Minutes 3-11-25

City of Chandler — Regular Meeting (2025-04-08)

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Meeting Minutes 
Industrial Development Authority 
Regular Meeting 
 
March 11, 2025| 7:30 a.m. 
Chandler City Council Chambers 
88 E. Chicago Street, Chandler, AZ 
 
 
Call to Order 
The meeting was called to order by President Charles Ertl at 7:32 a.m. 
 
Roll Call 
Commission Attendance  
 
Staff Attendance 
President Charles Ertl 
 
 
Dawn Lang, Deputy City Manager | CFO 
Vice President William Nolde 
 
Kristi Smith, Financial Services Director  
Treasurer John Lok  
 
 
Julie Goucher, Accounting Senior Manager 
 
 
 
Director Lee Kroll  
 
 
Jenny Winkler, Assistant City Attorney 
 
 
 
 
 
 
Karla Lange, Management Assistant 
Chelsey Faggiano, Economic Development Project Mgr.  
Michael Winer, Economic Development Project Mgr. 
 
 
 
 
  
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
 
          
 
 
 
 
 
 
 
 
 
Other Attendees 
Zach Sakas, Bond Counsel, Greenberg Traurig, LLP 
 
 
 
 
 
 
 
 
 
Absent 
Secretary Shannon Wilson

Page 2 of 7 
 
Scheduled and Unscheduled Public Appearances 
None. 
 
Approval of Minutes 
1. 
Treasurer Lok moved to approve the January 14, 2025, Regular Meeting Minutes. 
Director Kroll seconded the motion. Motion approved unanimously (4-0). 
 
Briefing Items 
 
2. 
Ms. Goucher presented the Financials for December 2024 and January 2025, attached 
to these minutes as Exhibit A.  
  
3. 
Chandler Career Center Grant: The 2nd Quarter Chandler Career Center Grant was 
provided to the Board Members for their review, and Ms. Lang noted that all 
performance goals have been met or exceeded. There were no additional questions 
from the Board. 
 
4. 
Young Family and Professional Attraction Campaign Grant Application 
Presentation: Ms. Chelsey Faggiano introduced herself and presented the grant 
application details via a PowerPoint presentation attached to these minutes as Exhibit 
B.  
 
Responding to Treasurer Lok, Ms. Faggiano reported that the target audience for this 
campaign will be to young professionals, ages 21-35, graduating college outside of the 
state of Arizona, who are interested in moving to Chandler and starting a family.  
Additionally, the campaign will focus on spreading awareness about the great education 
that Chandler schools have to offer. She continued that the campaign will highlight the 
affordable cost of living, job opportunities and life style amenities that Chandler offers.   
Mr. Winer added that data supports decreasing enrollment in the local schools due to 
an increase in the age of the median population.   
 
Responding to Director Kroll, Ms. Faggiano stated that the Request for Proposal (RFP) to 
engage the marketing firm for this campaign will be open for all to apply and will not be 
limited to a Chandler firm.  They will be seeking a company that be the best and most 
affordable for the project. She offered that the project success will be measured by the 
click-through rate of the online campaign to include the number and location of the

Page 3 of 7 
 
landing page visitors.  Long term success will be measured by increasing enrollment 
rates at the local schools.  
 
5. 
Next Twenty Economic Vitality Report Grant Application Presentation: Mr. Michael 
Winer introduced himself and presented the grant application details via a PowerPoint 
presentation attached to these minutes as Exhibit C.  
Responding to Treasurer Lok, Mr. Winer stated that the output of the project would 
focus on what the future workforce needs of Chandler look like, where the economy is 
heading, and how Chandler positions its workforce, in partnership with higher 
education, to meet those needs in the future.  
Responding to President Ertl, Mr. Winer noted that the last Vitality report, completed in 
2007, is still referenced, but provided the most value in the first five to ten years after it 
was completed.  
Action Agenda 
6. 
Discuss and possible approval of the Young Family and Professional Attraction 
Campaign Grant Application: Vice President Nolde moved to approve the Young 
Family and Professional Attraction Grant Application and in connection with such 
approval, authorize further actions of the officers and agents of the Authority to 
complete the disbursement and monitoring of the grant.  Director Kroll seconded the 
motion. Motion approved unanimously (4-0).  The Board members additionally 
requested to receive quarterly reports provided by the project team, with a presentation 
to the Board upon completion of the project.  
 
7. 
Discuss and possible approval of the Next Twenty Economic Vitality Report Grant 
Application: Vice President Nolde moved to approve the Next Twenty Economic Vitality 
Report Grant Application and in connection with such approval, authorize further 
actions of the officers and agents of the Authority to complete the disbursement and 
monitoring of the grant.  Treasurer Lok seconded the motion. Motion approved 
unanimously (4-0). The Board members additionally requested to receive quarterly 
reports provided by the project team, with a presentation to the Board upon completion 
of the project.  
 
Member Comments/Announcement 
None. 
 
Calendar 
The next regular meeting will be held on Tuesday, April 8, 2025, at 7:30 a.m.

Page 4 of 7 
 
 
 
Informational Items 
None. 
 
Adjourn 
 
The meeting was adjourned at 8:25 a.m. 
 
 
___________________________ 
Charles Ertl, President

Page 5 of 7 
 
Exhibit A

CHANDLER INDUSTRIAL DEVELOPMENT AUTHORITY
STATEMENT OF NET POSITION
ASSETS
CURRENT ASSETS:
Cash in bank
372,188
$           
TOTAL CURRENT ASSETS
372,188
$             
OTHER ASSETS:
Investments
1,122,326
TOTAL OTHER ASSETS
1,122,326
TOTAL ASSETS
1,494,514
$          
LIABILITIES
CURRENT LIABILITIES:
Application deposits
3,000
TOTAL CURRENT LIABILITIES
3,000
TOTAL LIABILITIES
3,000
CAPITAL:
BEGINNING NET POSITION
1,325,396
$        
Year-to-date change in net position
166,118
ENDING NET POSITION
1,491,514
$          
DECEMBER 31, 2024

CHANDLER INDUSTRIAL DEVELOPMENT AUTHORITY
STATEMENT OF REVENUES, EXPENDITURES, AND CHANGES IN NET POSITION
6 Months Ended
December 31, 2024
OPERATING REVENUES:
     Annual Admin Fees (Tri-City Babtist Church)
-
$                
-
$                
     Annual Admin Fees (Intel)
140,539
          
140,539
          
     Other Revenue
7,418
              
10,418
            
TOTAL INCOME
147,957
          
150,957
          
TOTAL OPERATING REVENUES
147,957
          
150,957
          
OPERATING EXPENSES:
     Miscellaneous (Account Analysis
     Settlement Bank Charge, IRS  Filings)
190
                 
190
                 
     Grant Payment
9,100
              
9,100
              
TOTAL OPERATING EXPENSES
9,290
              
9,290
              
OPERATING INCOME (LOSS)
138,667
          
141,667
          
NONOPERATING REVENUE:
     Investment Income (LOSS)-Note 1
4,060
              
24,451
            
TOTAL NONOPERATING REVENUE
4,060
              
24,451
            
NET CHANGE IN NET POSITION
142,727
$        
166,118
$        
Note 1 - Interest Income (Loss) is as follows:
     Realized interest to date
4,060
              
24,451
            
     Effect of recording investments at amortized cost
-
                  
-
                  
December 31, 2024
December 31, 2024

CHANDLER INDUSTRIAL DEVELOPMENT AUTHORITY
STATEMENT OF NET POSITION
ASSETS
CURRENT ASSETS:
Cash in bank
108,770
$           
TOTAL CURRENT ASSETS
108,770
$             
OTHER ASSETS:
Investments
1,376,494
TOTAL OTHER ASSETS
1,376,494
TOTAL ASSETS
1,485,264
$          
LIABILITIES
CURRENT LIABILITIES:
Application deposits
3,000
TOTAL CURRENT LIABILITIES
3,000
TOTAL LIABILITIES
3,000
CAPITAL:
BEGINNING NET POSITION
1,325,396
$        
Year-to-date change in net position
156,868
ENDING NET POSITION
1,482,264
$          
JANUARY 31, 2025

CHANDLER INDUSTRIAL DEVELOPMENT AUTHORITY
STATEMENT OF REVENUES, EXPENDITURES, AND CHANGES IN NET POSITION
7 Months Ended
January 31, 2025
OPERATING REVENUES:
     Annual Admin Fees (Intel)
-
$                
140,539
$        
     Other Revenue
10,418
            
TOTAL INCOME
-
                  
150,957
          
TOTAL OPERATING REVENUES
-
                  
150,957
          
OPERATING EXPENSES:
     Refunded Admin Fees
6,000
$            
6,000
$            
     Legal Fees
7,418
              
7,418
              
     Miscellaneous (Account Analysis
     Settlement Bank Charge, IRS  Filings)
190
                 
     Grant Payment
-
                  
9,100
              
TOTAL OPERATING EXPENSES
13,418
            
22,708
            
OPERATING INCOME (LOSS)
(13,418)
           
128,249
          
NONOPERATING REVENUE:
     Investment Income (LOSS)-Note 1
4,168
              
28,619
            
TOTAL NONOPERATING REVENUE
4,168
              
28,619
            
NET CHANGE IN NET POSITION
(9,250)
$           
156,868
$        
Note 1 - Interest Income (Loss) is as follows:
     Realized interest to date
4,168
              
28,619
            
     Effect of recording investments at amortized cost
-
                  
-
                  
January 31, 2025
January 31, 2025

Page 6 of 7 
 
Exhibit B

IDA Grant Application | March 2025 |
Young Family and Professional 
Attraction Campaign

IDA Grant Request
Young Families/Professionals Marketing Campaign
2
•
The City of Chandler’s Economic Development Division is requesting a $150,000 grant 
award to launch a marketing campaign to attract young families and professionals to 
Chandler.
•
The city would contract with a full-
service marketing agency to plan and 
execute a multi-channel campaign.
•
The campaign would promote the many 
benefits of living in Chandler in 
collaboration with our school districts.

Campaign Importance
Young Families/Professionals Marketing Campaign
3
•
Proactively counteract demographic trends 
impacting our community, such as aging 
population and low birth rate.
•
School enrollment is projected to decline 
and there has already been some discussion 
of the  possibility of school closures. 
•
On a city level, slower growth and an aging 
population could affect future labor force 
availability, consumer spending, service 
expectations, and sustainability of municipal 
revenue streams.

Campaign Overview
Young Families/Professionals Marketing Campaign
4
•
This multi-channel campaign would include: 
•
Items to Note: 
•
This is very a niche audience we are looking to reach. 
•
Market research conducted by the selected marketing agency will help inform 
where this campaign ultimately lives and who exactly sees it.
Short and 
Long-form 
Videos
Social Media 
Posts and 
Ads
Digital 
and Print 
Ads
Campaign messaging 
to highlight the many 
advantages of living, 
working, and raising a 
family in Chandler.

Young Families/Professionals Marketing Campaign
5
Economic Development Division:
•
Project oversight
Project Team
Contracted Marketing Agency: 
•
Serve as the lead in planning overall 
campaign strategy and execution
Additional Stakeholders Include: 
•
Schools serving our community such as: 
•
Chandler Unified School District
•
Mesa Public Schools 
•
Kyrene Elementary School District
Chelsey Faggiano
Economic Development
Project Manager
Micah Miranda
Economic Development
Director

Young Families/Professionals Marketing Campaign
6
•
Upon notification of IDA grant award, the city will work quickly to issue a request for 
proposal to identify a qualified marketing agency to help strategize and execute this 
campaign.
•
It is expected that this campaign will span several years as it is focused on a challenge 
that cannot be fully address in the near-term.
Project Timeline
Mar.
Apr.
May
June
July
Aug.
Sep.
Oct.
Nov.
Dec.
Jan.
Feb.
IDA Grant Awarded
RFP Developed/Issued
Agency Onboarding
Asset Development
Campaign Approval
Campaign Launch

Young Families/Professionals Marketing Campaign
7
•
The $150,000 in grant funding requested would be used for video production and to 
launch the campaign utilizing digital ad buys. 
•
IDA grant funding is only being sought for the initial year what is anticipated to be a 
multi-year project. 
Funding Breakdown
Video and 
Campaign Asset 
Production
Digital Ad Buys
Total 
Funding Requested
$100,000
$50,000
$150,000

Thank you!  Questions?

Page 7 of 7 
 
Exhibit C

IDA Grant Application | March 2025 |
Next Twenty Economic Vitality Report

IDA Grant Request
Next Twenty Report
2
•
The City of Chandler’s Economic Development Division is requesting a $150,000 grant 
award from the Chandler IDA Board to prepare a 20-year economic vitality plan.
•
The city would contract with Arizona 
State University (ASU) to prepare the 
Next Twenty Economic Vitality Report.
•
The report would address multiple 
topics critical to Chandler’s future 
economic prosperity.
FDI Attraction
Economic Resilience
Land Use
Demographic Trends
Workforce Needs
Resident Recruitment

Long-Term Planning
Next Twenty Report
3
State law to update
every 10 years
Planning document
Last updated 2016
Update process 
kicking off now
Adoption in 2026
City initiated project
More of an economic 
development focus
Published in 2007
20-year outlook
Update needed for
next era of growth
•
The Next Twenty Economic Vitality Report would complement long-term planning 
efforts being undertaken for the 2026 Chandler General Plan Update.

Next Twenty Report
4
•
The Next Twenty Economic Vitality Report is an opportunity to:
Think
about big
issues
Consider
different
scenarios
Long-Term Planning
Develop
strategies &
action items
Envision 
Chandler’s
future
Bring
together
Stakeholders
•
There will be stakeholder meetings and IDA Board will be invited to participate.

Next Twenty Report
5
•
Economic Development Division:
•
Project oversight
Project Team
•
ASU Seidman Research Institute: 
•
Lead consultant 
•
Business research and economic consulting 
services group within ASU since 1985
•
Extensive list of clients
•
Thunderbird School of Global Management:
•
Foreign direct investment (FDI) strategy and 
implementation plan
•
4 – 6 students in Global Challenge Lab 
•
Consulting project for master’s program
Michael Winer
Economic Development
Project Manager
Micah Miranda
Economic Development
Director

Next Twenty Report
6
•
Upon notification of IDA grant award, the city will contract with the ASU Seidman 
Research Institute and confirm participation in Thunderbird’s Global Challenge Lab.
•
It is anticipated the report will take approximately six months to complete from the 
July 2025 project start date. A draft version will be presented to the IDA Board.
Project Timeline
Mar.
Apr.
May
June
July
Aug.
Sep.
Oct.
Nov.
Dec.
Jan.
Feb.
IDA Grant Awarded
Contract Preparation
Seidman Work
Thunderbird GCL
Draft Presentation
Final Report

Next Twenty Report
7
•
The $150,000 in grant funding would cover the contract with ASU’s Seidman Research 
Institute and financial obligations for participation in Thunderbird’s Global Challenge 
Lab (e.g., student transportation for on-site visits).
•
A draft scope of services with Seidman cost estimates has already been developed.
Funding Breakdown
ASU Seidman 
Research Institute 
Contract
Thunderbird Global 
Challenge Lab 
Expenses
Total 
Funding Requested
$145,000
$5,000
$150,000

Thank you!  Questions?