affordable rental options, pathways to homeownership, and
targeted assistance for rehabilitation and energy-efficiency upgrades.
Manufactured housing remains a significant vulnerability in the NRSA. A 2024 windshield
survey found that more than 70% of manufactured homes in the NRSA require major
repairs—far higher than the citywide rate—posing health, safety, and quality-of-life
concerns for residents. Addressing conditions in mobile home communities will require
targeted rehabilitation support, infrastructure upgrades, and partnerships with owners and
housing organizations to stabilize existing units and prevent further deterioration.
Vacant units and parcels present both challenges and opportunities. While overall vacancy
is lower in the NRSA than citywide, a higher share of vacant units fall into the “other vacant”
category, indicating off-market units due to disrepair, legal barriers, or abandonment.
These units reduce effective housing supply and contribute to blight, but also represent
opportunities for acquisition, rehabilitation, and infill development. The presence of City-
ROOT POLICY RESEARCH SECTION III, PAGE 1

owned vacant parcels—particularly those zoned for residential use—creates near-term
opportunities to support affordable and workforce housing development aligned with
neighborhood priorities.
Community engagement reinforces these housing needs and priorities. Residents
emphasized homeownership affordability, and livable housing conditions, and assistance
with repairs, alongside concerns about overcrowding and the condition of mobile homes. A
representative from a local school emphasized how housing instability and cost burdens
impact children's access to opportunities. Together, these findings point to a need for a
coordinated housing strategy focused on rehabilitation and weatherization of existing
homes, targeted investment in manufactured housing communities, expansion of rental
options, and pathways to homeownership—paired with infrastructure improvements that
support long-term neighborhood stability.
Businesses
The NRSA is anchored by a diverse business community concentrated along major
corridors. The area includes long-standing locally owned restaurants, retail shops,
professional services, medical offices, financial institutions, and automotive services, many
of which draw customers from across Yuma due to their central location and established
presence in the community. Schools and health-related employers remain among the
largest anchors in the area, contributing to economic activity and local employment.
DRAFT
The area also includes vacant and underutilized commercial parcels—such as sites near 8th
Avenue and 32nd Street—that residents and stakeholders identified as opportunities for
reinvestment. Community input emphasized interest in revitalizing declining commercial
areas, supporting small business creation and expansion, and encouraging mixed-use or
home-based businesses to reactivate long-vacant spaces. Residents prioritized job training
and small business support as key economic development strategies.
Overall, the NRSA has a resilient small business base, supported by strong local anchors
and a walkable, centrally located commercial environment. Continued reinvestment in
commercial buildings, targeted façade and code-compliance improvements, infrastructure
upgrades (lighting, sidewalks, accessibility), and coordinated small business support
programs will be critical to sustaining existing businesses and attracting new activity.
Overall Neighborhood Condition
The NRSA remains a neighborhood with deep historical and cultural roots, strong
multigenerational ties, and long-term residents who contribute to neighborhood stability.
The area includes residents across all age groups, with a slightly higher share of children
than the city overall, alongside a higher share of older adults. Schools and community
institutions serve as anchors, and most residents report feeling safe in their homes and
comfortable engaging with local law enforcement.
ROOT POLICY RESEARCH SECTION III, PAGE 2

While perceptions of serious violent crime and gang activity are low, residents identified
quality-of-life and safety concerns tied to traffic, trespassing, stray animals, graffiti, and
alley activity as more frequent challenges. Survey respondents reported that speeding,
traffic, and alley activity have the greatest impact on daily life, while drug and gang activity
were more often viewed as moderate or limited concerns. Neighborhood cleanliness and
property maintenance—such as dumping, overgrown yards, abandoned vehicles, and
deteriorated properties, including some manufactured housing communities—remain
visible concerns affecting neighborhood perception. Despite these concerns, residents
value the neighborhood's walkability and its access to transit, schools, parks, and services,
and many daily needs can be met within walking distance or by transit.
Physical conditions and infrastructure shape everyday experiences in the neighborhood.
Flooding and drainage issues, poorly maintained alleys, limited lighting, and street and
sidewalk conditions were repeatedly cited as barriers to safety and mobility, particularly
during heavy rains and near schools and parks. Traffic safety near schools and along major
corridors remains a concern, with residents calling for improved crossings, traffic calming,
and lighting to support safe walking and biking. While the area includes major recreational
assets—most notably Kennedy Park and the Joe Henry Optimist Center—stakeholders
noted ongoing needs for facility reinvestment, safer access routes, and expanded youth
and family programming, adult education (GED/English classes), and spaces for job fairs,
training, and community meetings. Reinvestment in public facilities—including restoring
and activating amenities at Kennedy Park—along with partnerships to co-locate services,
DRAFT
could help address this gap and strengthen the area.
Figure III-1 presents the neighborhood assets matrix. The matrix shows how a focused,
place-based strategy that pairs housing and commercial reinvestment with infrastructure
upgrades, safety improvements, and expanded community services can help reverse
deterioration and support long-term neighborhood stability.
ROOT POLICY RESEARCH SECTION III, PAGE 3

Figure III-1.
Neighborhood Assessment Matrix
Economic Condition Key Problems Opportunities
Residents Housing affordability pressures Development and preservation
Majority low- to moderate-
and high utility costs in aging of affordable, energy-efficient
income households
homes housing
Expanded youth and family
Higher poverty and Time constraints for families
programming through schools
unemployment than citywide working multiple jobs
and community partners
Job training, workforce
High housing cost burdens and
Limited access to upward pathways, and small business
overcrowding, especially among
mobility pathways development and
renters
entrepreneurship supports
Single-Family Pathways to affordable
Lower home values than Deferred maintenance and
Homes homeownership and wealth-
citywide rehabilitation needs
building
Housing rehabilitation and
Large share of homeowners High utility costs contributing to
weatherization programs to
without mortgages cost burdens
reduce ongoing housing costs
Limited resources for Targeted reinvestment near
Aging housing stock with energy
reinvestment among low-income schools, parks, and commercial
inefficiencies
owners corridors
Multi-Family
New affordable and workforce
Residential Lower rents than citywide Limited availability of affordable
housing development on
DRAFT average units due to demand
vacant/underutilized sites
High renter concentration and Aging buildings with Rental inspections to improve
strong demand maintenance needs quality standards
Preservation and rehabilitation
Predominantly smaller units High renter cost burdens and of existing multifamily housing,
(limited family-sized options) overcrowding and programs to support tenant
stability
Manufactured
Housing / Low-cost housing option for Very high share of units in major Targeted rehabilitation and
Mobile Home many households disrepair infrastructure upgrades
Parks
Long-term strategies to replace
Infrastructure deficiencies and
Many in non-conforming zoning severely deteriorated units with
health/safety concerns
safe, affordable housing
ROOT POLICY RESEARCH SECTION III, PAGE 4

Figure III-1.
Neighborhood Assessment Matrix (continued)
Economic Condition Key Problems Opportunities
Overall Strong small business base and
Predominantly low-income Drainage and flooding, poor alley
Neighborhood anchor institutions, central
households and street conditions
location with transit access
Aging residential and commercial Traffic safety concerns near Strategic infill and
structures schools and major corridors redevelopment on vacant parcels
Public investment in public
High cost burdens and Property maintenance, dumping,
facilities, streets, sidewalks,
infrastructure needs and stray animals
drainage, and lighting
Small Established, locally owned, long- Façade, code-compliance, and
Aging commercial buildings
Businesses standing businesses accessibility improvements
Central corridors with customer Traffic, parking, lighting, and Small business assistance and
traffic accessibility constraints reinvestment programs
Concerns about graffiti, Activation of vacant and
Underutilized commercial sites
vandalism, and crime perception underutilized commercial sites
DRAFT
ROOT POLICY RESEARCH SECTION III, PAGE 5

SECTION IV.
REVITALIZATION STRATEGIES: STRENGTHENING
HOUSING STABILITY AND ECONOMIC EMPOWERMENT
DRAFT

SECTION IV.
Revitalization Strategies: Strengthening
Housing Stability and Economic
Empowerment
The Neighborhood Revitalization Strategy Area (NRSA) will serve as a targeted geographic
area where the City may strategically deploy Community Development Block Grant (CDBG)
and HOME Investment Partnerships (HOME) funds to strengthen housing stability, improve
neighborhood conditions, and expand economic opportunity. This approach aims to layer
public and private resources to maximize impact.
The City’s foremost priority is to strengthen housing stability, recognizing that safe,
affordable, and secure housing is the foundation upon which families, neighborhoods, and
local economies thrive. Housing stability is not simply a social objective — it is an economic
imperative. When residents have access to stable housing, children perform better in
school, households experience improved health outcomes, and individuals are better
positioned to participate in and contribute to the workforce.
DRAFT
The City is committed to expanding access to affordable housing options, preserving
existing housing stock, preventing displacement, and supporting pathways to
homeownership. By investing in rehabilitation programs, strategic infill development, and
public-private partnerships, the City seeks to ensure that housing remains attainable for
low- and moderate-income households. Stabilizing families in their homes reduces
turnover, strengthens community ties, and fosters long-term neighborhood resilience.
Equally important is the City’s work to improve neighborhood conditions. Housing stability
cannot exist in isolation. Safe streets, functional infrastructure, code compliance, blight
mitigation, and accessible public amenities are essential components of a healthy
neighborhood ecosystem. The City will continue to address deteriorating properties, invest
in infrastructure improvements, and support community-driven revitalization efforts that
enhance safety, appearance, and overall quality of life. Strong neighborhoods reinforce
stable housing markets and encourage long-term investment.
Finally, the City seeks to expand economic opportunity, understanding that income stability
directly influences housing stability. By supporting workforce development, small business
growth, commercial corridor revitalization, and job creation initiatives, the City is creating
the conditions for upward mobility. Economic opportunity enables residents to afford
housing, build wealth, and remain rooted in their communities.
ROOT POLICY RESEARCH SECTION IV, PAGE 1

Consistent with HUD regulations under 24 CFR 91.215(e) and 24 CFR 570.208, the NRSA
allows the City to implement coordinated housing, infrastructure, and economic
development activities designed to increase investment, expand employment
opportunities for low- and moderate-income (LMI) persons, and stabilize property
conditions within the defined area.
Over the 5-year NRSA period, the City will track:
 Number of affordable housing units produced or preserved;
 Number of housing units rehabilitated;
 Outreach to owners of vacant or blighted properties;
 Number of jobs created or retained for LMI persons;
 Outreach and assistance to new and existing businesses; and
 Amount of private dollars leveraged.
The NRSA strategy is designed to create sustainable economic growth, stabilize
neighborhoods, and increase the long-term tax base within the defined area. The strategy
places housing stability at the center, supported by neighborhood revitalization and
economic development initiatives. Together, these efforts form an integrated approach
that promotes long-term community resilience, reduces vulnerability, and creates
pathways DRAFT to prosperity for all residents.
Strategy 1. Housing Production & Preservation
Goals/Objectives. Federal, State, and local funds will be strategically deployed within
the NRSA to:
 Support affordable rental housing development. The City will coordinate the use of
public infrastructure funds to attract private and federal investment to encourage
affordable housing development.
 Provide gap financing for LIHTC projects. Following the success of the Mesa Heights
and Vistara Apartments, the City aims to continue its support for additional affordable
housing projects within the NRSA and help build momentum for continued
revitalization.
 Assist CHDO-sponsored housing. Annually, 15% of the total HOME allocation must be
set aside for use by non-profit organizations designated as Community Housing
Development Organizations (CHDOs).
 Preserve naturally occurring affordable housing (rehab programs). Support
owner-occupied rehabilitation, lead hazard reduction, and related stabilization
ROOT POLICY RESEARCH SECTION IV, PAGE 2

activities to improve housing quality, protect occupant health and safety, and preserve
long-term affordability within the NRSA.
Leverage. The funding options for affordable housing include Low-Income Housing Tax
Credits (both 9% and 4%), resources from the State Housing Trust Fund, and assistance
from the Federal Home Loan Bank's Affordable Housing Program (AHP). Additionally,
financing can be secured through private equity and construction financing, along with
support from philanthropic and mission-driven capital initiatives. The City was recently
awarded a HUD Lead Hazard Reduction Grant to implement initiatives that reduce lead
exposure in homes and communities, ensuring safer living conditions. If lead paint hazards
are identified, they will be addressed by EPA-certified lead abatement contractors in
accordance with federal regulations. In addition, the City will provide required notices
regarding the hazards and risks of lead-based paint in both English and Spanish to all
program participants. Outreach and education efforts will prioritize households with young
children and older housing stock.
Outcomes. Over the next five years, the City aims to achieve significant outcomes in
housing development and community improvement. Outcomes include the production or
preservation of 250 affordable housing units to ensure that more families have access to
safe and stable homes. Additionally, the City plans to complete 15 housing rehabilitation
projects to enhance the quality of existing housing units. To further support the
community, the City will actively engage in outreach to the owners of vacant or blighted
properties, DRAFT encouraging them to take steps to revitalize these spaces and contribute to the
overall health of the neighborhood.
Strategy 2. Neighborhood Improvements & Safety
Goals/Objectives. CDBG funds and other available resources may support
neighborhood-level improvements that enhance safety, accessibility, housing stability, and
overall quality of life within the NRSA, including:
 Park and recreational facility improvements. The City may support improvements
to neighborhood parks and recreational facilities to enhance safety, accessibility, and
usability for low- and moderate-income residents.
 Street, sidewalk, and lighting improvements. The City may pursue eligible
infrastructure improvements such as street resurfacing, sidewalk repairs, ADA
accessibility upgrades, and street lighting enhancements to improve pedestrian and
vehicular safety, accessibility, and neighborhood connectivity.
 Code enforcement and blight mitigation. The City will continue proactive code
enforcement activities to address unsafe structures, property maintenance violations,
illegal dumping, and alley trash accumulation. These efforts protect public health and
safety, support housing stabilization, and reinforce prior revitalization investments
within the NRSA.
ROOT POLICY RESEARCH SECTION IV, PAGE 3

 Neighborhood cleanup and stabilization efforts. The City may support coordinated
cleanup initiatives and targeted improvements that reduce visible blight, improve
environmental conditions, and promote community pride.
Leverage. The City will coordinate CDBG investments with available local, state, and
federal funding sources, including General Fund resources, grant opportunities, and
partnerships with community organizations. Where feasible, neighborhood improvements
will be aligned with housing and economic initiatives to maximize revitalization impact
within the NRSA.
Outcomes. These investments are intended to enhance public health and safety,
reduce blight and visible deterioration, and improve accessibility and pedestrian safety
within the NRSA. By reinforcing housing stability and maintaining neighborhood conditions,
these efforts support long-term livability, community pride, and sustained revitalization.
Strategy 3. Small Business Assistance & Microenterprise
Support
Goals/Objectives. The NRSA provides regulatory flexibility that allows aggregation of
job creation within the strategy area, reducing administrative burden while still ensuring
LMI benefit compliance. Within the NRSA, CDBG funds may be used for:
 Small business façade improvement grants/loans. Through the Visual
Improvement DRAFT Program (VIP), the City will support exterior façade improvements for
local businesses within the NRSA. These upgrades will enhance the appearance of key
commercial properties and encourage shared responsibility for neighborhood
revitalization.
 Commercial rehabilitation loans. The City will seek opportunities to support
financing that facilitates business growth, property improvements, and economic
development.
 Microenterprise assistance (≤5 employees). The City will partner with local business
support organizations, lenders, and workforce partners to provide targeted technical
and financial assistance to microenterprises and start-ups
 Technical assistance and business planning support. In coordination with local
partners, the City will facilitate access to business planning, financial management,
marketing, and permitting assistance.
 Job creation/retention programs tied to LMI benefit. The City will explore options
to work with employers and local partners to align business assistance with hiring,
training, and retention of low- and moderate-income residents.
ROOT POLICY RESEARCH SECTION IV, PAGE 4

Leverage. The City will actively seek opportunities to utilize Small Business
Administration (SBA) 504/7(a) financing, local revolving loan funds, Arizona Commerce
Authority (ACA) programs, Opportunity Zone investments (if applicable), and private bank
participation to expand funding options.
Outcomes. Over the next five years, the City will coordinate outreach to 200 businesses
and will work with partners to provide assistance to qualifying and interested businesses.
The City anticipates that its investments will lead to the creation or retention of 50 jobs for
individuals with low to moderate incomes.
Strategy 4. Commercial Corridor Revitalization
Goals/Objectives. Programs and projects may support the following:
 Public infrastructure improvements (sidewalks, lighting, ADA upgrades). The City
will coordinate CDBG investments with its Capital Improvement Plan to prioritize
safety, accessibility, and connectivity improvements along key commercial corridors
and around priority redevelopment sites.
 Site preparation and environmental clearance. The City will support activities such
as environmental reviews, site assessments, and predevelopment planning to reduce
barriers to redevelopment, shorten project timelines, and improve site readiness for
commercial and mixed-use projects.
DRAFT
 Streetscape and placemaking improvements. The City will align streetscape,
landscaping, and other placemaking investments with the Capital Improvement Plan
to enhance the appearance and accessibility of commercial areas, increase small
business vitality, and create more inviting, walkable environments for residents and
visitors.
 Brownfield assessment and cleanup. The City will support environmental site
assessments, remediation planning, and cleanup activities to address contamination
on underutilized or blighted commercial parcels. These efforts will be coordinated with
EPA Brownfields resources and state environmental programs to remove
redevelopment barriers, reduce project risk, and return priority sites to productive
use.
Leverage. The City will proactively explore opportunities to utilize Environmental
Protection Agency (EPA) Brownfields Assessment and Cleanup Grants, Economic
Development Administration (EDA) Public Works or Economic Adjustment Assistance, state
infrastructure grants, Capital Improvement Program funds, New Market Tax Credits, and
private investment in development.
Outcomes. The intent is to create development-ready sites that attract private
commercial and mixed-use projects. Additionally, streetscape improvements will enhance
ROOT POLICY RESEARCH SECTION IV, PAGE 5

safety, accessibility, and walkability, strengthen the market viability of corridor properties,
support small business growth, and improve quality of life. Environmental assessment and
cleanup will remove barriers to redevelopment, shorten development timelines, and
reduce project risk for private and nonprofit developers.
Strategy 5. Workforce & Public Facility Investments
Goals/Objectives. Support public facilities and improvements that directly enhance
economic opportunity, utilizing Federal, State, and local funding, including:
 Workforce training facilities. The City will seek partnerships with local educational
institutions, non-profit organizations, employers, and training providers to support
facility improvements that expand access to job training aligned with local employer
needs and priority industries. The City will assess the feasibility of supporting the
development or expansion of shared incubator and community learning centers that
lower start-up costs, provide mentorship, and foster entrepreneurship within the
NRSA.
 Broadband expansion (if eligible). The City will explore funding opportunities from
the State of Arizona’s Commerce Authority’s newly created initiative: Connect to all AZ.
The City will also continue to work with internet service providers, regional broadband
initiatives, and state agencies to expand affordable, reliable broadband access.
 Infrastructure DRAFT supporting industrial or commercial development. The City will
coordinate CDBG investments with its Capital Improvement Plan and partner with
utilities, employers, and economic development organizations to deliver infrastructure
improvements that enable business attraction, expansion, and job creation in the
NRSA.
Leverage. The City will pursue EDA grants, Workforce Innovation and Opportunity Act
(WIOA) resources, Connect to all AZ, private institutional partnerships, and philanthropic
grants to support workforce initiatives and public facility investments.
Outcomes. These investments are intended to expand access to workforce training,
entrepreneurship support, and essential infrastructure in the NRSA, improving residents’
ability to connect to quality jobs and helping local businesses grow. Expected outcomes
include strengthening employer pipelines, increasing job creation and retention benefiting
LMI residents, and supporting long-term economic resilience within the NRSA.
Strategic Partners
Implementation of this strategy will rely on close coordination among relevant City
departments, public agencies, housing providers, supportive service organizations,
workforce and small business partners, educational institutions, utilities, and private
ROOT POLICY RESEARCH SECTION IV, PAGE 6

employers. These partners will support project identification, outreach to businesses and
residents, funding alignment, and program delivery.
Funding Considerations
COMMUNITY DEVELOPMENT BLOCK GRANT (CDBG)
The City of Yuma is a CDBG entitlement community which has witnessed firsthand the
power of focused spending. The success of the Carver Park NRSA and the Yuma High
Neighborhood revitalization plans is attributed to grassroots support, focusing CDBG
resources on neighborhood-specific goals.
The City is willing to dedicate its CDBG entitlement resources toward the NRSA and
implement the strategies outlined in this plan. The CDBG-funded programs of proactive
Code Enforcement will be dedicated to the target area. In conjunction with Code
Enforcement, resources will be dedicated to the removal of dilapidated structures, trash,
and debris, either through city enforcement or through cost-sharing with cooperative
landowners.
CDBG-funded rehabilitation of LMI owner-occupied structures will be focused on the NRSA
in two forms: a minor repair program, which helps owners with single-purpose code or
structural issues that stabilize the home and make it safe for occupancy, and a major repair
program, which gives complete rehabilitation or reconstruction to significantly deteriorated
properties. DRAFT
In addition to housing stabilization and code enforcement, CDBG funds may support other
eligible activities within the NRSA, including economic development initiatives, public
facility improvements, and neighborhood infrastructure projects, consistent with the
strategies outlined in this plan. All activities will be implemented in accordance with HUD
regulations and available funding levels.
CDBG-funded staff will focus outreach activities on the NRSA, and staff will seek funding
opportunities for all NRSA goals that lack financial resources and prepare grant
applications when appropriate.
HOME INVESTMENT PARTNERSHIP PROGRAM
Yuma County HOME Consortium (YCHC) was approved by HUD as a participating
jurisdiction to begin receiving HOME Investment Partnership funds in 2017 and each
subsequent year. Previously, these dollars were only available through the State of Arizona
in a competitive process. The City of Yuma is the lead entity for the YCHC. The consortium
includes the City of Yuma, Yuma County, City of Somerton, City of San Luis, and the Town of
Wellton. The primary objective of using HOME funds is to create and preserve affordable
housing for LMI residents, and these funds can be used throughout Yuma County. Within
the NRSA, HOME funds may be used to support affordable rental development,
ROOT POLICY RESEARCH SECTION IV, PAGE 7

rehabilitation activities, and other eligible housing initiatives that strengthen housing
stability and increase access to safe, decent housing.
LOW-INCOME HOUSING TAX CREDITS
Low Income Housing Tax Credit (LIHTC) program has proven to be an effective tool when
paired with HOME funds for the creation of affordable rental housing. In the NRSA area,
the Mesa Heights Apartments and Vistara Apartments have successfully increased the
availability of affordable housing. As the City of Yuma prepares to find affordable housing
for the residents of the NRSA, resources such as HOME and LIHTC are crucial and will
continue to be leveraged for the improvement of the NRSA area. Implementing this NRSA
plan will require a creative approach to funding options that meet housing needs.
INTEGRATED FINANCING STRATEGY
The NRSA will function as a platform for layering public and private resources to maximize
impact. By concentrating investments geographically, the City can:
 Reduce development risk
 Improve project feasibility (gap financing)
 Increase private sector confidence
DRAFT  Align infrastructure and housing investment
 Create measurable job growth within the strategy area
CDBG will primarily support catalytic public and economic development activities, while
HOME will address housing supply and affordability. Together, these funds create a
balanced revitalization approach that supports both businesses and residents.
ROOT POLICY RESEARCH SECTION IV, PAGE 8

APPENDIX.
DRAFT

Appendix
Mesa Heights NRSA Notable Accomplishments
Mesa Heights Apartments represents a significant affordable housing investment within
the Mesa Heights Neighborhood Revitalization Strategy Area (NRSA). The $13.85 million
development was financed primarily through the Low-Income Housing Tax Credit (LIHTC)
program, with support from the City of Yuma, including the donation of the Arizona Avenue
property.
The project created 58 affordable rental units supported by Section 8 Project-Based
Vouchers and serving households at or below 30–50% of Area Median Income (AMI). The
development also includes an on-site Resource Center to provide supportive services and
community programming for residents. Together, these investments expanded the supply
of deeply affordable housing and strengthened neighborhood stability within the NRSA.
Figure A-1.
Mesa Heights Apartments & Resource Center
DRAFT
ROOT POLICY RESEARCH APPENDIX, PAGE 1

Vistara Apartments reflects the City’s strategic use of targeted infrastructure investment
to support affordable housing development within the Mesa Heights NRSA. The City
committed $410,000 across three phases for infrastructure improvements, with the third
phase pending. Primarily financed through the Low Income Housing Tax Credit (LIHTC)
program, the development will deliver 236 affordable rental units upon completion.
By leveraging modest public infrastructure funds to attract significant private and federal
investment, the City expanded housing opportunities for low- and moderate-income
households. The success of this development, along with other neighborhood
improvements, has increased interest in additional affordable housing projects within the
NRSA and helped build momentum for continued revitalization.
Figure A-2.
Vistara Apartments Phases I-III
DRAFT
ROOT POLICY RESEARCH APPENDIX, PAGE 2

The City completed major infrastructure improvements along Harvard Street within
the Mesa Heights Neighborhood Revitalization Strategy Area (NRSA). The project included
installing a new sewer line, connecting 19 homes to the municipal sewer system,
abandoning aging septic systems, and repaving the roadway. In addition, 19 of those
homes received housing rehabilitation assistance to address plumbing and related health
and safety issues.
These improvements enhanced public health and modernized essential infrastructure
within the neighborhood. While the Harvard Street project represents significant progress,
other areas within the NRSA continue to require infrastructure upgrades, supporting the
need for ongoing investment.
Figure A-3.
Harvard Street Sewer & Road Project
DRAFT
ROOT POLICY RESEARCH APPENDIX, PAGE 3

The City implemented annual cleanup and dumpster assistance efforts within the Mesa
Heights NRSA to reduce blight and improve neighborhood conditions. Between Program
Years 2017 and 2021, more than 100 households received direct assistance through
dumpster services and removal of debris and inoperable vehicles. The City also organized
neighborhood-wide cleanup events to address trash in public areas and alleyways.
As a Low- and Moderate-Income Area (LMA) activity, these efforts benefited the entire
Mesa Heights neighborhood, serving approximately 4,770 residents. Together, these
initiatives improved neighborhood appearance, supported resident engagement, and
contributed to overall community pride within the NRSA.
Figure A-4.
Mesa Heights Cleanup and Dumpster Assistance Program
DRAFT
ROOT POLICY RESEARCH APPENDIX, PAGE 4

The City completed significant improvements to Joe Henry Park within the Mesa Heights
NRSA, enhancing an important community gathering space for neighborhood residents.
Improvements included upgrades to park facilities, lighting, restroom facilities, and
outdoor recreational areas, including the basketball courts.
The project was funded through a combination of Community Development Block Grant
(CDBG) funds, General Fund resources, and other grant funding sources, reflecting a
coordinated investment in the neighborhood. These enhancements improved safety,
accessibility, and overall park conditions for the approximately 4,770 residents of Mesa
Heights and contributed to a more suitable living environment within the NRSA.
Figure A-5.
Joe Henry Optimist Center - Park Improvements
DRAFT
ROOT POLICY RESEARCH APPENDIX, PAGE 5

Over the life of the Mesa Heights Neighborhood Revitalization Strategy Area (NRSA), the
City has provided ongoing owner-occupied housing rehabilitation assistance to low- and
moderate-income households. Through minor repairs, major rehabilitation, reconstruction,
and accessibility improvements, dozens of homes have been stabilized to address health
and safety concerns.
These investments have preserved aging housing stock and improved living conditions for
neighborhood residents. Continued demand for rehabilitation assistance demonstrates
that additional work remains and supports the need for sustained investment within the
NRSA.
Figure A-6.
Owner-Occupied Housing Rehabilitation
DRAFT
ROOT POLICY RESEARCH APPENDIX, PAGE 6

Through the Visual Improvement Program (VIP), the City supported exterior façade
improvements for local businesses within the Mesa Heights Neighborhood Revitalization
Strategy Area (NRSA). The program covered up to 80 percent of eligible improvement costs,
with participating business owners contributing the remaining 20 percent. Improvements
were completed for Dave’s Upholstery, Laren’s Design Studio, and the Tropicana Motel.
These upgrades enhanced the appearance of key commercial properties and encouraged
shared responsibility for neighborhood revitalization.
Figure A-7.
Visual Improvement Program
DRAFT
Collectively, these investments have strengthened housing stability, improved
infrastructure, and enhanced neighborhood amenities within Mesa Heights. Continued
demand for rehabilitation services and increasing interest in affordable housing
development demonstrate that concentrated investment has generated momentum.
ROOT POLICY RESEARCH APPENDIX, PAGE 7

Renewal and expansion of the NRSA will allow the City to build upon this progress and
extend revitalization benefits to additional eligible areas
Complete Business List
Figure A-8.
NRSA Business List
Accommodation & Food Services
Mr Burros E 24th St Super 8 By Wyndham Yuma S Riley Ave
Taco Salsa S 4th Ave Country Boys Restaurant S 4th Ave
Yuma Bagel Co S 4th Ave Oriental House S 4th Ave
Bubba's BBQ S 4th Ave Royal Motor Inn Yuma S 4th Ave
Torch Lite Lodge S 4th Ave Jack in the Box S 4th Ave
Church's Texas Chicken S 4th Ave El Dorado Broadcasters W 28th St
The Coffee Bean S 4th Ave Eddie's Grill S 4th Ave
McDonald's S 4th Ave Chretin's Mexican Food E 16th St
Mariscos La Apoma S 4th Ave Wendy's E 16 Th St
Lucha Kombucha S 4th Ave Mobil Gas & Car Wash E 16 Th St
OYO Hotel Yuma AZ-I-8/US-95 S 4 Th Ave Yuma Wenzona Inc E 16 Th St
Takos and Beer S 4th Ave Village Inn Pizza Parlor E 16 Th St
Mi Ranchito S 4th Ave IHOP E 16 Th St
Angry Italian S 4th Ave Burger King E 16 Th St
The Crossing DRAFT S 4th Ave Dutch Bros Coffee S 4 Th Ave
Knights Inn Yuma S 4 Th Ave Plant B S 4 Th Ave
Papa-San Rice Bowl S 4 Th Ave Jack in the Box W 16 Th St
Pizza Hut S 4th Ave Subway S 4 Th Ave
Wing Street S 4th Ave Odalys Pub Grill S 4 Th Ave
Chevron Self Serve S 4th Ave Boba Lounge W Catalina Dr
Strip It Bare S 1st Ave Little Caesars W Catalina Dr
Sweet Sips Lemonade S 1 St Ave The Impossible Shop S 4 Th Ave
Papa Johns S 4th Ave Starbucks S 4 Th Ave
la Resaca SEAFOOD BAR S 3rd Ave Dunkin' S 4 Th Ave
Wienerschnitzel S 4th Ave Wingstop W 32 Nd St
Blue Fin Sushi & Grill S 4th Ave McDonald's E 16 Th St
Firehouse Subs S 4th Ave Chipotle W Catalina Dr
Greengate Fresh LL LP S Letvin Ave Subway W 32 Nd St
Country Club Mobile Home
W Catalina Dr Asian Star-Yuma W 32 Nd St
Park & RV Resort
Budgetel Inn & Suites Yuma S Arizona Ave Nanuet Diner W 32 Nd St
Howard Johnson By
Electric Charging Station S Arizona Ave S 4 Th Ave
Wyndham Yuma
ROOT POLICY RESEARCH APPENDIX, PAGE 8

Administrative & Support and Waste Management and Remediation Services
Desert Document Shredders S Arizona Ave Hunter Employment S 4th Ave
Rural Arizona Engagement W 24th St Desert Web Exterminating W 17th Pl
On Tap Water Solutions E 21st St Dust-B-Gone W 17th St
Browns Collection Service S 4th Ave Suncom W 32 Nd St
Kinetico E 18 Th Pl
Agriculture Forestry Fishing & Hunting
Taylor Farms S Walnut Ave Barkley Co S Letvin Ave
Duda Farm Fresh Foods S 5 Th Ave Barkley AG Enterprises LLP S Letvin Ave
Yuma Mesa Fruit Growers
S Pacific Ave Top Flavor Farms Inc E 20 Th St
Association Shop
Barkley Seed Inc S Letvin Ave E & CJ Farms LLC W 32nd St
Barkley Farms S Letvin Ave
Arts Entertainment & Recreation
Wonder Kidz S Arizona Ave Smooth Rhythm Dance Yuma W Catalina Dr
Moores Martial Arts S Arizona Ave Get Air Trampoline Park S 4 Th Ave
Gymnastics World of Yuma E 20th St Arizona Classical Ballet W Palmcroft Dr
Beast Factory CrossFit W 19 Th St
Construction
Reddy Rents Most Everything S Arizona Ave Specialty Electric Service S Kennedy Ln
Ferguson HVAC Supply S Factor Ave Tumex Corporation S Kennedy Ln
Hache A/C W 25 Th St Loebig R A General Contractor S 1 St Ave
DRAFT
Ske Construction E 22nd St Allstar Installations E 18th Pl
Hansberger Refrigeration &
Roto-Rooter Plumbing S Arizona Ave E 18th Pl
Electric Co
All Affordable Plumbing S 2nd Ave Hansmark Inc E 18 Pl
Russell Sigler Inc E 21st St Sun Power Plumbing Inc E 18 Th Pl
Mac Electric Inc S Arizona Ave Armando's Painting 928 LLC S Madison Ave
Delta Diversified E 21st St Royal Electric W 17th Pl
DSR Roofing & Protective
Vital Roofing S Arizona Ave S 1st Ave
Coating LLC
Denny's Tile Co E 20th St Hacienda Homes LLC S Letvin Ave
One Hour Heating & Air
E 21st St Fathead Cooling LLC S Letvin Ave
Conditioning
Hyatt Refrigeration S Rail Ave Westmoor Electric Inc S Letvin Ave
Bozrah Builders Inc S Arizona Ave Shaw Electric Co S Letvin Ave
ZDR Concrete Cutting Inc E Palo Verde St Whitey Wiles Construction Co E 20th St
Sellers Crane Service E 21st St DPE Construction Inc. E 20 Th St
Sellers Enterprises Inc E 21st St Sun Bandit W 32nd St
Solar Steals S Factor Ave CEMEX E 20 Th St
Air Central Heating and
S Kennedy Ln Insultech LLC S Pacific Ave
Cooling
Viking Air Inc E 21st St
ROOT POLICY RESEARCH APPENDIX, PAGE 9

Education Services
C W McGraw Elementary
S Arizona Ave School For the Deaf & Blind S 4th Ave
School
Harvest Power Community
Gila Vista Junior High School S Arizona Ave E 18th St
Development Group
District 5-Area 2 Toastmasters S Arizona Ave Harvest Preparatory Academy E 18th St
Shear Skills School of
W 24 Th St Harvest Preparatory Academy S Arizona Ave
Cosmetology
Palmercroft Elementary
Yuma Christian Academy W 26 Th St W Palmcroft Dr
School
Learning Ladder S 4th Ave
Finance & Insurance
American Family Insurance E 24th St Azca Capital Investors LLC S Letvin Ave
DBR Investments Inc W 24 Th St Navy Federal Credit Union S Arizona Ave
Advance Cash S 4th Ave Notc W 28th St
MMI Money Management
S 4th Ave LibertyX Bitcoin ATM S 4th Ave
International
New York Life S 4th Ave Foremost Insurance W Catalina Dr
Best Choice Loan Solutions S 4th Ave Fogle Insurance Agency W Catalina Dr
American Family Insurance S Arizona Ave NOVA Financial & Investment W Catalina Dr
AgWest Farm Credit S 5 Th Ave LibertyX Bitcoin ATM E 16 Th St
Arizona Smart Cash S 4th Ave Wells Fargo E 16 Th St
Yuma Insurance DRAFT Inc. S 4th Ave Unicare Healthcare Inc W 16 Th St
loanDepot S 4th Ave Fred Loya Insurance S 4 Th Ave
OneAZ Credit Union W 28th St Check Into Cash S 4 Th Ave
Schofield Family Insurance S 8 Th Ave Con-Co Holdings LLC W 32nd St
Polley Financial Group S 4th Ave Southwest Investments Series W 32nd St
Western Arizona Bancorp Inc S 4th Ave Allied Cash Advance W 32 Nd St
OneAZ Credit Union S 4th Ave Western Union Agent Location W 32 Nd St
Avenir Financial S 1 St Ave Wealthcare Alliance LLC S Catalina Dr
Western Union Agent Location S 4th Ave CoinFlip Bitcoin ATM W 32 Nd St
Farmers Insurance S 4th Ave Wells Fargo Advisors W Catalina Dr
Western Financial Partners
S 3rd Ave Wells Fargo W Catalina Dr
LLC
Best Buy Insurance S 4th Ave Sonariz Financial W 32 Nd St
LibertyX Bitcoin ATM S 4th Ave American Family Insurance S 8th Ave
Primerica S 1st Ave
ROOT POLICY RESEARCH APPENDIX, PAGE 10

Health Care & Social Assistance
Consumer Direct Care Corebella Addiction Treatment
E 24th St S 1st Ave
Network Arizona & Suboxone Clinic
Dental Co of Yuma: Dr Jason
E 24 Th St Aiello Eye Institute W 28th St
Boeskin
Abrio Home Care E 24th St Yuma Surgery Center LLC W 28th St
Grifols Talecris-Plasma
Preschool Express E 24th St S 4 Th Ave
Donation Center
Haven Health Yuma S Arizona Ave Montero Chiropractic Clinic S 4 Th Ave
Acacia Hospice Care of Lake
E 24th St Harvest Preschool Childcare S 1st Ave
Havasu Inc
Acacia Hospice Care Inc E 24th St Harvest Preparatory Academy S 1st Ave
Acacia Medical Spa
E 24th St Fluid Energies Inc W 27th St
Corporation
Acacia Home Health Inc E 24th St Yuma Dentistry 4 Kids S 4th Ave
Southwest Dental Laboratory E 25th St Osman Khidir A MD W 27th St
Big Red Barn Preschool S Arizona Ave Yuma Cardiac Center PC W 27 Th St
National Community Health
W 24th St Yuma Foot Care S 8th Ave
Partners
On Trak Physical Therapy
AZ Counseling S Arizona Ave S 8th Ave
PLLC
Genoa Healthcare S Arizona Ave Up 2 Par Medical Clinic S 8th Ave
Assurance Health & Wellness S Arizona Ave Harris Family Dentistry W Catalina Dr
DRAFT
Med Evals W 24th St Palm Canyon Dermatology W Catalina Dr
Yuma Medical Transport W 24 Th St Companion Home Care W Catalina Dr
Boretoide Behavioral Health
Yuma East Headstart Center E 22nd St W 16 Th St
LLC
Arizona Avenue Dentistry S Arizona Ave AZ Sports Therapy S 4th Ave
Hotchickhair1/By Becky S 4th Ave Unicare Hospice Inc W 16 Th St
Healing Journey S Kennedy Ln Casa De Ninos E 16 Th St
Yuma Dental S 4th Ave Feseha Office W Catalina Dr
Preferred Homecare E 21st St Red Sea Heart Center W Catalina Dr
Smile-Services Maximizing S Arizona Ave Dr Habteab B Feseha MD W Catalina Dr
The Vein Center of Arizona S 4th Ave Women's Health S 8th Ave
Services Maximizing
Independent Living & S Arizona Ave CSL Plasma W Catalina Dr
Empowerment
Smile S Arizona Ave Nationwide Vision W 32 Nd St
Amity Home Care of Yuma S 4th Ave Primecare Central Clinic W 32 Nd St
Prime Care Urgent Care
Yuma Senior Living S 4th Ave W 32 Nd St
Faculty
Family Care Home Health &
W 20 Th St Heuser Chiropractic Office W 32 Nd St
Hospice LLC
Hand in Hand Christian
W 28th St Aponi Home Health Team W 32 Nd St
Preschool
Centene Corporation S 4th Ave Yuma Pre-School W 32 Nd St
AccentCare at Home W 28th St
ROOT POLICY RESEARCH APPENDIX, PAGE 11

Information
Entravision Communications E 24th St Boost Mobile By Main Wireless S 4th Ave
Yuma in Classifieds S Arizona Ave Production Allstars S 8 Th Ave
Yuma Sun S Arizona Ave Elite S 4th Ave
Fox Communications &
E 25th Pl Del Outdoor Advertising S Arizona Ave
Solutions
Victra-Verizon Authorized
Yuma High Speed Internet S 4th Ave S 4 Th Ave
Retailer
Kcfy S Rail Ave Metro by T-Mobile S Maple Ave
Kyrm S 3rd Ave Star 100.9 Request Line W 28th St
Lamar Outdoor Advertising E 21st St Kblu W 28th St
KSWT S 4th Ave 95.1 KTTI W 28th St
Gulf California Broadcasting S 4th Ave Time Warner Cable W 16 Th St
Boost Mobile Authorized
Kyma News 11 S 4th Ave S 4 Th Ave
Retailer
Chameleon Computer Service
Kecy News-Press & Gazette Co S 4 Th Ave W 32nd St
Inc
Fox S 4 Th Ave Allo Fiber W 32nd St
Yuma Broadcasting Co-Kyma- Cricket Wireless Authorized
S 4 Th Ave W 32 Nd St
DT Retailer
Prime Communications-AT&T
Kecy Fox 9 S 4 Th Ave W 32 Nd St
Authorized Retailer
Manufacturing
Fulton Distributing DRAFT E 24 Th St A M Copiers Inc S 4th Ave
Rocky's Cabinets S Madison Ave Sign Pro S Arizona Ave
Sun Graphics Printing Inc. S Arizona Ave Kris Kraft Cabinet Co S 1st Ave
Salty Dog Screen Printing S Virginia Dr Kaman Industrial Tech S 1st Ave
RM Graphics S 4th Ave 4BSolar & Roofing W 32nd St
Wow Electronics S 4 Th Ave
Real Estate and Rental & Leasing
La Mariposa Villas E 24th St Virginia Green Apartments S Virginia Dr
ERA Real Estate Matt Fischer
Mesa Heights Apartments S Arizona Ave S 4th Ave
Realtor
Crites & Associates Realtors W 24th St ERA Real Estate S 4th Ave
Crites & Associates Inc W 24th St El Encanto Apartments S 8 Th Ave
Reddy Rents S Factor Ave Griffin Realty S 4th Ave
Power House Realty W 24th St Wilshire Condos S 1st Ave
Yuma Home Park S Virginia Dr Desert Palms Mobile Estates W 28th St
Hirth Enterprises Inc S Arizona Ave Realty Executives S 1st Ave
U-Haul Neighborhood Dealer E 21 St Tcock Properties S 1 St Ave
Julian Realty Investments S 4th Ave Arkland Properties LLC S Catalina Dr
Shrader Realty S 4th Ave Catalina Square Apartments S Catalina Dr
Shrader Realty & Associates S 4th Ave Real Estate Appraisal Service W 32nd St
Taylor Yvonne & Associates
Zakm Hogan LLC S Arizona Ave W 32 Nd St
Realty
U-Haul Neighborhood Dealer S Factor Ave
ROOT POLICY RESEARCH APPENDIX, PAGE 12

Professional Scientific & Technical Services
Osman Engineering E 24th St Dawson Documents LLC S 4th Ave
Wayne A Pea Architects E 24th St Consultant Engineering S 4th Ave
Abrio Family Service &
E 24th St Computer Solutions of Yuma S 1st Ave
Supports
OneSource Distributors S Factor Ave Yolanda Tax Service S 1st Ave
JP Drake Enterprises LLC S Walnut Ave Desert Web Inc W 17th Pl
Legal Professional Service S 4th Ave Millennium Industrial Co Inc W 17th St
Camarena Law S 4th Ave CPA Financial Advantage PC W 28th St
Arviso Engineering Inc E 21st St West Consulting Inc S Letvin Ave
Geotechnical Testing Services
E 21st St Research Designed-Agriculture S Letvin Ave
Inc.
Aeroseal Pros S Rail Ave Pioneer Title Agency W 16 Th St
Fresh Terra Service LLC S Arizona Ave Lerner & Rowe S 4 Th Ave
Accurate Accounting S Arizona Ave Jackson Hewitt Tax Service S 4 Th Ave
Desert Control Systems E 21st St Allo Communications W 32nd St
Wattel & York Attorneys at
W 20 Th St H&R Block W 32 Nd St
Law
Innovations Parts Services S Factor Ave Coinstar W 32 Nd St
Misenhimer Alvazlan &
Prometric S 3rd Ave S Catalina Dr
Tennant
Law Office of Phil Hineman PC S 3rd Ave
Public Administration
DRAFT
USPS Collection Box S Arizona Ave Social Security Administration W 19 Th St
Rural Metro Fire Dept Inc S Arizona Ave US Probation & Parole Office W 19 Th St
US Shipping Point Inspection E 24th St Marshals Service United States W 19 Th St
Agriculture Dept E 24th St USPS Collection Box W 19 Th St
USPS Collection Box S 4th Ave Joe Henry Optimist Center S 1st Ave
Southwest Regional Co Op S 4th Ave USPS Collection Box S 1 St Ave
Arizona Plant Service Division S Arizona Ave Veterans Service Commission S 4th Ave
ROOT POLICY RESEARCH APPENDIX, PAGE 13

Retail Trade
Mattress Warehouse &
E 24th St Sherwin-Williams W 16 Th St
Furniture
Circle K S Arizona Ave Yuma Clothing W 16 Th St
Desert Health Mobility E 24 Th St Speedway E 16 Th St
Liberty Motorsports S Arizona Ave Blue Rhino E 16 Th St
Yuma Teaching Supplies S 4th Ave dd's DISCOUNTS W Catalina Dr
AutoZone S 4th Ave Dollar Tree W Catalina Dr
USA Pawn & Jewelry S 4th Ave Fast Eddies RC Hobbies W 16 Th St
Recreational Action W 27th Pl Rent-A-Center W 16 Th St
Stan's Grocery S 1 St Ave Del Sol IGA W 16 Th St
Central Valley Seeds Inc E 20th St Ross Dress For Less W Catalina Dr
Leslie's Swimming Pool
Gordie's Speed Center S Arizona Ave S 4 Th Ave
Supplies
Yuma Carpets E 18th Pl CosmoProf W Catalina Dr
Jeanie's Party & Costumes E 18th Pl Asian Store W Catalina Dr
Flooring America E 18th Pl Cheekie Boutique W Catalina Dr
Big Bob's Mattress Outlet S Arizona Ave 1 Dollar Store Plus W Catalina Dr
Yuma Safe Produce Council
Flooring America S Arizona Ave W 32nd St
Inc
Big Bob's Flooring Outlet S Arizona Ave Furniture Land LLC W 32nd St
Circle K S 8 Th Ave Albertsons W 32 Nd St
Ashley DRAFT S 4th Ave AmeriGas Propane Exchange W 32 Nd St
Walgreens S 4 Th Ave Paul Bensel Jewelers Inc W 32 Nd St
Blue Rhino S 4th Ave Boot Barn W 32 Nd St
AmeriGas Propane Exchange S 4th Ave Family Dollar W Catalina Dr
CVS Pharmacy S 4th Ave Big 5 Sporting Goods W Catalina Dr
Fast Cash Pawn S 4th Ave Rent-A-Center W 32 Nd St
Cash America Pawn S 4th Ave Yuma Beverage House W 32 Nd St
Superpawn S 4th Ave Yuma Thrift W 32 Nd St
Sharky's Backpacks & Luggage S 4th Ave Burlington S 4 Th Ave
Harbor Freight S 4 Th Ave Pep Boys W 32 Nd St
Speedway S 4th Ave Goodwill S 4 Th Ave
Blue Rhino S 4th Ave Circle K W 32 Nd St
Staples W 16 Th St
Transportation & Warehousing
UPS Drop Box S 4th Ave American Shuttle Express S 4th Ave
FedEx Drop Box S 4th Ave AAA Pink Cab W 18 Th St
Custom Truck One Source E 20th St Transdev E 17th Pl
Underhill Transfer Company
S Factor Ave UPS Access Point Location S 4th Ave
Inc
R & E Transport S Rail Ave UPS Alliance Shipping Partner W 16 Th St
Kukuks Warehouse Tereco Inc W 19 Th St USPS Collection Box W 16 Th St
Amazon Locker S 8 Th Ave The UPS Store W 32 Nd St
ROOT POLICY RESEARCH APPENDIX, PAGE 14

Wholesale Trade
Ferguson HVAC Air Cold Consolidated Electrical
S Factor Ave E 18th Pl
Supply Distributors
Yuma Winlectric Company E 21 St St Acme Pool & Spa Care S 4 Th Ave
Winwholesale Inc E 21st St A Touch of Glass of Yuma Inc S Arizona Ave
Precision Fire Protection
E 21st St Nikkis Chickies Farm S 1st Ave
Services Inc
Heating & Cooling Supply S Factor Ave AG Seed-08 LLC S Letvin Ave
Pacific Pride Cardlock S 4th Ave Fresh Avenue Partners S Letvin Ave
Window World E 21 St St Designing Windows & Doors W 17th St
Romer Beverage E 20th St Bitolas S Arizona Ave
Yuma Recycling Center E 20th St Sun of A Gun Cigars LLC S Arizona Ave
Eliminator Plumbing E 21st St Pacific Steel Inc E 20th St
Konica Minolta S Arizona Ave Valley Pride Inc S Letvin Ave
American Refrigeration Suppls S Kennedy Ln The Flower Mine S 8 Th Ave
Allphase Auto Glass S Arizona Ave Western Warehouse W 32 Nd St
ABC Supply E 19th St KC Sound Systems S Vista Ln
Unclassified / Other
Our Choice Human Services
E 24th St Frontier Village S 4th Ave
LLC
Bug Depot E 24th St Strong Beginnings LLC S 8 Th Ave
Wba Inc S Arizona Ave Leonard's Funding Resources W 16 Th St
DRAFT
Southwest Customs S Factor Ave DRB Mining Inc E 20 Th St
Goines Kevin E 21st St Elite Home Service USA S 4 Th Ave
Notion + Bloc Collective S 4th Ave Kellys Dream Brows S 4 Th Ave
Yuma Catch & Go Flag Football
S Arizona Ave Darcis LLC W 32nd St
Inc
Canyon State Water S Arizona Ave Solera Source Dynamics LLC W 32nd St
N W Modular Coal Power
Kactus Blossom Aesthetics S Arizona Ave W 32nd St
Plants
Simply Mobile Diagnostic
FHR Yuma Alf Operations LLC S 4th Ave W 32nd St
Imaging LLC
One Self Consulting LLC S 4 Th Ave
ROOT POLICY RESEARCH APPENDIX, PAGE 15

Other Services (except Public Administration)
Dave's Auto Glass &
S Walnut Ave Cat Pro S Rail Ave
Upholstery
Sierra Vista Presbyterian
Taggurr's Tattoos LLC E 24th St W 28th St
Church
Yuma Missionary Baptist
S Maple Ave Presbytery of Grand Canyon W 28th St
Church
Precision Automotive & Diesel
Campbell's Auto Service E 24th St S Arizona Ave
Transmission
Amazon Locker S Arizona Ave A and A Upholstery S 4th Ave
Korean American Presbyterian
S Maple Ave A & A Auto Glass S 4th Ave
Church of Yuma
Church of God of Prophecy S Maple Ave Antonio's Barber Shop S 4th Ave
Fenderville Collision S Madison Ave Adobe Massage Therapy E 18 Th Pl
Power House Church of God &
John's Auto Service E 22nd St S Arizona Ave
Christ
World Harvest Church of
Casa Sierra Vista Inc E 25th St E 18th St
Yuma
Yuma's Personal Touch All Saints Cremation Memorial
E 26th St E 17th Pl
Landscaping LLC Chapel
Yuma County Republicans W 24th St Cutting Edge Barbershop LLC S 4th Ave
Valvoline Instant Oil Change E 24 Th St Castorena Company LLC S Arizona Ave
Burge Locksmith Service LLC E 24th St Unzueta's Auto Repair S Arizona Ave
A Touch of Class E 24th St LifeSafer Ignition Interlock S Arizona Ave
DRAFT
Mendoza Washer & Dryer
E 24th St Yuma United Church of Christ S 4th Ave
Service
La Societe De Femmed Eastern Pet Resort Grooming
S Virginia Dr S 4th Ave
Cabana Nationale Inc Academy
Voiture Nationale La Societe
S Virginia Dr Classic Design Beauty Salon S 4th Ave
Des 40 Hommes Et 8 Chevaux
American Legion S Virginia Dr Romeo's Car Wash W 17th Pl
M & S Home Appliance LLC S Factor Ave Bighorn Car Wash W 17th Pl
Tangle Tamers Salon 1 S 4th Ave FTS Automotive Center S Arizona Ave
Happy Nail Salon S 4th Ave Posh Salon S 1st Ave
Yuma Baseball Academy Inc E 21st St New Direction Ministries S 1st Ave
Hammerhead Tattoo/Tattoos
AAA Yuma Locksmiths S 4th Ave S 1st Ave
By Joey
Immanuel Southern Baptist
E 24th St Elegant Nails & Spa S 4th Ave
Church
ROOT POLICY RESEARCH APPENDIX, PAGE 16

Upper Glass Window Cleaning S 1 St Ave Elite Tan Medspa & Salon S 4th Ave
First Pentecostal Church S 1 St Ave AAMCO S 1 St Ave
Bug Depot-Do It Yourself Pest S 4th Ave Central Church of Christ W 28th St
Arizona Barber Shop S 4th Ave Funeraria Del Angel W 28th St
Arizona Registrar of
S 4th Ave Yuma Cleaners LLC W Catalina Dr
Contractors
Lapels Dry Cleaning S 4th Ave Highlander Laundromat W Catalina Dr
Rafael's Hair Studio S 4th Ave In Style Beaty Salon W Catalina Dr
Yuma Pest Control Pros E 20th St EcoEnergy Solutions W Catalina Dr
Yuma Solar E 21st St CrossFit Hidden Valley S 4 Th Ave
The Church of Jesus Christ of
Team Yuma Pest E 21st St S 8 Th Ave
Latter-Day Saints
Yuma Pest & Termite Systems E 21st St San Diego Nails W Catalina Dr
American Federation of
S Arizona Ave Cali Pro Nails S 4 Th Ave
Government Employees
Yuma Pet Hotel & Resort LLC E 21st St Morningside Baptist Church S 8th Ave
MS O'S Look Sharp
S 4th Ave Today's Creative Nails W 32nd St
Barbershop
Pro Tech Automotive &
E 20th St Kids Cuddlekit Closet W 32nd St
Prfmce
Rockin Hair Studio S Arizona Ave CLK Inc W 32 Nd St
Chavez DRAFT Janitorial Services LLC S 4th Ave Crunch S 4 Th Ave
Trinity United Methodist
Erwin's Auto Doc S Arizona Ave S 8th Ave
Church
Creative Remembrance W Cactus Dr
As a part of engagement efforts, City staff visited several businesses within the proposed
new NRSA area to share information about the program and encourage them to complete
the survey. The in-person conversations were very positive. The business visited included:
Magic Mist Car Wash - 195 W 24th St, Get Air - 3121 S 4th Ave, Salty Dog - 2471 S Virginia
Dr., Fluid Energies - 777 W 27th St, Eddie's Grill - 2970 S 4th Ave, Sharkey's - 2816 S 4th Ave,
Batteries Plus - 2500 S 4th Ave, Jector's Too - 252 E 24th St, 1st Bank Yuma - 2799 S 4th Ave,
and Coffee Creation - 2607 S 4th Ave.
ROOT POLICY RESEARCH APPENDIX, PAGE 17

Community Engagement
Figure A-9.
NRSA Postcard
DRAFT
ROOT POLICY RESEARCH APPENDIX, PAGE 18

Figure A-10.
NRSA Landing Page
Figure A-11.
NRSA Surveys DRAFT QR Codes
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Palmcroft Elementary School – Robo Call sent out 9/8/25 at 7pm
Hello, this is a message from Palmcroft Elementary on behalf of the City of Yuma.
Join us for a Community Meeting on the Neighborhood Revitalization Strategy Area expansion,
Wednesday, September 10, from 6 to 7:30 p.m. at the Palmcroft Elementary Cafeteria.
Your input will help shape the future of our neighborhood. We hope to see you there!
Hola, este es un mensaje de la Escuela Primaria Palmcroft en nombre de la Ciudad de Yuma.
Acompáñenos a la Reunión Comunitaria sobre la expansión del Área de Estrategia de
Revitalización del Vecindario, el miercoles 10 de septiembre de 6 a 7:30 p.m. en la cafetería de la
Escuela Palmcroft.
Su opinión ayudará a dar forma al futuro de nuestro vecindario. ¡Esperamos verlo allí!
Figure A-12.
NRSA Community Meeting Needs Posters
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Figure A-13.
NRSA Resident Survey
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Figure A-14.
NRSA Business Survey
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