FY25 End-of-Year Report – Freedom Express

Freedom Express Annual Report F25 
Submitted by AllThrive 365 (formerly FSL) 
7/15/2025 
AllThrive 365 entered into an agreement with the Town of Wickenburg (TOW) on October 20, 
2014, to provide transportation services through the Freedom Express program. This 
partnership continues to deliver vital services to the Wickenburg senior community. 
In Fiscal Year 2025, Freedom Express maintained consistent service levels. The program 
provided a total of 6,417 rides to 575 senior riders, covering 26,104 miles at no charge to 
participants. While operations remained steady, the ongoing economic climate contributed to 
increased costs and a decline in donations. The changes in service data were not significant 
enough to warrant detailed reporting but continue to be monitored as part of overall program 
performance. 
The annual Salvation Army bell ringing fundraiser experienced a significant challenge this year. 
Safeway’s corporate office did not grant Salvation Army approval for bell ringing at any of its 
store locations, including Wickenburg. Since Safeway locations have traditionally generated the 
highest donations, this restriction had a major impact on fundraising efforts. As a result, only 
$8,957.55 was raised during FY25—a decrease of approximately 47 percent from the previous 
year.  
Freedom Express is currently operating at or near maximum capacity under existing staff and 
service hours. In order to expand the program’s reach or increase service availability, additional 
resources would be necessary. This includes extended operating hours, more staff, and 
increased funding. Despite these constraints, AllThrive 365 remains committed to working with 
the Town of Wickenburg to meet community transportation needs as effectively as possible. 
In addition to its regular services, Freedom Express supported several community events over 
the past year. The program provided transportation during Gold Rush Days, Wickenburg Fly-in 
& Classic Car Show, and the Town Academy, demonstrating its continued value and adaptability 
in serving the broader community. 
In November, the Town Council approved updates to the existing contract. Under the revised 
terms, the Town will now cover the expenses related to the vans and will retain the LTAFF II 
funding. A draft contract reflecting these changes was provided by the Town and approved by 
AllThrive 365. Although the contract has not yet been formally executed, the Town has honored 
the agreement by not billing AllThrive 365 for van expenses since the council’s approval. 
We sincerely appreciate the continued partnership and support from the Town of Wickenburg. 
Freedom Express remains dedicated to serving the residents of Wickenburg and looks forward 
to another successful year of collaboration and community impact.