2017 GREATER PHOENIX ECONOMIC COUNCIL HANDOUTS.PDF
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THE FUTURE OF THE FINDINGS FROM AEROSPACE AND THE GREATER PHOENIX MARKET DEFENSE INDUSTRY INTELLIGENCE IN GREATER PHOENIX PROGRAM AEROSPACE & DEFENSE Overview REGIONAL OVERVIEW: The aerospace and defense industry is adapting and evolving in the face of significant budget cuts and reduced military spending. New opportunities have arisen in diverse sectors and 19,980 overseas markets have grown. In February 2013, the Greater Total Employment Phoenix Economic Council published, The State of Greater Phoenix's Aerospace and Defense Industry, a detailed report on the potential impacts of the 2011 Budget Control Act. 127 This updated report explores the current trends affecting the industry post-sequestration as well as future technology Companies developments that can drive growth and continue to diversify the nature of the aerospace industry in Greater Phoenix. sCes) Methodology $98,067 The findings and recommendations contained within the report Average Annual Wage are based on meetings, roundtables and questionnaires with 24 aerospace and defense companies in Greater Phoenix. Meetings were facilitated and attended by economic development professionals from the Greater Phoenix Economic Council's member communities as part of their business retention and AZ Ranked #1 expansion activities. Companies ranged in size from less than Aerospace Manufacturing 10 employees to 8,000 employees and came from a variety of Attractiveness by subsectors of the aerospace and defense industry. PricewaterhouseCoopers 2 N. Central Ave. Suite 2500 Phoenix, AZ 85004 0 _ For a copy of the full report, visit gpec.org/research-reports Greater Phoenix Tel. 602.256.7700 ECONOMIC COUNCIL gpec.org The Future of the Aerospace and Defense Industry in Greater Phoenix Key ThPmpc Findings were categorized into four major themes that cut across sectors. Recommendations for policy and program development to address the challenges are presented for each theme. Arizona was hit hard by sequestration, but firms are adapting to federal funding uncertainty. $8B FINDING RECOMMENDATION AZ DoD Prime Decreased military spending has encouraged Increase support for federal funding and Contract Dollars cost savings and new technology develop programs to help small businesses Received in 2015 development, while the unpredictability of produce efficiently and compete for federal funding has created challenges. government contracts. Industry growth is being fueled by international military and consumer spending. $2,872M FINDING RECOMMENDATION Greater Phoenix Exports are growing due to increased Promote global recognition of the Greater Aircraft Product and international military spending and new Phoenix region's aerospace and defense Parts Exports in 2014 emerging commercial markets overseas. industry to grow exports and foreign investments. o Emerging technologies are transforming the industry 00 through product development and process improvement. $14.41 FINDING RECOMMENDATION Global Internet Space exploration, additive manufacturing Market the innovative research, development of Things Market and sensors represent the next phase of and manufacturing taking place in the region by 2022 technology development, and Greater Phoenix and encourage new projects by modernizing the companies are competing in these sectors. economic development tools available to firms to invest in technology. Automation in manufacturing presents new workforce opportunities and challenges. 6,119 FINDING RECOMMENDATION AZ Aerospace and Manufacturing job growth has stalled, the Support Arizona's educational institutions to Defense Related industry's aging workforce lacks entry level grow the region's engineering talent, while Certificate and Degree workers, and increased automation will leveraging career and technical education Completions in 2015 require new and different skills. programs. For a copy of the full report, visit gpec.org/research-reports • V ..... • • : ... • • • • • ...... • . • .• . • • • • ..... • .. ' • • 00 000 0 0 000 0 00 00 000 00 00 000 0000 • l • I 0 • 000••• • o 6 • THE GLOBAL CITIES INITIATIVE, A JOINT PROJECT OF BROOKINGS AND JPMORGAN CHASE The Metro Phoenix Global and competitiveness on key Investment Plan examines the economic indicators. GREATER PHOENIX, USA challenges and opportunities for attracting and retaining In developing the plan, GPEC KEY STATS foreign direct investment in conducted interviews with Greater Phoenix, and develops local business, government strategies for establishing and community leaders. the region as a leader in the These interviews, along with Internet of Things (loT) and data from the Brookings 4.63M sensor technology applications. Institution, federal sources and Residents call Greater The initiatives outlined in the Maricopa Association of Phoenix Home the plan are designed to Governments, form the basis of (JobsEQ) encourage growth of the the critical findings in the plan. region's legacy and emerging loT assets and improve global Foreign direct investment readiness, trade, international brings added economic investment and the region's benefits to a region, beyond 1,573 competitiveness. those incurred by domestic FOEs Operating in business attraction. Foreign Greater Phoenix This strategic plan is an firms tend to be resilient, offer integral component of the high wage jobs and competitive Greater Phoenix region's benefits, contribute to a II/ =MP MI( participation in the Global region's innovation potential, (11! Cities Initiative, a joint project and provide access to global $18.5B of Brookings and JPMorgan research and development. Real Value of Exports Chase, designed to help These and other benefits (2015) metropolitan leaders advance represent a significant and grow their regional opportunity for Greater Phoenix economies by strengthening through regional alignment of international connections foreign attraction efforts. 123,392 Total Export G For a copy of the full report, visit gpec.org/research-reports Supported Jobs (2014) METRO PHOENIX GLOBAL INVESTMENT PLAN KEY FINDINGS These findings suggest that for Greater Phoenix, the opportunity lies in understanding where the region's legacy 1. Historically, foreign direct sectors are evolving and specializing in their emerging investment into Greater Phoenix has technologies, particularly in the semiconductor and aerospace not been aligned with the region's industries. By capitalizing on the region's existing supply aerospace and microelectronics chain, talented workforce and robust research capacity, clusters. Greater Phoenix has the opportunity to develop a meaningful, 2. The impending Internet of recognized global industry identity. Things (loT) revolution is creating new international investment opportunities for the region. STRATEGIES 3. Greater Phoenix is well positioned to capitalize on the evolution 1.Enhance the global competitiveness of the region's emerging and growth of sensor application industry clusters, starting with smart sensor applications. industries. 2. Launch a full service concierge platform, integrating attraction 4. Due to demographics and the structure of the region's economy, and aftercare for all new international companies and cluster foreign entry through mergers and anchor companies.. acquisitions will continue to grow over the next five to 10 years. 3. Promote a global partnership program that connects parties interested in joint ventures, acquisitions, or investment 5. Small expansions are becoming opportunities. a larger portion of domestic and international investment into 4. Enhance collaboration within and outside metro Phoenix to Greater Phoenix. capitalize on the region's connection to the CANAMEX trade 6. Many companies who initially corridor in order to support emerging sensor technology consider Greater Phoenix for companies and other advanced manufacturers. its low costs, business-friendly environment and market size, are drawn to the region for the Through the execution of this plan, the region is committed to exceptional quality of life. enhancing the competitiveness of domestic and foreign firms, promoting loT innovation, and launching a new brand for 7. Many international companies feel highly courted entering the market, Greater Phoenix. but seek additional connectivity after arriving. 8. Canada and Mexico are essential 2 N. Central Ave. partners for both trade relations and Suite 2500 long-term investment opportunities; Phoenix, AZ 85004 Europe and Asia are essential for Greater Phoenix TeL 602.256.7700 near-term FDI strategy. ECONOMIC COUNCIL gpec.org 0 For a copy of the full report, visit gpec.org/research-reports GREATER PHOENIX ECONOMIC COUNCIL AU I i Oii PLAN FISCAL YEAR 2018 Greater ECONOMIC Phoenix COUNCIL Attract and grow quality businesses and advocate for Greater Phoenix's competitiveness A LETTER FROM CHRIS CAMACHO President & CEO, Greater Phoenix Economic Council In fiscal year 2018, the Greater Phoenix Economic Council (GPEC) is set to carry out objectives that will continue to set the standard for best practices in economic development, and guide the positive trajectory of a strong, diverse economy. New and innovative research capabilities will drive the work of progressive marketing and communications strategies. And while our business attraction efforts will remain focused on targeted industry sectors and geographic areas, we will employ tactics to increase foreign direct investment and domestic attraction. As we continue to execute against the three-year strategic plan, the collective partnership between the business, education and community leaders in Greater Phoenix is more important now than ever. These strategies will allow us to implement forward-thinking practices that will shape the position we take as a market. It is the connected nature of our work that gives us the opportunity to set the course, and it is the lasting partnerships that give us room to succeed. Together, we can elevate the profile of the Greater Phoenix region, changing the narrative to one focused on the value of doing business here. The work we do now won't be immediate, but it will be lasting. ACTION PLAN 2018 2 METRICSd3UDGET FY18 CONTRACT TARGET STRETCH Payroll (in Millions) $326.60 $359.26 $413.15 Jobs 6,919 7,611 8,753 High Wage Jobs' 2,698 2,968 3,413 Average High Wage Salary $52,810 $58,678 $67,480 Qualified Prospects 229 252 277 Qualified International Prospects 38 42 46 GPEC Assists' 10 12 14 FOOTNOTES FOR THE METRICS: 1. High Wage Jobs: High wage jobs are those that are over 125% of the Maricopa County Median Wage (currently $44,700). 2 GPEC Assist: Companies that located in the region for which GPEC provided assistance that do not qualify as a locate, due to project size, for example; and would otherwise be listed as "non-reported locates." This replaces the Emerging Tech Assist metric from previous reports to better capture GPEC activities. FY 2017 REVENUES FORECAST VflIgg Public Funds $2,302,935 42.0% $2,329,000 42.7% $2,302,900 $26,100 1. 10/0 Private Funds 2,545,000 46.4% 2,707,000 49.7% 2,545,000 162,000 6.4% New Pledge Revenue 254,500 4.6% 250,000 4.6% 250,000 0.0% In-Kind Pledges 77,000 1.4% 64,500 1.2% 77,000 (12,500) (16.2%) Events & Programs 103,600 1.9% 99,700 1.8% 99,700 0.0% Sponsorships 114,369 2.1% 0.0% 50,000 (50,000) (100.0%) Grant Income 50,085 0.9% 0.0% 185,000 (185,000) (100.0%) Other 34,287 0.6% 1,300 0.0% 1,300 0.0% TOTAL REVENUES $5,481,776 100.0% $5,451,500 100.0% $5,510,900 $(59,400) (1.1%) , OPERATING EXPENDITURES Business Development 405,947 8.0% 384,900 7.0% 454,600 (69,700) (15.3%) Marketing 182,665 3.6% 226,400 4.1% 215,100 11,300 5.3% Research & Strategy 247,425 4.9% 272,500 4.9% 272,600 (100) (0.0%) External Relations 110,986 2.2% 190,200 3.4% 192,600 (2,400) (1.2%) Resource Management 260,481 5.1% 324,300 5.9% 218,200 106,100 48.6% Personnel 3,071,394 60.4% 3,070,700 55.5% 3,318,600 (247,900) (7.5%) Facilities 447,133 8.8% 877,000 15.9% 512,300 364,700 71.2% In-Kind 77,000 1.5% 64,500 1.2% 77,000 (12,500) (16.2%) Events & Programs 231,071 4.5% 120,000 2.2% 190,000 (70,000) (36.8%) TOTAL OPERATING EXPENDITURES 5,034,103 99.0% 5,530,500 100.0% 5,451,000 79,500 1.6% NON-OPERATING EXPENDITURES Grant Expenses 50,085 1.0% 0.0% - 100.0% Total Expenses $5,084,188 100.0% $5,530,500 100.0% $5,451,000 $79,500 1.5% Net Gain (Loss) $397,588 $(79,000) $59,900 $(138,900) Less: Capital Expenditures ($841,260) (15,000) (287,000) 272,000 Amortization of Deferred Rent (64,000) (110,000) 150,000 (260,000) Amortization of Capital Leases (10,500) (2,800) 2,800 Add: Depreciation 26,000 436,200 72,600 363,600 Changes from Operating Activities 41,125 42,225 (1,100) Net Cash Flows (492,172) 273,325 34,925 238,400 Beginning Cash 2,269,000 1,776,828 1,840,650 (63,822) ENDING CASH $1,776,828 $2,050,153 $1,875,575 $174,578 ACTION PLAN 2018 4 ACTION ITEMS FY2018 v STO\ S SUMMARY The core mission of GPEC to lead business attraction for Greater Phoenix will be supported by cutting-edge research and analytics methodologies as a way to increase new leads and drive deal flow. II Develop and utilize TACTICS unique analytic tools • Develop and implement a data analytics model to drive better marketing approaches as well as business attraction strategies and methodologies to drive both marketing With the support of research, continue the work of the Corporate 100 Program — which is focused on connecting approaches and with companies in GPEC's targeted industries in the Greater identification of Phoenix region with headquarters outside the market. business development • Conduct an evaluation of the industries that make up Greater outreach targets. Phoenix's base, to align our attraction strategies with the industries that will drive the region's future growth. Partner with the innovation and entrepreneurial ecosystem in Greater Phoenix to promote the innovation activity in the market to key venture capital firms as a channel for business development MEASURES AND MILESTONES STRATEGIC PLAN OBJECTIVES • 45% of prospects sourced • Attract more scalable through GREG direct enterprises in advanced prospect generation industries • Implement an analytics- driven business attraction model Analysis conducted of the region's current industry sectors, with recommendations for realignment of newly identified target industries ACTION PLAN 2018 6 Advance competitiveness priorities through regional collaboration SUMMARY Partnering with stakeholders in the public and private sector, GPEC will convey key messaging related to competitiveness issues. TACTICS As a result of the recommendations of the Competitiveness Council, inform key decision makers on necessary and relevant tools, and economic development programs related to competitiveness, focused on enhancing regional economic dynamism through intensifying innovation, and modern infrastructure Advocate for a coordinated and industry-driven regional workforce system with emphasis on career pathways for middle and high-skilled workers by supporting PEI's focus on workforce development, through stakeholder engagement and social outreach Build support for regional economic development issues — including transportation, entrepreneurship, and trade — across peer organizations with united messaging on key issues MEASURES AND MILESTONES Conduct ongoing meetings with identified top influencers in the region • Generate a strategy for using key market leaders as conduits to emerging companies in the region Partner with or lead 3 regional events focused on the innovation ecosystem, such as Venture Madness or Startup Week STRATEGIC PLAN OBJECTIVES Lead collaboration across peer organizations to leverage complementary assets and strengthen coordinated action Promote innovation and commercialization to support an advanced industry ecosystem Advocate for workforce development initiatives to support the growth of advanced industries Engage state and local policymakers on new economic development and competiveness concepts 7 artner with GPEC's member communities to evaluate community planning necessary for future projects, and enhance industry selling strategies through the development of cohesive messaging around the region's unique value propositions SUMMARY Together with the communities, GPEC will focus on key industry verticals in the Greater Phoenix region and refine the business development team's abilities to craft relevant narratives for business attraction. TACTICS Continue the Community Partnership Program to develop and inform cohesive regional economic development strategies Refine current and new use cases, value propositioning and industry diversification strategies Partner with the communities to mobilize strategic opportunities identified in Market Intelligence reports MEASURES AND MILESTONES Develop co-branded high impact district marketing pieces with communities as an outcome of CPP meetings Create and convey regional selling strategies across GPEC member communities Work with the member communities to respond to threats and opportunities discovered in Market Intelligence reports STRATEGIC PLAN OBJECTIVES Refine the consultative model with a focus on specialized expertise and knowledge Partner with communities to deploy a regional Market Intelligence system ACTION PLAN 2018 8 Target key audiences through strategic media lacement and digital platforms to enhance Greater Phoenix's brand and drive lea generation for business attraction SUMMARY Digital marketing strategies will be deployed to elevate GPEC's outreach and business attraction efforts. TACTICS Optimize the website to drive performance and lead generation Employ a marketing campaign focused on California, specific to high- growth and technology-based companies Implement lead-generation marketing through digital campaigns to increase direct sourced leads Continue a national and international media strategy around promoting the Greater Phoenix market position MEASURES AND MILESTONES • Deploy responsive content specific to California users on GPEC's website • Increase the average user session duration on the GPEC website Launch a regional blog to enhance market position and thought leadership presence STRATEGIC PLAN OBJECTIVES Engage targeted audiences through digital platforms to generate leads and establish GPEC as a thought leader and brand the region as a location of choice for Foreign Direct Investment 9 mplement strategies to heighten recognition of the Greater Phoenix region in targete industries and markets identified by the Metro hoenix Global Investment Plan SUMMARY Execution of the campaign, The Connected Place, to promote Greater Phoenix, USA globally. TACTICS Conduct an outbound business attraction strategy focused on Internet of Things (loT) and sensor technology enabled companies both nationally and internationally Enhance relationships with the region's largest trading partners to increase foreign direct investment (FDI) Brand the region as a hub for loT and sensor enabled technology companies Engage existing loT and sensor companies in the region to leverage international market connections MEASURES AND MILESTONES Establish a baseline for loT and sensor industry prospects Increase website visits to theconnectedplace.org Implementation of the FDI aftercare program Development of the Global Partnership Program Increase international traffic to GPEC website STRATEGIC PLAN OBJECTIVES • Brand the region as a location of choice for Foreign Direct Investment ACTION PLAN 2018 10 STAKEHOLDER ENGAGEMENT LEADERSHIP COUNCILS AND ADVISORY GROUPS The collec lye professional expertise of GPEC's councils and advisory groups help shape the organization's key initiatives, leverages connections to further job creation and competitiveness efforts and supports the implementation of programs. GPEC NEXT COMMUNITY BUILDING LEADERSHIP COUNCIL CONSORTIUM Advises GPEC leadership and Applies collective commercial the board on the development real estate experience to help of the strategic plan, annual capture business development action plan and metrics, opportunities and increase and the Washington, D.C. the region's transactional Executive Mission. capabilities. MAYORS AND INTERNATIONAL FiC] SUPERVISORS COUNCIL LEADERSHIP COUNCIL Convenes mayors of GPEC Advises on the direction and communities and county implementation of GPEC's supervisors for regular export and foreign direct updates on strategic investment efforts, and initiatives. provides guidance to increase program impacts. ECONOMIC DEVELOPMENT HEALTHCARE DIRECTORS TEAM INNOVATION COUNCIL Advises the GPEC President Works to advance healthcare & CEO, and staff on local and bioscience initiatives economic development trends, for the region and establish offers insight on the pulse of Greater Phoenix as a center city and town councils, and of excellence, anchored by partners with GPEC to finalize innovative assets and world- location decisions. class leadership. I i BOARD-LEVEL COMMITTEES BOARD OF EXECUTIVE PERFORMANCE DIRECTORS COMMITTEE COMMITTEE Provides oversight of the Acts on behalf of the board Evaluates the performance organization and helps of directors, advising on of the organization and the shape GPEC's influence as strategic direction and overall President & CEO. a regional thought leader. performance of annual goals. AUDIT AMBASSADORS COM MITTEE At the foundation of GPEC's engagement Assesses internal controls and oversees auditors and activity are Ambassadors, whose broad the annual audit. range of professional backgrounds lend critical assistance to regional business climate improvement and business development efforts. NOMINATING Ambassadors help communicate, COMMITTEE educate, and inform stakeholders, policy- Nominates the at-large makers, citizens and media about key directors and board officers, regional economic development issues. and recommends candidates to the board for approval, based on nominations received CERTIFIED AMBASSADORS from mayors and supervisors of member communities. Ambassadors who meet certain qualifications become certified to serve as an extension of the GPEC team and are given the opportunity to interface more closely with GPEC's staff and board on program initiatives and mission-critical efforts. FINANCE COMMITTEE Sets financial objectives AMBASSADOR STEERING COMMITTEE for the organization and Advises on strategic direction of the Ambassadors Program; recommends the annual designs activities relevant to and in support of GPEC's mission; budgets as part of the and, serves as a sounding board for emerging initiatives and Action Plan. supports implementation of programs. ACTION PLAN 2018 12 GPEC STAKEHOLDER MEMBER COMMUNITIES WICKENBURG try ALBUQUERQUE I LAS VEGAS CAREFREE PEORIA PHOENIX SCOTTSDALE 101 FOUNTAIN HILLS 51 I LOS ANGELES BUCKEYE 202 9'67 TOLLESON -1 MESA APACHE JUNCTION SKY HARBOR INTERNATIONAL AIRPORT GILBERT 202 AVONDALE CHANDLER QUEEN CREEK 347 itk I Distance in Miles i MARICOPA 0 5 10 CASANIRANDE I SAN DIEGO Balla I TUCSON 13 CHAIRMAN'S COUNCIL CORPORATE COUNCIL EXECUTIVE COUNCIL 05/22/2017 caps airt_ZYPe,;(1.kg ASI ARIZONA STATE 21M1:4 Alliance Bank of UNIVERSITY OF ARIZONA CcpperFirit as Insurance Companies t Curren CHASE 0 COX. WELLS FARGO National Bank MARICOPA DIRECTORS COUNCIL American Airlines Chicanos Por La Causa Freeport McMoRan Maracay Homes Polsinelli PC Arizona Cardinals CBRE Copper & Gold Mayo Clinic Quarles & Brady Arizona Diamondbacks Cousins Properties Goodwill of MidFirst Bank RED Development CentralArizona Bank of America Dignity Health Intel Corporation Mortenson Republic Media Banner Health DMB Associates Kitchell Northern Trust Squire Patton Boggs BBVA Compass Empire Southwest Knight Transportation OH Partners University of Phoenix Cancer Treatment Ernst & Young M Culinary Perkins Cole LLP Valley Metro Centers of America Phoenix Suns LEADERSHIP COUNCIL Aetna Daedalus Real JE Dunn Construction Phoenix Tratt Properties Estate Advisors Children'sHospital Alexander Building JLL of Arizona TriWest Healthcare Company Deloitte Renaissance Companies Alliance Layton Construction BDO Deutsch Architecture Rose Law Group TruPath Group Lee & Associates Blue Cross Blue Ryan Companies Turner Construction Shield of Arizona El Dorado Holdings Lewis Roca Rothgerber Savills-Studley University of Arizona BMO Harris Bank Equality Health Liberty Property Trust Siemens UPS Bryan Cave Facility Source Mainstreet Investment Skanska USA Building USAA Brycon Construction Gammage & Burnham M+W Group SmithGroup US Bank Caliente Construction Goodmans Interior Meritage Homes Structures Snell & Wilmer VanTrust Real Estate Celgene Corporation Nationwide Realty Green Loop Solutions Investors Southwest Airlines Via West Group CenturyLink Hensley Newmark Grubb Southwest Gas Weitz Company Colliers International Knight Frank Corporation Hines Wespac Construction Crescent Crown Okland Construction Sunbelt Holdings Distributing Homeowners Willmeng Construction Financial Group Opus Development The Plaza Companies Wist Office Products Cushman & Wakefield Company Honeywell Transwestern Commercial Services AMBASSADOR 3rd Story Architecture Avnet Clark Hill PLC Johnson Carlier MSS Air Products & BNSF Corporate Interior Keyser On Q Financial Chemicals Systems Bristol Global Mobility KTAR Osborn Maledon Archicon L.C. CoStar Group Architecture Bury Kutak Rock Resolution Copper DIRTT Mining Arizona Community Cenlar Landmark Companies Foundation Grant Thornton St. Clair Technologies Central Arizona Macerich Atmosphere Commerce Park Holualoa Companies Sunstate Equipment Commercial Interiors Merit Partners Company Clarius Partners IRIS USA Midwestern University ACTION PLAN 2018 14 2 N. Central Ave. Suite 2500 Phoenix, AZ 85004 602.256.7700 Greater Phoenix ECONOMIC COUNCIL gpec.org