ALA SMOKEFREE CONTRACT AMENDMENT 5.PDF

CONTRACT NO: C-86-15-054-3-05 AMENDMENT NO: 5
AMENDMENT TO CONTRACT
Between
MARICOPA COUNTY
By and Through
DEPARTMENT OF PUBLIC HEALTH
And American Lung Association in Arizona,
an Arizona Corporation
I. The above named contract is hereby amended as specified below:
1.0. CONTRACT TERM:
1.1 extend the contract term for one (1) year, beginning on the 1st day of November, 2017 and
ending the 31th of October, 2018
6.28 INCORPORATION OF DOCUMENTS:
6.28.1 Exhibit A, Pricing, replace with the updated Exhibit A, Pricing, Budget Narrative for budget
period November 1, 2017 through October 31, 2018 and budget amount of $626,000;
6.28.2 Exhibit B, Scope of Work, Detailed Work Plan replace with an updated Exhibit B, Scope of Work,
Detailed Work Plan.
II. All other terms and conditions of the original contract and its amendments shall remain in full force
and effect.
IN WITNESS WHEREOF, the parties agree to the changes indicated herein:
FOR AND ON BEHALF OF FOR AND ON BEHALF OF
MARICOPA COUNTY AMERICAN LUNG ASSOCIATION
In ARIZONA, an Arizona Corporation
By: By:
Denny Barney, Chairman
Board of Supervisors
Date Date
ATTEST: ATTEST:
Clerk of the Board
Date Date
APPROVED AS TO FORM: APPROVED AS TO FORM:
Attorney for Maricopa County
Date Date
1

American Lung Association in Arizona
Smoke-Free Living
Exhibit A-Pricing
Budget Narrative
11/1/17 – 10/31/18
Personnel $401,020
Program Director, Mary Kurth: $61,911
Program Manager, Brenda Serna: $50,821
Program Manager, Dawn Preston: $48,000
Program Manager, Gayla Jensen: $48,000
Senior Program Coordinator, Rhea Shah: $42,000
Program Manager/Tucson, Emily Waldron: $50,190
Executive Director, Julie Reid: $5,200 (5% of annual salary)
Taxes and benefits calculated @ 31% of salary for full-time employees: $94,898
Contractual $66,000
Media contract with Strategy 48, including graphic design, development of marketing materials,
assistance with paid media placement, and assistance with social media
Facilitator staff and coalition training
Training and facilitation coalition/staff
Media $48,300
Graphic art
Social media buys
Web license, domain hosting, advanced analytics, social media tools, commercial email
marketing tools
Digital stories production
Travel $15,886
Mileage for Program Director and Managers to travel to meetings with stakeholders and partners
in Maricopa County + five outlying counties for relationship building, education, training, and
community events: ~750 miles/month

American Lung Association in Arizona
Smoke-Free Living
Hotel for Program Director and Managers to travel to outlying areas to provide education, build
relationships, conduct trainings and participate in community events:
Per diem for Director and Managers to travel to outlying areas:
Travel to attend NCTOH conference or other trainings
Supplies $26,781
Meeting expense for semi-annual educational events for multi-family decision makers: venue,
AV, materials:
Meeting expense for strategic planning session for ASFL Coalition: venue, AV, materials:
Educational and collateral materials
Printing and postage for collateral and educational materials
Office supplies
Trade show exhibits
Mobile phone allowance for field work for six staff members
Memberships, Dues, and Fees $7,860
Annual dues for Arizona Multi-housing Association, Affordable Housing Management
Association, National Association of Housing and Redevelopment Associates—local and
national
Exhibits and sponsorships: NAHRO conference, Affordable Housing Management Association
conference and AZ Dept. of Housing Forum
Registration conference fees for staff training (NAHRO/ASU Lodestar Seminars, National
Public Health)
Indirect
Calculated 15% of salaries and ERE $60,153
TOTAL $626,000

REVISED - EXHIBIT B, SCOPE OF WORK (Detailed Work Plan, 11/1/2017 – 10/31/18)
REVISED SCOPE OF WORK FOR 2018
AMENDMENT for the Arizona Lung Association for Year 4
Goal 1: Decrease Arizonan’s exposure to secondhand smoke in their homes by increasing
access to smoke-free multi-unit housing options with a minimum of 75 properties adopting
smoke-free policies.
Objective 1.1: By November 1, 2018, reach out to decision-makers’ in the multi-family
housing industry to provide education, resources and technical support leading to
improved indoor air quality in statewide and within Maricopa County multi-unit housing
properties.
Activity 1.1.1: Include the Arizona Public Housing Authorities (PHAs) as a
primary partner for this grant period; provide training sessions and technical
assistance to all PHAs in Arizona who currently are not in compliance with the
HUD rule or who request assistance.
Activity 1.1.1.1: Track Public Housing Authorities (PHA) activities
relative to the smoke-free (SF) rule adoption.
Activity 1.1.1.2: Present to Resident Advisory Boards - Presentations
should include at least 4 PHAs (2 in Maricopa Co., 2 statewide) Regarding
HUD ruling and ASFL partnership.
Activity 1.1.1.3: Present to Regional HUD Directors – Represent the
ASFL as the state endorsed partner to assist with instituting and promoting
SF policy within Arizona.
Activity 1.1.3: Plan, organize and execute educational events semi-annually for
decision makers’ in multi-family (MF) housing industry through professional
organizations such as Arizona Multihousing Association (AMA), Arizona
Housing Alliance, U.S. Department of Housing and Urban Development (HUD),
and the National Association of Housing and Redevelopment Officials (NAHRO).
Activity 1.1.4: Provide technical support to decision makers’ and property
managers in support of their transition to adopting no-smoking policy.
Activity 1.1.5: Ensure data from all SF policy implementation activities are
submitted into Salesforce.
Activity 1.1.6: Increase the number of smoke-free multi-family units in all
housing sectors statewide.
Activity 1.1.7: Continue to lead and support the Arizona Smoke-Free Living
Coalition by managing workgroups, and organizing large group meetings and
activities to expand the group’s reach and effectiveness.

REVISED - EXHIBIT B, SCOPE OF WORK (Detailed Work Plan, 11/1/2017 – 10/31/18)
Objective 1.2: By November 1, 2018, use the recently developed white paper,
marketing materials, subject matter experts and website information to advance state and
municipal policy options with the intent of increasing smoke-free multi-unit housing on:
Smoke-free ordinances, Tax credits/ incentives and Re-development financing credits.
Activity 1.2.1: Present information from SIRC developed “White Paper” to
ADHS, MCDPH and other organizations that have a need to know.
Activity 1.2.2: Work with media contractor to incorporate information into
collateral materials (fact sheets) and web site.
Activity 1.2.3: Incorporate information in educational presentations and
trainings for stakeholders and decision makers’ in MF housing industry.
Activity 1.2.4: Share info through professional organizations (AMA, AHA,
NAHRO).
Objective 1.3: By November 1, 2018, identify at least 5 counties outside of Maricopa
(tentatively Coconino, Yuma, Greenlee, Mohave, and Pima Counties) and engage
partners to provide training, resources and technical support leading to improved indoor
air quality in multi-unit properties statewide.
Activity 1.3.1: Conduct needs assessment to collect baseline data, identify needs
and resources related to MF housing.
Activity 1.3.2: Identify and develop relationships with local and statewide
stakeholders through in-person visits.
Activity 1.3.3: Plan, organize and execute educational events for community
partners in the five identified counties.
Activity 1.3.4: Provide technical support via in-person, telephone and online to
community partners who are involved in helping MF decision makers’ transition
to adopting no-smoking rules (additional on-site support as needed).
Activity 1.3.5: Develop relationships with decision makers’ in all counties
engaged in the work of improving indoor air quality; reach out to professional
and community organizations on a statewide basis to inform and engage
decision makers’.
Activity 1.3.6: Add at least 30 properties outside of Maricopa County to
the smoke-free policy LOI list.
Objective 1.4: Promote and refer smoking cessation requests for technical
assistance to the Arizona Smokers’ Helpline (ASHLine) cessation services.

REVISED - EXHIBIT B, SCOPE OF WORK (Detailed Work Plan, 11/1/2017 – 10/31/18)
Have a discussion with healthcare providers for ACCCHS, (ex: Mercy Care),
collaborate with providers on submitting a minimum of 60 active referrals to
ASHLine.
Activity 1.4.1: Provide ASHLine promotional materials to property
owners/managers with properties going smoke-free.
Activity 1.4.2: Include ASHLine information in all presentations to
housing decision makers’.
Activity 1.4.3: Ensure that ALA staff members are trained and committed
to making active referrals.
Objective 1.5: By November 1, 2018, provide a statewide grassroots forum for
members of the healthcare community, public health arena, and community
agencies invested in indoor air quality issues to identify community needs,
develop plans, share resources, and implement activities around creating smoke-
free environments.
Activity 1.5.1: Cultivate relationships with stakeholders/volunteers invested
in tobacco issues including residents in low-income communities, chambers
of commerce and health care professional associations.
Activity 1.5.2: Provide training opportunities to stakeholders.
Activity 1.5.3: Hold strategic planning session with key stakeholders to
evaluate coalition viability; ensure partners outside of Maricopa County are
included in efforts and activities of the forum.
Activity 1.5.3.1: Convene workgroups on behalf of the ASFL Coalition to
carry out day-to-day outreach and educational efforts statewide.
Activity 1.5.4: Hold a property management workshop in Maricopa County and at
least one other county within the state during this grant period.
Activity 1.5.5: Conduct outreach to apartment community decision makers’ via
trade shows, industry conferences, interfacing with professional associations, and
making sales calls to property management companies.
Goal 2: Increase awareness among the public, the healthcare community and decision
makers’ of the health risks and economic impact of poor air quality through social media
campaign, collateral material, and websites.
Objective 2.1: By November 1, 2018, build messaging and disseminate campaigns to
create a deeper understanding of the health risks associated with secondhand smoke
exposure beyond the “nuisance/annoyance” perception.

REVISED - EXHIBIT B, SCOPE OF WORK (Detailed Work Plan, 11/1/2017 – 10/31/18)
Activity 2.1.1: Work with media contractor to develop new messaging around
issues such as health risk (not annoyance), disclosure policies, licensing, and
childhood exposures to secondhand smoke.
Activity 2.1.2: Incorporate new messaging into presentations, web site,
collateral material, social media, and paid ads.
Activity 2.1.3: Engage ASFL Coalition members, healthcare professionals,
stakeholders/volunteers in writing letters to the editor and/or guest editorial
submissions.
Objective 2.2: By November 1, 2018, contribute resources and content to
www.AZSmokeFreeLiving.org to increase user traffic.
Activity 2.2.1: Stakeholders/ volunteers participating in the ASFL Coalition
will review the www.AZSmokeFreeLiving.org website and provide input and
updates on an ongoing basis.
Activity 2.2.2: Incorporate new messaging around issues such as disclosure
policies, licensing, and childhood exposures to second hand smoke; initiate and
organize awareness events via social media.
Activity 2.2.3: Continually add new data and resources to the
www.AZSmokeFreeLiving.org focused on indoor air quality, multi-unit
housing issues and resources, and secondhand smoke exposures in other
environments.
Activity 2.2.4: Develop and post new content such as video profiles of MF
housing apartment community residents, owners, and managers who have
transitioned to SF policy.
Activity 2.2.5: Develop new collateral material in support of new partnerships
(i.e., HUD).
Activity 2.2.6: Increase monthly unique visitors to
www.AZSmokeFreeLiving.org website by 10% (baseline 8/16 to 7/17 is
6,168).
Goal 3: Increase the number of existing Silver and Gold smoke-free properties within the
state by 30%.
Objective 3.1: By November 1, 2018, contact property professionals of smoke-free
properties with no rules on electronic/vaping devices to educate and support upgrades in
policies to include electronic/vaping devices, with the intent of increasing existing
policies quality.

REVISED - EXHIBIT B, SCOPE OF WORK (Detailed Work Plan, 11/1/2017 – 10/31/18)
Activity 3.1.1: Contact property professionals who haven't included
electronic/vaping devices in their SF policies.
Activity 3.1.2: Educate and support upgrades to SF policies to include
electronic/vaping devices.
Activity 3.1.3: Encourage these properties to move along the continuum to
written Silver or Gold smoke-free policies.