Contract Exhibit B: DCCP Operating Plan
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Exhibit B Downtown Chandler Community Partnership 2022-23 Work Plan 1. Marketing and Promotion A. Promotional Events/Programs • Seasonal Events and Promotions: Winter, Spring, Summer, Fall • Events: Sippin’ Santa’s, Your Bacon Me Crazy Brunch Crawl, Sugarland, Downtown Chandler Farmers Market • Holiday campaign • Small Business Saturday • Holiday Décor/Seasonal Lighting • Event Partnerships – Fine Arts and Wine Festival • Serve on City Special Events Committee B. Downtown Marketing and Communications • Downtown map/brochures kept current and regularly updated • Seasonal Promotional Campaigns – Play and Patio – Channel Your Chill • Brand Campaign – Downtown Live! • Monthly Newsletters – Downtown Update (Stakeholders) and Downtown Dish (public) • Special Event Notifications/communications • Website kept current and regularly updated • Promote downtown parking options, both surface and garage • Social media • Kiosks/banners kept current and regularly updated • Collaborative marketing with downtown businesses • Online event calendar kept current regularly updated • Assist City in Communication efforts with Downtown Businesses and Property Owners 2. Safety and Beautification • Clean Team Services - 7 days a week – minimum 40 hours • Ambassador Program 2-3-month pilot program on the weekends during high visitor season. • Provide flower planting in pots along colonnade area and intersection of Frye and AZ. Ave/Boston/AZ Ave as needed. Exhibit B 3. Downtown Management • 6-Downtown Stakeholders Meetings • Minimum 9 Board Meetings • Annual Satisfaction survey • Monthly Financials • Bi-annual audit (odd years) • Annual Meeting • Annual Report • DCCP Workplan • DCCP Budget • EMSD Renewal • Advocate for Downtown projects, businesses and property owners • Liaison between stakeholders/City • Fundraising efforts for Special Programs/Projects