HEARD MUSEUM - TOHONO OODHAM 2017.PDF

Last updated: 05/01/2017
General information
Organization Heard Museum
Contact First name Natalie
Contact Last name Vandeventer
Contact e-mail nvandeventer@heard.org
Contact phone number 6022510211
Address
Street 2301 N Cental Ave
City Phx
State Arizona
ZIP Code 85004
From what tribe is the Tohono O’odham Nation
organization requesting the
grant?
Total grant amount request 100,000
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Tohono O’odham Nation – Heard Museum Proposal
“NDN Now (Indian Now)”
Proposal prepared for Tohono O’odham by the Heard Museum
May 3, 2017
Project Overview:
The Heard Msueum is requesting a $100,000 grant to create a new educational exhibition
entitled NDN Now (Indian Now) opening in the Fall of 2018. NDN Now is an exhibition affirming
the vibrancy of the 22 Native American nations of Arizona. ‘NDN’ is a shorthand term that many
Native Americans use on social media to self-identify. NDN Now, will present the latest in 21st
century Native art across the spectrum of creativity. Visual art, fashion, music, dance, jewelry,
design, and craft will be presented in the context of larger themes, including Land, Community,
Identity, Language, and Celebration.
Amerian Indian art is underrepresented in most museums, and American Indian artist working
in contemporary contexts are often even less visisble. This work of contemporary Native artists
must be seen, celebrated, and supported. NDN Now will help fill this gap by advancing these
key goals:
 To educate visitors, in particular youth and students, about the diversity, quality,
beauty, and vitality of contemporary Native art;
 To facilitate the transference of knowledge about cultural and artistic practice through
intergenerational and cross-cultural conversations;
 To share work that spans artists across North America, while highlighting artists and
culture from the Southwest and Arizona’s 22 tribes;
 To showcase ways in which contemporary Native artists are embracing the power of art
to move their communities and engage Native youth, and
 To challenge long-held, deeply entrenched concepts of Native people as mired in the
traditions of past decades.
This exhibition and the education and public programming connected to it will underscore a
truth that has always existed regarding Native art: it is based upon a tradition of innovation.
NDN Now will be installed in the museum’s 2,161 square-foot J. Steele Parker Gallery. While
the exhibition’s overarching themes will be an unchanging part of this multi-year installation,
the visual and kinetic art presented will change on an ongoing basis to ensure that visitors will
always see the best of “Now.”
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Heard Museum | 2301 North Central Avenue | Phoenix, Arizona 85004

Tohono O’odham Nation – Heard Museum Proposal
Proposal Items:
a) Explain the perceived need and explain how the proposal will address that need.
The Heard Museum is keenly aware that a field trip to the museum is but one piece of what
should be an integrated curriculum that includes pre and post lessons, and extends beyond
the fourth grade. We see NDN Now as a basis for enhancing public schools’ ability to
educate students about American Indian art, culture and history.
b) Describe the population who will benefit from the proposal if approved.
The audience we are serving is all visitors from the state of Arizona, the United States, and
visitors from around the world, an estimated 120,000 visitors annually. The educational
programs associated with NDN Now will serve the 749 public elementary schools comprised
of over 442,000 students in Maricopa County and outreach to the 22 recognized tribes of
Arizona.
c) Include a budget of the requested funds, with the total amount requested clearly notated.
See addendum, ‘NDN Now Budget’.
d) List any other funding requests that have been made for this or substantially related
proposals and provide the status of those requests.
a. William Randolph Hearst Foundation $150,000 Approved
b. Virginia M. Ullman Foundation $ 50,000 Approved
c. Gila River Indian Community $100,000 Requested
d. Fort McDowell Yavapai Nation $100,000 Requested
e) Indicate whether the entity has already received a 12% distribution from the Tohono
O’odham Nation or other Arizona tribes, along with the amount and date awarded.
a. Tohono O’odham $ 0
b. Salt River Pima Maricopa Indian Community $30-50,000 Annually Gifted
c. Gila River Indian Community $ 100,000 2014
d. Yavapai-Prescott Tribe $ 1,500 2012, 2011
e. Pascua Yaqui Tribe $ 10,000 2011
f) Identify a designated contact person and alternate contact person for follow-up, including
e-mail address, phone number, mailing address, and fax number for these persons.
Primary: Alternate:
Rebecca Simpson, Assoc. Dir. of Development Dan Hagerty, Dir. of Strategic Development
Rsimpson@heard.org dhagerty@heard.org
Direct (602) 251-0245 Direct (602) 251-0218
Fax (602) 252-9757 Fax (602) 252-9757
2301 N. Central Ave. 2301 N. Central Ave.
Phoenix, AZ 85004 Phoenix, AZ 85004
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Heard Museum | 2301 North Central Avenue | Phoenix, Arizona 85004

Tohono O’odham Nation – Heard Museum Proposal
g) Indicate which priority area (from the above list) the proposal falls under.
This project speaks directly to two of the Tohono O’odham’s priority funding areas:
Education and Economic Development.
Education - NDN Now is designed to be a vibrant and multifaceted teaching exhibition that
serves many communities, including:
 American Indian Artists: Through workshops with and for Native artists, the exhibition
activities will encourage the intergenerational transference of artistic and cultural
practices and the development of practical skills.
 Students and Educators: The development of a standards-based curriculum package
focusing on the exhibition, paired with a heavy emphasis on exhibition tours for school
groups and professional development opportunities for teachers.
 American Indian Youth: Educational and professional development opportunities for
Native youth through the American Indian Student Guide program.
 General Public: Through the exhibition and public programming, NDN Now also seeks
to educate the general public about contemporary Native arts and artists, and to
promote the understanding that American Indians are not fixed in time and place, but
that they are a vital and vibrant part of the nation today.
Economic Development - The exhibition will play a critical role in the Heard Museum’s
institutional efforts to help create economic and entrepreneurial opportunities for Native
artists, and it will add to the museum’s general appeal as one of Arizona’s most important
cultural destinations.
 American Indian Artists: The artistic and professional development workshops offered
to Native artists through the exhibition development and during its multi-year
installation will be designed to strengthen artists’ knowledge of their cultural or artistic
practices, as well as to foster skills that further their entrepreneurial skills. Additionally,
the public programming developed in conjunction with the museum will offer artists
ongoing opportunities to showcase their work at the Heard Museum through sales and
networking events.
 Tourism: The Heard Museum is one of Arizona’s leading cultural destinations for
tourists and locals alike. NDN Now will add another important, visually appealing, and
unique exhibitions to our roster, further encouraging attendance as well as awareness
of contemporary Native art and artists. To encourage attendance, the exhibition will be
launched with a targeted advertising campaign, and will be promoted on an ongoing
basis.
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Heard Museum | 2301 North Central Avenue | Phoenix, Arizona 85004

Tohono O’odham Nation – Heard Museum Proposal
h) If the proposal is from a non-profit organization, include the name of the city, town, or
county an agreement will be made with if funds are granted. A letter from the
governmental entity acknowledging its agreement to work with the non-profit is not
necessary for the initial proposal. However, it is necessary for those non-profits selected
to receive grant funding.
Maricopa County
Addendum: NDN Now Project Budget
Salaries & Wages
Director of Curation $22,000
Director of Education $22,000
Outreach Program Coordinator $8,500
Community Engagement Curator $8,500
Director of Marketing $6,600
Creative Director $22,000
Director of Advancement $5,400
SUBTOTAL SALARIES & WAGES $95,000
Educational Programming
Residencies $50,000
Student Guides $20,000
Outreach to Native Communities $50,000
Exisiting Annual Programs $5,000
Curriculum and Web Material $75,000
SUBTOTAL EDUCATIONAL PROGRAMMING $200,000
Construction and Design $100,000
SUBTOTAL CONSTRUCTION AND DESIGN $100,000
Technology $50,000
SUBTOTAL TECNNOLOGY $50,000
Additional Project Costs
Commissions of Artwork $40,000
Acquistion of Artwork $50,000
Collaborative Project Costs $20,000
Exhibition Graphics $25,000
SUBTOTAL ADDITIONAL PROJECT COSTS $135,000
TOTAL DIRECT COSTS $580,000
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Heard Museum | 2301 North Central Avenue | Phoenix, Arizona 85004