Chandler Flex Presentation

City of Chandler — Regular Meeting (2025-05-21)

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Chandler Flex
Offering affordable and accessible on-demand rides for 
the community
May 21, 2025

Proprietary & Confidential. 
1.Introductions
2.Recap of the last few months 
3.Ideas for Success
4. Hear from you
2
Agenda

Proprietary & Confidential. 
Joe Martin
Partner Success Director
Ana Santos
General Manager
3
George Wilson
Field Manager
Nicolas Marin
Partner Success Manager
Introductions
Daniele Bourne
Territory Lead AZ
Dorothy Mitchell
Partner Success Principal

Proprietary & Confidential. 
800+
Partners
40
Countries
165M
Rides Served
Via is the world’s leading provider of advanced public mobility solutions
4
Via Update

Proprietary & Confidential. 
We partner with dozens of cities and transit agencies across the 
Southwest
●More than 90 major public transit agencies, cities, 
universities, and corporate partners 
●8.5 M+ rides delivered, with an average ride 
rating of 4.8/5
●5, soon to be 6, microtransit & paratransit 
deployments in Arizona
●Remix is used to plan service changes in 3 other 
AZ cities
●Partnerships with state-level agencies, including 
Caltrans, CALSTART, and California Air Resources 
Board 
Upcoming launches:

Via. Proprietary & Confidential        6
Via specializes in taking over transit networks and delivering transformative 
outcomes 
Innovation Spotlight
Declining Ridership
Increasing Costs
770K
506K
$68
$122
2019
2023
2019
2023

Via. Proprietary & Confidential        7
In Sioux Falls, Via assumed operations, redesigned the network, and 
introduced integrated transit capabilities 
Innovation Spotlight
Integrated Transit 
Technology
Marketing & Community 
Engagement
Fleet, Maintenance & Safety, 
Dispatch & Ops
Full Network Redesign

Via. Proprietary & Confidential        8
Redesign of the transit system is driving meaningful impact across the 
community
Innovation Spotlight
Fixed-route productivity
+8% 
Est. Cost/Ride
-18%
Total average weekly 
ridership
+35% 
Sept 2023
Sept 2024
“[Via] has been a home run 
partnership for our community,"
Sioux Falls Mayor TenHaken

Proprietary & Confidential. 
Recap of the last few months

Proprietary & Confidential. 
1. Introductions
2. Recap of the last few months
a.
Recent efforts
b. Service Overview
c.
Impacts of supply adjustments
d. Expansions
e.
Non-school ridership
3. Ideas for Success
4. Hear from you
10
Agenda

Proprietary & Confidential. 
“ To celebrate, city staff surprised Betty Neal, the 100,000th ride recipient, with balloons and some Chandler swag when she 
arrived at the Chandler Senior Center on Monday morning. Betty is a regular Chandler Flex rider that appreciates her 
expanded mobility and the friendliness of drivers, “I love it! They bring me [to the Senior Center]. They’re so sweet.” ”
*Extracted from SE Valley Times, Feb 12. 2025

Proprietary & Confidential. 
12
February 2025
January 2025
December 2024
August 2024
Via was awarded the 
RFP based on a  
proposal designed to 
address challenges and 
take ChandlerFlex to a 
new level
School area opened to all 
service hours + New 
Expansion towards East 
Chandler proposed to the 
City
Today
Earmark Check Delivery 
Ceremony
Chandler Flex achieved its 
100,000 ride!
Recap of Recent Efforts
Via has been excited to grow and evolve Chandler Flex over the past year
Via started its effort 
to make Chandler Flex 
FTA compliant

Proprietary & Confidential. 
13
Service Overview
Chandler Flex ridership has grown over time, and specifically over the last 
quarter
+24%
Q1-2024 
compared to 
Q1-2025
4671
Monthly 
ridership 
record in April 
2025
Q1-2025
Best quarter since 
Launch
4.9
All-time 
average ride 
rating

Proprietary & Confidential. 
14
Service highlights and achievements
Chandler Flex is having a great impact on the community, and riders love 
the service!
95%
of riders would be Very or 
Somewhat Disappointed if they 
couldn’t use this service
63%
of riders do not have access to a 
personal car
Data from rider survey with 129 respondents. Survey ran 05/2024 through 05/2025
.
“[Flex is] the easiest and cheapest way for 
me to get to my destinations”
“Excellent driver. Always friendly and 
accommodating. Drivers like this are 
why I really enjoy using Flex over 
everything else”
“Your drivers are always so courteous and pleasant and positive, they get me 
to where I need to go in a timely manner”
4.9
average ride rating
Chandler Flex has a rigorous driver process that 
includes hours of behind the wheel and classroom 
training.

Proprietary & Confidential. 
15
Recent efforts
Via and Chandler have been working together to identify strategies to grow 
demand and increase efficiency…
Progress
Purpose
Measure
●
1 expansion launched in 
July 2024
●
1 expansion analysis 
completed
Increase demand
Expand service zone (adding 
new high-traffic POIs)
●
Completed
Improve demand patterns
Remove AM and PM booking 
limitation for school trips
●
Completed
Improve demand patterns
Open the “school-only” zone to 
all riders

Proprietary & Confidential. 
16
Service Overview
…and these strategies have driven clear results
●
Productivity: 
Completed rides / 
vehicle revenue 
hours

Proprietary & Confidential. 
17
Impact of Supply Adjustments
Recent growth has been enabled by supply plan adjustments
●
Supply adjustments have helped to 
respond better to demand peaks and 
increasing efficiency, despite 
significant increases in demand
●
This chart shows an example taken 
from a normal school day in Chandler 
where demand was efficiently 
addressed with smart supply 
management
3.4 → 3.7
Productivity in H1 to H2 
2024

Proprietary & Confidential. 
9.1%                
% of demand from the newly 
expanded zones
18
July 2024 Expansion
The July 2024 expansion introduced more non-student use 
cases and increased demand
1
2
3
4
1
2
3
4
Shopping (Target)
Entertainment 
(Cinema)
Leisure & Church
Food
New use cases:
*Data from January until May 2025
+25%                
Growth in ridership comparing 
Q2-2024 to Q1-2025 (after 
expansion)

Proprietary & Confidential. 
19
Non-Student Ridership
Non-student ridership has grown steadily over time
*Number of monthly bookings excluding rides with discounts for students
+9.2%
Average quarterly 
growth compared to 
same period last year

Proprietary & Confidential. 
20
Process of becoming FTA Compliant
With the city receiving federal funding, Via is implementing processes to be fully 
FTA Compliant by July 1, 2025
Delivery
Required for FTA Compliance?
Milestone*
Completed
Yes
Define Title VI process
Completed
No
Transition to new call center
Completed
No
Access to real-time data 
Completed
Yes
Access to NTD reporting
7/1
No
Fingerprint clearance
7/1
Yes
Implement cash as payment method
6/10
No
New vehicles
6/27-7/1
Yes
Implement new driver training/hiring process
6/2
No
Hire-onsite operations manager
*This table contains only a sample list of milestones for full FTA Compliance or our new contract

Proprietary & Confidential. 
Ideas for success

Proprietary & Confidential. 
1. Introductions
2. Recap of the last few months 
3. Ideas for Success
a. Overflow management
b. Zone expansion
4. Hear from you
22
Agenda

Proprietary & Confidential. 
We could send overflow 
during peaks to other mobility 
providers to make sure no 
request is left without a ride 
proposal
Currently demand peaks 
are managed through 
fleet supply management
In the future, we will 
manage overflow with 
autonomous vehicles 
Introducing Fares
Via is also working to implement overflow services to meet peak demand
Other providers

Proprietary & Confidential. 
24
Further Expansion
Chandler Airpark Flexible Transit Study showed expansion options to the 
East to drive ridership and find new use cases

25
Proprietary & Confidential. 
The City of Chandler is considering an 
expansion proposal made by Via
Expansions
25
○
Current area + Area within Chandler Blvd -
Gilbert Rd - German Rd (4.2 sq miles)
■
16800 population
■
7,400jobs
■
5,000 CGCC students
○
POI
■
25 Educational/Care POI
●
15 nursing homes
●
8 schools (childcare-K12)
●
2 colleges
■
Entertainment (Theatre)
■
Walmart
■
Airport Center
*Demographic statistics pulled from 2020 census 
data

Proprietary & Confidential. 
1. Introductions
2. KPI Review 
3. Ideas for Success
4. Hear from you
26
Agenda

Proprietary & Confidential. 
Hear from you

Proprietary & Confidential. 
Thank you!