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Public Facilities, Recreation, and Special Events LiVE! @ Murphy Park May 2021 Recap and FY 22 Downtown Events SEPTEMBER 14, 2021 2 LiVE! @ Murphy Park – May 2021 Recap Goal -Using live Entertainment to attract a consistent, diverse customer base to the downtown area. -Establish downtown as a destination and create foot traffic and repeat visits to downtown. 3 LiVE! @ Murphy Park – May 2021 Recap Approximately 7,500 guests attended the 16- night series Thursday average: 263 Friday average: 625 Saturday average: 688 Sunday average: 288 4 LiVE! @ Murphy Park – May 2021 Recap 5 LiVE! @ Murphy Park – May 2021 recap 6 LiVE! @ Murphy Park – May 2021 Recap 7 LiVE! @ Murphy Park – May 2021 Recap 8 LiVE! @ Murphy Park – May 2021 Recap 9 LiVE! @ Murphy Park – May 2021 Recap Economic Impact -Sales tax collections up almost $7,000 over the pre- COVID collections from May 2019. -This represents approximately $215,000 in increased taxable sales for the downtown merchants. 10 FY 22 Downtown Events * Does not include Fire, EMS, Transportation or Parks costs 11 FY 22 Downtown Events October 2021 LiVE! @ Murphy Park Thursday – Saturday 7-9 p.m. November 2021 Murphy Park Holiday Lights Friday, November 19 7 p.m. Movies by Moonlight Saturday, November 20 7 p.m. December 2021 Community performances Friday and Saturdays , until Christmas 7-9 p.m. Holiday Programming around the Downtown February 2022 The Chocolate Experience Glendale Civic Center February 12 and 13 LiVE! @ Murphy Park Dates and Times TBD March 2022 LiVE! @ Murphy Park Dates and Times TBD 12 FY 22 Downtown Events LiVE! @ Murphy Park October 2021 Thursday – Saturday 7-9 p.m. 14 nights of LiVE! entertainment February 2022 March 2022 13 FY 22 Downtown Events Murphy Park Holiday Lights 14 FY 22 Downtown Events QUESTIONS?